Digital Marketer| Media Professional| Social Media Expert
New Delhi,Delhi
Summary
A dynamic professional offering over 10 years of experience in creating and implementing client-centered, successful ROI driven brand campaigns.
A marketer with a creative and innovative mindset, who has national and international experience and earned rewards and recognition for excellence in digital marketing and media.
Mastered the tools and techniques of digital marketing since 2010 when it was a new phenomenon globally. Generating revenue 5x for the companies through Marketing.
Overview
15
15
years of professional experience
5
5
Certification
Work History
News Anchor and Senior Manager- Social Media
Dainik Jagran
10.2022 - Current
Senior Manager for Social Media Marketing for the most read Hindi newspaper in India
Content planning, production and revenue generation on Facebook, X and Instagram
Managing a team of 12 members, streamlining communication, branding and marketing strategies, completely data driven
Revenue generation of average USD $1000/month through content amplification, branded content, IPs, Government project and videos/reels.
Manager- Marketing
BW Businessworld
07.2019 - 01.2022
Devised effective marketing strategies to support the business and sales team of BW Businessworld publications
Conceptualized and implemented impactful B2C campaigns, content, events; objective was to increase subscriptions.
Consultant, Marketing & PR
HONO
01.2017 - 01.2019
Launched the brand by conceptualizing the brand values and aligning them with the communication
Managed the advertising for designing the internal brand communication, designing the logo, and implementing them in the form of brand collaterals.
Digital Account Executive
FCB Ulka- Advertising Agency
01.2010 - 01.2012
Handled 360-degree digital marketing solution for corporate clients- Mahindra, Raymond, Cadbury, Bluestar
Worked on online banner campaigns, PPC campaigns, content management, On-page/Off-page SEO.
Education
Strategic Relationship Marketing in Digital and Database -
George Brown College, Toronto
01.2014
Bachelors in Management Studies (BMS) -
Jai Hind College, Mumbai
01.2010
International Marketing Session -
Berkeley University, California
01.2007
Skills
Social Media Marketing
SEO & SEM
Empathetic Team Leader
Strategize and Execute with AI Tools
Website, Content and Video Marketing
Google Analytics, Meta Insights and Data
Excellent Communication Skills & News Anchor
Certification
Principles in Leadership
Businesses Communication Principles
Business Strategic Planning
Special Project with Radiocity 91.1
References
Can be presented on Request
Accomplishments
Achieved revenue target
Achieved Twitter revenue
Achieved reward & recognition from Chile Embassy
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Timeline
News Anchor and Senior Manager- Social Media
Dainik Jagran
10.2022 - Current
Manager- Marketing
BW Businessworld
07.2019 - 01.2022
Consultant, Marketing & PR
HONO
01.2017 - 01.2019
Digital Account Executive
FCB Ulka- Advertising Agency
01.2010 - 01.2012
Strategic Relationship Marketing in Digital and Database -
George Brown College, Toronto
Bachelors in Management Studies (BMS) -
Jai Hind College, Mumbai
International Marketing Session -
Berkeley University, California
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