Gaurav Bhardwaj
NOIDA
Summary
As a sales professional with over 23+ years of diverse experience, I have consistently brought revenues, performance, and profitability to businesses through varied strategic initiatives in multiple projects and sectors across the pan-India market, ensuring strong business growth both organically and inorganically.
Overview
23
23
years of professional experience
Work History
Associate Director - Govt. Relations & Bharat
Greynium Information Tech. P Ltd
NOIDA
11.2024 - Current
- Spearheaded national revenue generation across leading digital platforms by engaging Govt. and India-2 clients through strategic storytelling, sentiment analysis tools, branded content alliances, MP, IP, sponsorships, and high-impact ad inventory.
- Cultivated influential relationships with bureaucrats, corporate agencies, and institutional clients to strengthen brand positioning and drive long-term partnerships.
- Executed targeted business development initiatives with active client portfolios to unlock new revenue streams, and expand platform reach.
Regional Sales Manager – Govt. Affairs
Network18
Noida
07.2023 - 11.2024
- Led national revenue generation across Network18 platforms—TV, digital, entertainment, and print—targeting Government clients through strategic narrative building, branded content alliances, MP, IP, sponsorships, and inventory
- Built and nurtured high-value relationships with bureaucrats, govt agencies and institutional clients to elevate brand perception and drive long-term engagement
- Initiated and executed new business development strategies with active client portfolios to unlock incremental revenue across platforms
- Monetized special editorial properties and BMX initiatives by aligning content with client objectives, ensuring optimal revenue realization and platform synergy
Regional Head – Revenue – Mirror Now
Times Network
Noida
07.2022 - 06.2023
- Responsible for the revenue on Mirror Now from Delhi market through FCT, NFCT & Impact properties
- Managing relationships with corporate agencies & clients and creating a brand imagery of the channel
- New Business Development initiatives with the active client base to maximize the revenue on the channel
- Acquiring new clients from print, Hindi, Radio & retail agencies through innovations
- Effectively monetize all special properties and BMX properties on the channel for revenue optimization
- Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves to achieve maximum market share metrics
Group Head – Revenue – Times Network
Times Network
DELHI
02.2020 - 06.2022
- Responsible for the revenue on the News Network from both India-2 market & State Govt. of 5 states by capitalizing the opportunity in emerging markets & acceptance of the premier English Channel in tier-II cities & state Govt. through FCT, BS, Ips & Digital
- Major thrust on new clients, primarily Hindi News & TOI Print clients adding into the new client base of TNN along with the partnerships with various state Govts. - UP, UK, Gujarat, Bihar & Jharkhand
- Finding & implementing new revenue streams through TNN IPs, State Investment Summits & International Events for the Govt.
- Effectively monetize Times Network’s properties to maximize investment on the network
- Liaison with the Editorial team to create strong IPs on the network based on market intelligence
- Growth Path with Times Network: - Joined as Group Head - Feb’20 Promoted as Regional Manager – July’22
Regional Head – North & East –Pre-Approved HL
L&T Financial Services Ltd.
DELHI
05.2018 - 01.2020
- Managing overall Sales for Pre-Approved Home Loans across North & East with a team of 25-30 members & achieve organizational goals with right mix of profitability & productivity
- Ensuring proper Know Your Customer on customers and business partners implemented across zone to ensure data integrity.
- Assessing risk and taking lending decisions based on profiles
- Managing all potential online, digital, social media marketing, sales & business development opportunities including distribution strategies, product segmentation, and P&L management
- Administering Key Process Efficiency metrics such as Lead Conversions, Productivity Tracking, Fee and other income, Cancellations and Regulatory Compliance
- Identifying opportunities for lead generation through different and reliable sources
- Developing Reward & Recognition programs, budgeting & planning team events to boost employee morale
- Recruiting Business Managers and imparting training to the new hires on the different products available
- Keeping an eye on debtors and ensuring the bunch within the threshold
AVP Sales –Direct Distribution
Bharti-Axa Life Insurance Co. Ltd.
