SAP B1
Durgesh Choudhary
Sales And Marketing / Information Technology
Gurugram,India
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over 20-year career in B2B & B2C sales. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Expertise in marketing strategies and product positioning to achieve market penetration. Have penchant for information technology integration for automation of Business Process. Working on Industry 4.0 solution
Overview
22
22
years of professional experience
18
18
years of post-secondary education
Work History
Head of Sales ,Marketing, Strategy and IT
Jay Switches India Pvt Limited
Gurgaon, Haryana
08.2013 - Current
- Grew sales at CAGR of 20% and boosted profits by five times by applying proactive management strategies and enhancing sales training.
- Created effective strategies to target new markets after researching and analyzing competitor behavior. Increased CV lockset SOB to 80% from 50%.
- Developed international business relationships to add new business vertical and technical depth.
- Looking after product life cycle management, pricing strategy of products and supporting project management.
- Providing guidance to managers for achieving success in sales growth
- Training of people for Sales , Project handling and Supply Chain Management.
- Launching new product.
- Effectively managed retail network across India through five distributors and increased sales by 80% within one year with promotional budget of 1% of sales.
- Establishing reporting and monitoring systems for tracking KRA of individual and cumulatively at department level.
- Strengthened Supply Chain to improve inventory turn and profitability across business chain.
- Planed and executed monthly incentive to achieve business objectives
- Established corporate goals and developed business plans in order to achieve goals
- Supervised various operations such as Commercial, Indirect Taxation and Production for synergy.
- Implemented SAP B1 in 2019 within 6 months
- Got local ERP customised between 2013 and 2019
- Worked on Visual Studio, SQL server, SQL, Microsoft Access
- Integrated SAP B1 with Power BI in 2020
- Worked on EDI solutions to automate cross company business process
- Working on Industry 4.0 solutions
Chief Marketing Officer
Magneti Marelli & SKH JV
Pune, Maharashtra
06.2012 - 08.2013
- Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
- Renegotiated long term pricing strategy to turn loss making business into profitable one. Achieved this within one year.
- Added new OEM business ( VW) , got first business without global technical support (Renault ) and started discussion for 2 wheeler business( MM globally not doing 2 wheeler exhaust system).
Senior Marketing Manager
Anand Group (Gabriel India Limited, Victor Gaskets)
Pune, Maharashtra
03.2005 - 05.2012
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Handled OEM relation worth INR 300 crores and got process correction of INR 20 crores per annum.
- Handled OEM business of Daimler, AL, Tata Motors, Volvo, VW, GM,FIAT, Hyundai, Ford, Mahindra, Baja Auto and Piaggio.
- Worked on BAAN. Implemented production module of BAAN.
- Created Microsoft ACCESS database and linked Excel sheets for demand projection, sales monitoring and for making pricing module.
Marine Engineer
OMCI
Mumbai, Maharashtra
10.1999 - 03.2003
- Supervised safety system on board Petroleum Tanker.
- Maintenance and maintenance planning of Marine IC Engine, Boilers and other auxiliary machineries.
- Significant achievement included making oil purification system for both fuel and lube oil operational ,without external support,which was not performing properly for almost two years.
Education
MBA - Marketing And Information Technology
IIT Bombay
Mumbai, India 07.2003 - 07.2005
PG Level Advanced Certification Programme - Machine Learning And AI For Autonomous Systems
Indian Institute of Science
03.2023 - Current
Bachelor of Engineering - Marine Engineering
Marine Engineering & Research Institute
Kolkata 08.1995 - 08.1999
Skills
Strategic account development
Software
Tensorflow
Industry 40
Microsoft Access
SQL
Power BI
VB
Python
SciKit learn
Timeline
PG Level Advanced Certification Programme - Machine Learning And AI For Autonomous Systems
Indian Institute of Science
03.2023 - Current
Head of Sales ,Marketing, Strategy and IT
Jay Switches India Pvt Limited
08.2013 - Current
Chief Marketing Officer
Magneti Marelli & SKH JV
06.2012 - 08.2013
Senior Marketing Manager
Anand Group (Gabriel India Limited, Victor Gaskets)
03.2005 - 05.2012
MBA - Marketing And Information Technology
IIT Bombay
07.2003 - 07.2005
Marine Engineer
OMCI
10.1999 - 03.2003
Bachelor of Engineering - Marine Engineering
Marine Engineering & Research Institute
08.1995 - 08.1999
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