Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic
Ema Rohinee

Ema Rohinee

Marketing and Project Management
Pune,Maharashtra

Summary

Results-driven Marketing & Account Management professional with 10+ years’ experience in GTM strategy, campaign management, and account management. Skilled in client communication, stakeholder engagement, and data-driven decision-making. Achieved $15K MRR with 0% churn in 6 months and secured INR 3M in business deals.

Overview

16
16
years of professional experience
2012
2012
years of post-secondary education
2
2
Certifications
2
2
Languages

Work History

Marketing & Project Lead

Digichorus Technologies
05.2022 - Current
  • GTM Strategy & Execution: Developed and executed marketing plans for solutions and services, defining key messaging, positioning, and target audience. Conducted market research and competitor analysis to optimize product-market fit.
    Campaign Management: Designed and managed end-to-end marketing campaigns, including content creation, distribution, and engagement. Ensured 3X lead generation and through targeted outreach and brand positioning strategies.
    Brand & Communication: Established brand consistency across all communication channels, with a storytelling approach to enhance brand visibility and customer engagement.
    Analytics & Reporting: Monitored key performance indicators such as engagement, conversion, and retention. Provided data-driven insights and performance reports to refine marketing strategies.
  • Project Management: Defined the scope of the project. Oversaw the design and development. Partnered with cross functional team members to identify and quickly address problems.

AVP, Client Operations

Alore Growth OS
09.2021 - 03.2022
  • Developed strategic marketing and outbound campaigns to drive customer acquisition and retention, achieving $15K MRR with 0% churn.
  • Led cross-functional collaboration with sales and content teams to streamline operations and enhance customer experience.
  • Developed and maintained strong relationships with clients, resulting in increased business opportunities.
  • Enhanced team productivity by providing training and mentorship to team members.

Freelancer

Self
05.2016 - 08.2021
  • Enhanced client satisfaction by delivering high-quality work within deadlines.
  • Adapted quickly to changing project requirements, demonstrating flexibility and adaptability under pressure.
  • Developed customized solutions to address unique client needs, resulting in repeat business and referrals.
  • Strengthened client relationships with consistent communication and timely project updates.

Territory Manager

ICICI Lombard
02.2013 - 04.2015
  • Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
  • Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
  • Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.

Sr. Marketing Executive

TNT Logistics
09.2011 - 01.2013
  • Developed marketing plans based upon extensive research and prospects targeted.
  • Delivered compelling presentations to senior leadership teams, securing buy-in for new marketing initiatives.
  • Collaborated with creative teams to develop eye-catching marketing materials that resonated with target audiences and drove brand recognition.
  • Conducted comprehensive market research to identify emerging trends and opportunities for business growth.

Marketing Manager

Oriental Bank of Commerce
07.2009 - 09.2011

Designed and implemented regional marketing strategies to enhance customer acquisition.

Education

MBA - Marketing

IBS Hyderabad

B.Com -

Ramjas, Delhi University
05.2001 - 06.2004

Skills

Accomplishments

  • Achieved 20% reduction in client onboarding time by introducing new SOPs.
  • Achieved $15K MRR while maintaining 0 churn
  • Awarded by Google as a Noteworthy Learner

Certification

Fundamentals of Project Management

Timeline

Marketing & Project Lead

Digichorus Technologies
05.2022 - Current

AVP, Client Operations

Alore Growth OS
09.2021 - 03.2022

Freelancer

Self
05.2016 - 08.2021

Territory Manager

ICICI Lombard
02.2013 - 04.2015

Sr. Marketing Executive

TNT Logistics
09.2011 - 01.2013

Marketing Manager

Oriental Bank of Commerce
07.2009 - 09.2011

B.Com -

Ramjas, Delhi University
05.2001 - 06.2004

MBA - Marketing

IBS Hyderabad
Ema RohineeMarketing and Project Management