Ellie Sisler
Indianapolis
Summary
Brand-focused designer with 10+ years of experience creating high-performing visual assets for global audiences across digital, print, paid media and social channels. Proven track record producing polished, production-ready collateral including sales presentations, app user interface design, web pages and advertising campaigns at companies including Tory Burch and OneAmerica Financial. Fluent in Figma, Adobe Creative Suite and AI design tools, with a strong eye for responsive design and digital format optimization. Thrives in fast-moving, collaborative environments and brings both big-picture brand thinking and fine-detail execution to every project. Currently exploring vibe coding through self study and always staying curious about what’s next.
Overview
15
15
years of professional experience
Work History
Creative Design Manager
OneAmerica Financial
01.2019 - Current
- Led brand design and marketing across a national financial services organization, owning campaign creative, digital assets, and brand collateral from concept through production-ready delivery.
- Proposed vision for campaign concepts and created marketing collateral, presentations, digital ads, landing pages, and print materials that ensured brand consistency across all channels and business divisions nationwide.
- Collaborated closely with marketers, strategists, and cross-functional partners to deliver assets that were both on-brand and on-brief across digital, print, paid media, social, and email.
- Ensured deliverables were production-ready and optimized for digital formats, responsive layouts, and diverse audiences while managing multiple concurrent deadlines with high quality standards.
- Implemented enterprise-wide brand redesign system, establishing visual standards and scalable workflows that elevated creative output across teams.
- Directed photographers, videographers, and freelance contractors, coordinating briefs, shot lists, and timelines for brand activations and national conferences.
- Built production processes and shared best practices to improve team efficiency and cross-functional collaboration.
- Developed social media design strategies to enhance brand visibility and streamlined brand process by creating a template system in Adobe Express for social team.
Art Director | Designer
Freelance
01.2016 - 01.2024
- Designed campaign creative and microsite for the Netflix documentary series 'This Is a Robbery,' aligning assets to brand tone and target audience.
- Directed branding and campaign design, creating digital assets tailored for entertainment, transportation, and small business clients.
- Directed social media campaign design for Barnicle Brother Productions, developing visual content strategy and creative execution optimized for mobile channels.
- Developed comprehensive branding and website design for small businesses, ensuring cohesive brand identity and successful digital launch.
- Created immersive environmental and experiential design for Indianapolis International Airport's south entrance.
Web & Print Designer
Tory Burch
01.2016 - 01.2019
- Shaped the visual identity of Tory Sport, a global luxury sub-brand, designing web, print, and advertising assets for an international audience and driving measurable creative performance.
- Maintained brand excellence across all advertising touchpoints, including Google and New York Magazine paid placements on print, web, and social channels, leveraging data and analytics to enhance creative performance.
- Designed and adapted sales collateral, digital ads, email campaigns, landing pages, and marketing materials to effectively communicate Tory Sport's brand story across global markets.
- Refreshed the Tory Sport website on a monthly cadence, maintaining seasonal alignment and ensuring responsive, format-optimized digital assets.
- Produced international advertising, print collateral, and social content, optimizing files for various global markets and digital formats to ensure brand consistency.
- Art directed photoshoots, video projects, and special events in collaboration with internal teams and external talent.
Web & Print Designer
Lafayette 148 New York
01.2014 - 01.2016
- Led web redesign, print production, and catalog art direction for international luxury womenswear brand, enhancing brand identity across platforms.
- Supported web redesign and development of outlet sites, shaping UX and visual direction with focus on responsive design and digital format optimization.
- Produced international advertising, email campaigns, and print collateral for domestic and global markets.
- Developed concepts and prototypes for print and web initiatives from brief through final production.
- Directed still life and location photoshoots; oversaw catalog design and print production specifications.
- Coordinated freelance designers, overseeing deliverables, creative direction, and quality review to ensure project alignment with brand standards.
UX Design Intern
App Press
01.2013 - 01.2014
- Designed user interfaces for mobile applications, transforming fashion lookbooks into interactive apps for Nordstrom and Kohl's.
- Collaborated with design team to create user-friendly interface layouts.
- Conducted user research to gather insights on user needs and preferences.
- Developed wireframes and prototypes for mobile and web applications.
Art Direction Intern
Coach, New York City
01.2013 - 12.2013
- Designed advertisements, print collateral, packaging, and social assets to enhance brand visibility; supported photo, video, and special events production.
Exhibition Designer
Indiana History Museum
01.2012 - 01.2013
- Designed spatial layouts for exhibitions, created UI for museum touchscreens, and produced detailed floor plans and mockups to enhance visitor engagement.
- Designed engaging exhibit layouts to enhance visitor experience and education.
- Collaborated with curators to develop themes and narratives for exhibits.
- Managed project timelines and budgets for multiple exhibition installations.
Education
Bachelor of Fine Arts - Visual Communication Marketing
Herron School of Art and Design
Indianapolis, INIndianapolis, IN
Skills
- Art Direction
- Brand Design
- Marketing Collateral
- Digital Advertising
- Social Media Design
- Visual Storytelling
- Responsive Digital Design
- Presentation Design
- Print Production
- Brand Identity Systems
- Figma
- Adobe Creative Programs
- Sketch
- Adobe Workfront
- HTML & CSS
- CRM Integration
- Machine Learning Tools
- Midjourney
- Claude
- Gemini
- Cross-Functional Collaboration
Volunteer Experience
I am serving as a committee member for Rev Indy (IU Health Foundation) at Indianapolis Motor Speedway. Rev is an annual fundraising event benefiting the IU Health Foundation, supporting trauma and ICU care initiatives across Indiana. I have contributed social media creative and strategy for 3 consecutive years, helping establish Rev as the #1 most anticipated fundraising party in the state of Indiana collectively raising over $20 million for IU Health Foundation’s critical care and trauma units.
Languages
- English
- Japanese
Awards Recognition
- Hermes Gold Award, 2020, Marketing Campaign, OneAmerica Financial
- W3 Platinum Creative Award, 2020, Marketing Campaign, OneAmerica Financial
Timeline
Creative Design Manager
OneAmerica Financial
01.2019 - Current
Art Director | Designer
Freelance
01.2016 - 01.2024
Web & Print Designer
Tory Burch
01.2016 - 01.2019
Web & Print Designer
Lafayette 148 New York
01.2014 - 01.2016
UX Design Intern
App Press
01.2013 - 01.2014
Art Direction Intern
Coach, New York City
01.2013 - 12.2013
Exhibition Designer
Indiana History Museum
01.2012 - 01.2013
Bachelor of Fine Arts - Visual Communication Marketing
Herron School of Art and Design