Farha Shaikh
Summary
Versatile Senior Manager with more than 13 years of experience in Banking Industry in Virtual Relationship Management channel, Customer service and Sales. Skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company. Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Senior Manager Virtual Relationship Management
IDFC First Bank
09.2022 - Current
- Successfully managed Cross-selling bank products to achieve monthly target objectives through the sale of bank products, Treasury, insurance, etc.
- Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
- Ensured market penetration through New to Bank acquisition and soliciting existing clientele.
Keeping abreast of all policies, products, and processes for a superior client onboarding experience and
actively participated in Learning, Development, and training programs. - Managed a team of VRMs across 10,000-15,000 customers with a focus on portfolio and revenue growth by Focusing on liabilities and referred clients to Assets Coverage/Sales.
- Employed a Business revenue generation approach to target existing clients, cross-sell, and up-sell by product penetration across team members (Fx/Trade/Asset referral/Bancassurance).
- Accomplished revenue objectives for all products as per the set business plan/KPI.
- Enhanced customer satisfaction by providing quality services and reducing turnaround time and worked with Product governance teams to conduct clean-up exercises on the portfolio.
- Performed business profiling for customers, focusing on the company's competitive position within its industry by ensuring adherence to risk framework and cooperate with internal audit and risk management.
- Promoted sharing of best practices within the team and supported identified training requirements for self and the team, which resulted in increasing team productivity through regular product and conduct training sessions.
- Achieved operational excellence by streamlining processes and implementing best practices and improved team performance by providing comprehensive training and fostering a collaborative work environment.
- Increased customer satisfaction with timely project deliveries and seamless communication. Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
- Mentored/coach peers and subordinates as needed. Conducted regular performance reviews of all staff.
- Led cross-functional teams to achieve project milestones and deliver high-quality results by developing strategic plans for business growth, resulting in increased revenue and market share.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
Unit Manager - VIRTUAL Relationship Management
ICICI Bank
01.2012 - 09.2022
HR Recruiter
Coppergate Consultants
09.2008 - 03.2010
Education
Bachelor of Commerce - Commerce
SK. Somaiya College of Arts Science & Commerce
MumbaiPost Graduate Certificate in Business Management - Business Management
NMIMS
Mumbai, India06.2018
Skills
Sales/Revenue Generation
Market Penetration
Operational Proficiency
Financial Services Expertise
Technology Integration
Compliance and Regulation
Cross-functional collaboration
Decision Making
Retail Banking
Client Relationship
Team Management
Strategic Leadership
Performance Management
Telecommunication
Accomplishments
- Supervised team of 30 Relationship Managers.
- Exemplary Performance awarded for selling the highest number of credit cards.
- Recognized for outstanding contribution in General Insurance.
- Honored with the exemplary award in Life Insurance
Certification
NISM Series VA- Mutual Fund Distribution
IRDA- IC38 certificate Exam of Corporate Agent(SP Composite)
Timeline
Senior Manager Virtual Relationship Management
IDFC First Bank
09.2022 - Current
Unit Manager - VIRTUAL Relationship Management
ICICI Bank
01.2012 - 09.2022
HR Recruiter
Coppergate Consultants
09.2008 - 03.2010
Bachelor of Commerce - Commerce
SK. Somaiya College of Arts Science & Commerce
Post Graduate Certificate in Business Management - Business Management
NMIMS
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