Summary
Overview
Work History
Education
Skills
Growth Story
Accomplishments
Timeline
Generic
Gaurav Bhardwaj

Gaurav Bhardwaj

NOIDA

Summary

As a sales professional with over 23+ years of diverse experience, I have consistently brought revenues, performance, and profitability to businesses through varied strategic initiatives in multiple projects and sectors across the pan-India market, ensuring strong business growth both organically and inorganically.

Overview

23
23
years of professional experience

Work History

Associate Director - Govt. Relations & Bharat

Greynium Information Tech. P Ltd
NOIDA
11.2024 - Current
  • Spearheaded national revenue generation across leading digital platforms by engaging Govt. and India-2 clients through strategic storytelling, sentiment analysis tools, branded content alliances, MP, IP, sponsorships, and high-impact ad inventory.
  • Cultivated influential relationships with bureaucrats, corporate agencies, and institutional clients to strengthen brand positioning and drive long-term partnerships.
  • Executed targeted business development initiatives with active client portfolios to unlock new revenue streams, and expand platform reach.

Regional Sales Manager – Govt. Affairs

Network18
Noida
07.2023 - 11.2024
  • Led national revenue generation across Network18 platforms—TV, digital, entertainment, and print—targeting Government clients through strategic narrative building, branded content alliances, MP, IP, sponsorships, and inventory
  • Built and nurtured high-value relationships with bureaucrats, govt agencies and institutional clients to elevate brand perception and drive long-term engagement
  • Initiated and executed new business development strategies with active client portfolios to unlock incremental revenue across platforms
  • Monetized special editorial properties and BMX initiatives by aligning content with client objectives, ensuring optimal revenue realization and platform synergy

Regional Head – Revenue – Mirror Now

Times Network
Noida
07.2022 - 06.2023
  • Responsible for the revenue on Mirror Now from Delhi market through FCT, NFCT & Impact properties
  • Managing relationships with corporate agencies & clients and creating a brand imagery of the channel
  • New Business Development initiatives with the active client base to maximize the revenue on the channel
  • Acquiring new clients from print, Hindi, Radio & retail agencies through innovations
  • Effectively monetize all special properties and BMX properties on the channel for revenue optimization
  • Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves to achieve maximum market share metrics

Group Head – Revenue – Times Network

Times Network
DELHI
02.2020 - 06.2022
  • Responsible for the revenue on the News Network from both India-2 market & State Govt. of 5 states by capitalizing the opportunity in emerging markets & acceptance of the premier English Channel in tier-II cities & state Govt. through FCT, BS, Ips & Digital
  • Major thrust on new clients, primarily Hindi News & TOI Print clients adding into the new client base of TNN along with the partnerships with various state Govts. - UP, UK, Gujarat, Bihar & Jharkhand
  • Finding & implementing new revenue streams through TNN IPs, State Investment Summits & International Events for the Govt.
  • Effectively monetize Times Network’s properties to maximize investment on the network
  • Liaison with the Editorial team to create strong IPs on the network based on market intelligence
  • Growth Path with Times Network: - Joined as Group Head - Feb’20 Promoted as Regional Manager – July’22

Regional Head – North & East –Pre-Approved HL

L&T Financial Services Ltd.
DELHI
05.2018 - 01.2020
  • Managing overall Sales for Pre-Approved Home Loans across North & East with a team of 25-30 members & achieve organizational goals with right mix of profitability & productivity
  • Ensuring proper Know Your Customer on customers and business partners implemented across zone to ensure data integrity.
  • Assessing risk and taking lending decisions based on profiles
  • Managing all potential online, digital, social media marketing, sales & business development opportunities including distribution strategies, product segmentation, and P&L management
  • Administering Key Process Efficiency metrics such as Lead Conversions, Productivity Tracking, Fee and other income, Cancellations and Regulatory Compliance
  • Identifying opportunities for lead generation through different and reliable sources
  • Developing Reward & Recognition programs, budgeting & planning team events to boost employee morale
  • Recruiting Business Managers and imparting training to the new hires on the different products available
  • Keeping an eye on debtors and ensuring the bunch within the threshold

