Smriti Singh - Operations Manager - 99acres.com

Summary

Seasoned resource with expertise in handling Cat A accounts. Accomplished in optimizing content and tapping into new marketing and branding opportunities. Proficient in managing reporting tools and analytics dashboards.

Experienced Campaign Manager with expertise in reporting, documentation and compliance. Adaptable team player adept at working in high-volume, demanding environments.

Results-focused Campaign Manager successful at transforming underdog campaigns into winning enterprises. High-performing problem solver and decision maker. 7-year record in field.

Versatile employee bringing 9 years of experience in the industry. Seek to devote excellent customer service, strategic planning and team leadership abilities to dynamic, growth-oriented position. Fluent in English and Hindi.

Highly ambitious Manager with background in client servicing, marketing and training. Expertise in market analysis, forecasting and client needs assessments.

Accomplished in campaign development, branding strategies and ad management. Bring deep understanding of customer buying habits, advertising policies and creative design developed over 7 years in field.

Overview

9

years of professional experience

7

years of post-secondary education

1

Certification

2

Languages

Work History

Campaign Manager

99acres.com

Noida

12.2014 - Current

Identified reach and engagement strategies across channels set forth by each client and facilitated accomplishment from development to execution.
Managed campaigns across channels from development to execution.
Created documentation outlining research findings for use by project managers, customers and other marketing staff to make accurate decisions about future plans.
Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
Implemented updated [Type] procedures to rectify issues in data collection and analysis.
Trained entry-level and [Type] data analysts on company protocols, best practices and [Type] procedures.
Tracked key metrics and developed spreadsheets and data models.
Completed in-depth reviews of market conditions and customer preferences for [Type] products.
Identified appropriate marketing channels and target customers for campaigns.
Mentored and guided executive team during business development decision-making to optimize profitability, marketing strategy and communications planning.
Coordinated with social media, public relations and other teams to execute product introductions.
Collaborated with product development team to effectively modernize and update promotions.
Collected [Type] data using various research methods to broaden results and optimize marketing strategies.

Junior Engineer

HCL Technologies

Noida

06.2012 - 08.2014

Developed drawings and written specifications to outline project steps.
Consulted with other disciplines and clients to resolve issues effectively.
Controlled engineering activities to maintain work standards, adhere to timelines and meet quality assurance targets.

Education

High School -

J P International School

Greater Noida

04.2006 - 03.2007

Senior Secondary School - Commerce

Ryan International School

Greater Noida

04.2008 - 03.2009

Bachelor of Arts - English (Hons)

University of Delhi

New Delhi

07.2009 - 07.2012

PGDBA - Human Resource

Symbiosis Centre For Distance Learning Institute

07.2016 - 07.2018

Skills

Campaign support

Customer engagement

Market trends knowledge

Quality Standards

Digital marketing proficiency

Employee training

Campaign development

MS Office Expertise

Interpersonal relations

Accomplishments

Six sigma (yellow belt) -
Short course to enhance Skill - Who Moved my Cheese
Short course to enhance Skill - Supply Chain Management.

Additional Information

-Calling the customers and explaining them about the order which they have placed. -Solving the customers all queries. -Taking and helping with the appointments from the customers for engineers to install their new line. -Taking regular follow up of the prospect customers. -Responsible for achieving the daily and monthly targets. -To coordinate with the other team members. -Maintaining the daily and monthly reports. -Helping the new CSEs/TSOs in their work. Personality Traits- - Unmatchable communication skills in written and verbal both. - Strong motivational and logical skills. - Ability to persuade the people. - Ability to produce the best result in pressure situation. Key responsibilities Handled- - Attending escalation calls apart from making outbound calls. - Conveying the client requirements to the team with regards to the process. - Attaining daily, weekly and monthly targets specified by the process. - Adhering to the schedule as prescribed by the TL. - Providing the feedback to the process manager at the end of the day. -Managing the team effectively to ensure achievement of target and performance. -Establishing work plans. -Delegating assignments to team members -Training the new employees in the voice process as well as in the technicalities of the process to provide support to customers. -Making calls to the customer after generation of their line order and service. -Communicating with clients regarding grievances from the company and also giving new information in relation to the calls which was kept unnoticed while quality checks. Computer Knowledge- - Well versed in working with computer. - Internet Savvy Achievements- - Achieved required target in all consecutive months of year 2013. - Received ‘Best Employee Award’ in the 2013 by British Telecommunication. - Appreciated by the BT Clients and UK customers within three months of joining HCL.

Software

MS Office