Esther Violet Gonsalves

Dedicated Associate with extensive experience collaborating with clients, promptly identifying needs and recommending products and services to accomplish clients' goals. Strong communicator focused on delivering outstanding customer care.

Talented Manager with expert team leadership, planning and organizational skills built during successful career. Smoothly equip employees to independently handle daily functions and meet customer needs.

Industrious and enthusiastic Manager proven to consistently meet productivity, business and customer service objectives. Skillfully works with all employees to enhance performance and improve day-to-day processes.

Content Is not just about creating blogs or articles for me, but rather about specializing in digital content and building a platform that reaches people and customers effectively. A strong writing ability is essential, as is a passion for research, and the ability to seek out growth opportunities. When it comes to simplifying, articulating, and explaining complex concepts, having a knack for doing so becomes crucial. To fully understand a technology-based platform, one needs certain abilities, skills, or knowledge. In the process of planning, developing, and implementing content, marketing content must be designed to attract, build, and engage audiences.

Key Strengths:

• Use of digital platforms to promote brands and products.
• Planning and implementation of content for online use.
• Application of digital media in marketing, advertising and promotional purposes.
• Management of blogs for companies.
• Development, editing and releases of company Press release notifications.
• Maintaining Social Media presence to increase brand awareness.
• Developing, editing and management of website content Building brand and online reputation through effective and innovative marketing campaigns.
• Management of promotional and other content for companies Internet based research and fact finding.
• Development of significant content and media leverage ideas based on the industry and audience for respective brands .
• Oversee and implement the social media strategy and activity for the company.
• Manage online brand and product/services campaigns to raise brand awareness.
• Improve the usability, content and conversion of the company website.
• Utilize a range of techniques including social media marketing, paid search, SEO, PPC and content marketing.
• Initiate market research to determine social media opportunities and competitiveness.
• Execution of strategies to increase inbound traffic and related enquiries on the corporate website.

• Application of digital media in marketing, advertising, and promotional purposes.
• Management of digital media portals.
• Development, editing, and uploading content and other promotional content.
• Developing, editing and management of website content.
• Application of Communicative English in respective fields as needed.
• Creation of copy, creative content & blogs to highlight brands services.
• Proofreading/Quality Check of blogs, articles, various marketing collaterals.
• Training on Adobe PhotoShop Version 7.0 from Brilliant Computer Kolkata. Tenure: 1st November, 2015 to 31st December, 2015
  Batch Number: PH/B - 06 - M - 726/15
• Training on Brain Power (General) & Advanced Excel from Brain Ware, Kolkata. Tenure: 12th December, 2011 to 12th March, 2012
  Student Code: WBMPBW 8724
• Refresher Course On Advanced Excel (CAEP) from Henry Harvin Education. Tenure: 26th May, 2021 to 13th June, 2021 Certification No: 5365/IND/1289

Additional Duties:

• Planning of content & social media plans, ORM activities, branding, designing collaboration
• Management of Social Media Handles and On-Site Content for clients
• Application of correct meta descriptions, editing content and title tags on these pages using CMS V2.0
  

Training on Adobe PhotoShop Version 7.0, Brilliant Computer Kolkata- Tenure: 1st November, 2015 to 31st December, 2015. Batch Number: PH/B - 06 - M - 726/15