A results-driven professional with over 20 years of experience in the FMCG and hospitality sectors, specializing in B2B sales within the Food Service Industry. Skilled in initiating new marketing strategies to attract customers and boost sales. Committed to streamlining procedures while optimizing employee talent.
Key Account Management: Skilled in retaining and introducing new products to key accounts, with strong relationship management capabilities Taking care of the sales team and workforce with proper reporting and feedback
Sales & Business Development: Expertise in executing market plans, business development, product promotion, and brand management
Strategic Market Penetration: Successfully developing new territories, deeper market penetration, and distribution network optimization
Leadership & Team Management: Experienced in managing sales teams, workforce training, and ensuring effective feedback mechanisms