DELHI
05.2017 - 04.2018
- Heading overall Sales and Marketing, Customer Relationship Management, Dealers Network, and Key Account Management functions with a team of 70-90 members to achieve organizational goals with right Product & Modal Mix management
- Managing all potential online, digital, social media marketing, sales & business development opportunities including distribution strategies, reseller agreements, product segmentation, and P&L management
- Administering Key Process Efficiency metrics such as Activation, Lead Conversions, Productivity Tracking, Free Look & Cancellations and Regulatory Compliance
- Organizing Below the line activities for lead generation and managing worksite campaigns
- Identifying opportunities by cementing relationships with existing clients to cross-sell Third Party Products (TPP)
- Supervising Talent Acquisition, Talent Development, Training, Policy Formation & Implementation activities
- Developing Reward & Recognition programs, budgeting & planning team events to boost employee morale
AVP & Head – Telca-assurance
Bharti-Axa Life Insurance Co. Ltd.
DELHI
07.2016 - 04.2017
- Responsible & accountable for building the Telca-assurance Channel (i.e., Tele-based Lead Generation, followed by Face-to-Face Lead Fulfillment), into a scalable, productive & profitable channel for the organization for PAN India through Lead Management System
- Managing P&L for the entire Telca channel keeping the overall COA within specified limits
- Managing the call center, it’s processes & budgets
- Campaign management & strategic Initiatives for launching new campaigns to enable field deliver business targets for the channel
- Setting up new and adaptable processes for LMS right from lead generation to lead audit
- Ensuring complete process adherence over the ground PAN India for Lead management system to fetch the optimum results out of the lead support given to the field
- Growth Path with Bharti-Axa: - Joined as Sales Manager DSF - Oct’06 Promoted as Associate Area Manager - Noida & Gzb. – Jan’08 Promoted as Area Manager - Delhi - April’09 Promoted as Sr. Area Manager - Delhi – April’10 Promoted as Branch Head (along with Sr. Area Manager) - Delhi – Dec’12 Promoted as Assoc. Regional Sales Manager - Delhi/Noida & U.P – Nov’13 Role Expansion as AVP & Head-Telca-assurance –Mumbai - July’16 Role change as AVP (Sales) – Noida / U.P & U.K– May’17
Executive Sales Manager
Bajaj Allianz Life Ins. Co. Ltd.
NOIDA
07.2005 - 09.2006
- Responsible for the recruitment of financial advisors from the open market
- Working on their training, developing & grooming
- Managing a team of 2 ASMs and 25 advisors
- Getting the desired revenue productivity from the team with maximum activation
- Growth Path with Bajaj Allianz- Joined as Sales Manager in Aug-05. Promoted as Sr. Sales Manager in March-06. Promoted as Executive Sales Manager in July-06
Relationship Officer - Auto Loan
ICICI Bank Ltd.
