Summary
Overview
Work History
Education
Skills
Languages
Certification
Websites
Timeline
Generic

GAURAV ARORA

FARIDABAD

Summary

Sales and strategy professional with an engineering + management background, combining over 5 years of experience in enterprise sales, project management, account management, and strategy across media technology and engineering consulting domains. Proven track record of driving revenue growth, building strategic client relationships, and executing data-driven go-to-market initiatives across APAC.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Technology/Product Sales Manager

Prime Focus Technologies
Mumbai
06.2024 - Current
  • Spearheaded direct sales efforts across APAC, driving strategic outreach and successfully securing RFPs from 4 key media conglomerates, with a qualified pipeline of 15+ active opportunities.
  • Developed and revived strategic relationships in high-value accounts, resulting in significant upsell and resell opportunities in target accounts.
  • Built and scaled a comprehensive TAM database covering 2000+ qualified prospects across media segments, enabling structured and data-driven outbound sales campaigns.
  • Implemented sales operational frameworks, including account tracking, lead funnel hygiene, and MIS dashboards, improving leadership visibility and sales process efficiency.
  • Collaborated with cross-functional teams (Product, Marketing, Strategy) to fine-tune market positioning, re-define GTM strategy, and optimize segment-specific value propositions.
  • Contributed to pricing strategy development and competitive benchmarking to support portfolio repositioning across different customer tiers and regions.

Deputy Manager

Sparrow Risk Management
Gurugram
12.2018 - 08.2022
  • Managed end-to-end project execution and client lifecycle for multi-crore engineering projects, ensuring timely delivery, profitability, and long-term account retention.
  • Identified and converted upselling opportunities by aligning technical upgrades and additional service offerings with evolving client needs, directly contributing to revenue expansion.
  • Conducted in-depth analysis of project P&L sheets to uncover margin leaks, recommend corrective actions, and identify growth avenues across key accounts.
  • Formulated and executed project strategies covering resource planning, cost optimization, ERP scheduling, and stakeholder alignment across internal and vendor teams.
  • Led cross-functional project teams and vendor negotiations to ensure operational efficiency and cost-effective procurement within project constraints.
  • Cultivated and maintained strong client relationships through proactive communication, issue resolution, and value-add recommendations—driving 30%+ account retention improvement.

Education

MBA - Marketing And Analytics

Great Lakes Institute of Management
Chennai
01-2024

B.Tech. - Electrical And Electronics

Vellore Institute of Technology
Vellore
01-2019

High School - Science

Modern Vidya Niketan
Faridabad
01-2015

Skills

  • Sales & Account Management
  • Market Analysis & Strategy
  • Project Management, Planning & Optimization
  • Customer Engagement
  • Collaboration & Leadership
  • Vendor Management & Auditing Skills
  • CRM, Data Analytics' Tools, MS Office, AutoCAD
  • Technology expertise

Languages

English
First Language
Hindi
Advanced (C1)
C1
Punjabi
Upper Intermediate (B2)
B2
French
Elementary (A2)
A2

Certification

  • Agile Fundamentals – Including Scrum & Kanban
  • Complete SQL and Tableau Bootcamp
  • Advanced Excel

Timeline

Technology/Product Sales Manager

Prime Focus Technologies
06.2024 - Current

Deputy Manager

Sparrow Risk Management
12.2018 - 08.2022

MBA - Marketing And Analytics

Great Lakes Institute of Management

B.Tech. - Electrical And Electronics

Vellore Institute of Technology

High School - Science

Modern Vidya Niketan

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