AVP Sales –Direct Distribution

Bharti-Axa Life Insurance Co. Ltd.
DELHI
05.2017 - 04.2018
  • Heading overall Sales and Marketing, Customer Relationship Management, Dealers Network, and Key Account Management functions with a team of 70-90 members to achieve organizational goals with right Product & Modal Mix management
  • Managing all potential online, digital, social media marketing, sales & business development opportunities including distribution strategies, reseller agreements, product segmentation, and P&L management
  • Administering Key Process Efficiency metrics such as Activation, Lead Conversions, Productivity Tracking, Free Look & Cancellations and Regulatory Compliance
  • Organizing Below the line activities for lead generation and managing worksite campaigns
  • Identifying opportunities by cementing relationships with existing clients to cross-sell Third Party Products (TPP)
  • Supervising Talent Acquisition, Talent Development, Training, Policy Formation & Implementation activities
  • Developing Reward & Recognition programs, budgeting & planning team events to boost employee morale

AVP & Head – Telca-assurance

Bharti-Axa Life Insurance Co. Ltd.
DELHI
07.2016 - 04.2017
  • Responsible & accountable for building the Telca-assurance Channel (i.e., Tele-based Lead Generation, followed by Face-to-Face Lead Fulfillment), into a scalable, productive & profitable channel for the organization for PAN India through Lead Management System
  • Managing P&L for the entire Telca channel keeping the overall COA within specified limits
  • Managing the call center, it’s processes & budgets
  • Campaign management & strategic Initiatives for launching new campaigns to enable field deliver business targets for the channel
  • Setting up new and adaptable processes for LMS right from lead generation to lead audit
  • Ensuring complete process adherence over the ground PAN India for Lead management system to fetch the optimum results out of the lead support given to the field
  • Growth Path with Bharti-Axa: - Joined as Sales Manager DSF - Oct’06 Promoted as Associate Area Manager - Noida & Gzb. – Jan’08 Promoted as Area Manager - Delhi - April’09 Promoted as Sr. Area Manager - Delhi – April’10 Promoted as Branch Head (along with Sr. Area Manager) - Delhi – Dec’12 Promoted as Assoc. Regional Sales Manager - Delhi/Noida & U.P – Nov’13 Role Expansion as AVP & Head-Telca-assurance –Mumbai - July’16 Role change as AVP (Sales) – Noida / U.P & U.K– May’17

Executive Sales Manager

Bajaj Allianz Life Ins. Co. Ltd.
NOIDA
07.2005 - 09.2006
  • Responsible for the recruitment of financial advisors from the open market
  • Working on their training, developing & grooming
  • Managing a team of 2 ASMs and 25 advisors
  • Getting the desired revenue productivity from the team with maximum activation
  • Growth Path with Bajaj Allianz- Joined as Sales Manager in Aug-05. Promoted as Sr. Sales Manager in March-06. Promoted as Executive Sales Manager in July-06

Relationship Officer - Auto Loan

ICICI Bank Ltd.
DELHI
01.2004 - 06.2005
  • Responsible for managing relationship between the Bank & Automobile dealerships
  • Handling the relationships at all levels to have the desired revenue output
  • Offering the customer with the best product range and services
  • Enabling the Dealership staff with proper knowledge and skills through different training modules
  • Supporting them in sales and service including sales calls, loan disbursals and complaints handling

Relationship Officer - Auto Loan

Citibank
GURGAON
09.2002 - 12.2003
  • Responsible for managing relationship between the Bank & Automobile dealerships
  • Handling the relationships at all levels to have the desired revenue output
  • Offering the customers with the best of product range and services
  • Supporting in actual sales and service aspects including sales calls, load disbursals and complaint handling
  • Enabling the Dealership staff with proper knowledge and skills through different training modules
  • Supporting them in sales and service including sales calls, loan disbursals and complaints handling