DELHI
01.2004 - 06.2005
- Responsible for managing relationship between the Bank & Automobile dealerships
- Handling the relationships at all levels to have the desired revenue output
- Offering the customer with the best product range and services
- Enabling the Dealership staff with proper knowledge and skills through different training modules
- Supporting them in sales and service including sales calls, loan disbursals and complaints handling
Relationship Officer - Auto Loan
Citibank
GURGAON
09.2002 - 12.2003
- Responsible for managing relationship between the Bank & Automobile dealerships
- Handling the relationships at all levels to have the desired revenue output
- Offering the customers with the best of product range and services
- Supporting in actual sales and service aspects including sales calls, load disbursals and complaint handling
- Enabling the Dealership staff with proper knowledge and skills through different training modules
- Supporting them in sales and service including sales calls, loan disbursals and complaints handling
Education
Bachelor of Commerce -
Zakhir Hussain College
Delhi University01.2002
Senior School Certificate Examination - Commerce Background
Ingraham Institute English School
GZB, Delhi01.1999
High School -
Ingraham Institute English School
GZB, Delhi01.1997
Post Graduate Diploma in Business Management (PGDBM) - Finance & Marketing
Symbiosis (SCDL)
PuneSkills
- Revenue generation
- Strategic storytelling
- Business development
- Brand positioning
- Digital & TV marketing
- Relationship management
Growth Story
- Associate Director, Greynium Information Tech P Ltd (VerSe Innovation Group), 11/2024 - present
- Regional Sales Manager – Government Affairs, Network18, 07/2023 - 11/2024
- Regional Head - Revenue, Times Network, 02/2020 - 07/2023
- Regional Head–North & East, L&T Financial Services Ltd., 05/2018 - 01/2020
- AVP Sales – Direct Dist., Bharti-Axa Life Ins. Co. Ltd., 10/2006 - 04/2018
- Executive Sales Manager, Bajaj Allianz Life Ins. Co. Ltd., 07/2005 - 09/2006
- Relationship Officer, ICICI Bank Ltd., 01/2004 - 06/2005
- Relationship Officer, Citibank, 09/2002 - 12/2003
Accomplishments
- Achieved 200% revenue growth in H1 of the CY compared to LY by successfully onboarding 8 new state partnerships and 16 high-value clients across government and India-2 segments
- 130% of AOP achievement in FY 23 in Network18 across all the platforms
- Awarded as Best Performer for India 2 and the government in FY 20 21 in Times Network
- 170% AOP achievement in FY 21-22 in Times Network
- Recognized as no. 1 ARSM Pan India in 2014 in Bharti-Axa
- Brought Telca COA from 15.5% to 9.5% in a span of 4 months as Telca head in Bharti Axa
- Awarded as Best Area Manager - PAN India in various quarters from 2010 to 2013 and FY from 2008 to 2010 in Bharti-Axa
- Awarded the Excellence Service Award at Bharti-Axa
- Qualified for various international conventions in Bharti-Axa
- Awarded 1st Runner-Up in the Best Sales Manager category Pan India for FY 2007-2008 at Bharti-Axa
- Collected an annualized premium of approximately 1.22 crores in FY 2006-2007 at Bharti-Axa
- Among the top 10 SMs in PAN India for the fiscal year 2005-2006 at Bajaj Allianz
- Secured 2nd position in the branch in FY 05-06 at Bajaj Allianz
- Collected a premium of 1.05 crores in a span of 12 months in Bajaj Allianz
- Did a record break business of 3 crores or more from eight automobile dealerships in Noida and Ghaziabad in a single month at ICICI Bank
- Did a record-breaking business of over 2 crores from five automobile dealerships in Noida in a single month at Citibank
Timeline
Associate Director - Govt. Relations & Bharat
Greynium Information Tech. P Ltd
11.2024 - Current
Regional Sales Manager – Govt. Affairs
Network18
07.2023 - 11.2024
Regional Head – Revenue – Mirror Now
Times Network
07.2022 - 06.2023
Group Head – Revenue – Times Network
Times Network
02.2020 - 06.2022
Regional Head – North & East –Pre-Approved HL
L&T Financial Services Ltd.
05.2018 - 01.2020
AVP Sales –Direct Distribution
Bharti-Axa Life Insurance Co. Ltd.
05.2017 - 04.2018
AVP & Head – Telca-assurance
Bharti-Axa Life Insurance Co. Ltd.
07.2016 - 04.2017
Executive Sales Manager
Bajaj Allianz Life Ins. Co. Ltd.
07.2005 - 09.2006
Relationship Officer - Auto Loan
ICICI Bank Ltd.
01.2004 - 06.2005
Relationship Officer - Auto Loan
Citibank
09.2002 - 12.2003
Bachelor of Commerce -
Zakhir Hussain College
Senior School Certificate Examination - Commerce Background
Ingraham Institute English School
High School -
Ingraham Institute English School
Post Graduate Diploma in Business Management (PGDBM) - Finance & Marketing
Symbiosis (SCDL)
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