Education

Bachelor of Commerce -

Zakhir Hussain College
Delhi University
01.2002

Senior School Certificate Examination - Commerce Background

Ingraham Institute English School
GZB, Delhi
01.1999

High School -

Ingraham Institute English School
GZB, Delhi
01.1997

Post Graduate Diploma in Business Management (PGDBM) - Finance & Marketing

Symbiosis (SCDL)
Pune

Skills

  • Revenue generation
  • Strategic storytelling
  • Business development
  • Brand positioning
  • Digital & TV marketing
  • Relationship management

Growth Story

  • Associate Director, Greynium Information Tech P Ltd (VerSe Innovation Group), 11/2024 - present
  • Regional Sales Manager – Government Affairs, Network18, 07/2023 - 11/2024
  • Regional Head - Revenue, Times Network, 02/2020 - 07/2023
  • Regional Head–North & East, L&T Financial Services Ltd., 05/2018 - 01/2020
  • AVP Sales – Direct Dist., Bharti-Axa Life Ins. Co. Ltd., 10/2006 - 04/2018
  • Executive Sales Manager, Bajaj Allianz Life Ins. Co. Ltd., 07/2005 - 09/2006
  • Relationship Officer, ICICI Bank Ltd., 01/2004 - 06/2005
  • Relationship Officer, Citibank, 09/2002 - 12/2003

Accomplishments

  • Achieved 200% revenue growth in H1 of the CY compared to LY by successfully onboarding 8 new state partnerships and 16 high-value clients across government and India-2 segments
  • 130% of AOP achievement in FY 23 in Network18 across all the platforms
  • Awarded as Best Performer for India 2 and the government in FY 20 21 in Times Network
  • 170% AOP achievement in FY 21-22 in Times Network
  • Recognized as no. 1 ARSM Pan India in 2014 in Bharti-Axa
  • Brought Telca COA from 15.5% to 9.5% in a span of 4 months as Telca head in Bharti Axa
  • Awarded as Best Area Manager - PAN India in various quarters from 2010 to 2013 and FY from 2008 to 2010 in Bharti-Axa
  • Awarded the Excellence Service Award at Bharti-Axa
  • Qualified for various international conventions in Bharti-Axa
  • Awarded 1st Runner-Up in the Best Sales Manager category Pan India for FY 2007-2008 at Bharti-Axa
  • Collected an annualized premium of approximately 1.22 crores in FY 2006-2007 at Bharti-Axa
  • Among the top 10 SMs in PAN India for the fiscal year 2005-2006 at Bajaj Allianz
  • Secured 2nd position in the branch in FY 05-06 at Bajaj Allianz
  • Collected a premium of 1.05 crores in a span of 12 months in Bajaj Allianz
  • Did a record break business of 3 crores or more from eight automobile dealerships in Noida and Ghaziabad in a single month at ICICI Bank
  • Did a record-breaking business of over 2 crores from five automobile dealerships in Noida in a single month at Citibank

Timeline

Associate Director - Govt. Relations & Bharat

Greynium Information Tech. P Ltd
11.2024 - Current

Regional Sales Manager – Govt. Affairs

Network18
07.2023 - 11.2024

Regional Head – Revenue – Mirror Now

Times Network
07.2022 - 06.2023

Group Head – Revenue – Times Network

Times Network
02.2020 - 06.2022

Regional Head – North & East –Pre-Approved HL

L&T Financial Services Ltd.
05.2018 - 01.2020

AVP Sales –Direct Distribution

Bharti-Axa Life Insurance Co. Ltd.
05.2017 - 04.2018

AVP & Head – Telca-assurance

Bharti-Axa Life Insurance Co. Ltd.
07.2016 - 04.2017

Executive Sales Manager

Bajaj Allianz Life Ins. Co. Ltd.
07.2005 - 09.2006

Relationship Officer - Auto Loan

ICICI Bank Ltd.
01.2004 - 06.2005

Relationship Officer - Auto Loan

Citibank
09.2002 - 12.2003

Bachelor of Commerce -

Zakhir Hussain College

Senior School Certificate Examination - Commerce Background

Ingraham Institute English School

High School -

Ingraham Institute English School

Post Graduate Diploma in Business Management (PGDBM) - Finance & Marketing

Symbiosis (SCDL)
Gaurav Bhardwaj