Summary
Overview
Work History
Education
Skills
Interests
Listening Music and Travel
Additional Information
Timeline
Generic
GAURAV CHANDNA

GAURAV CHANDNA

Sales Professional
Ghaziabad

Summary

Seeking challenging managerial assignments in Sales & Marketing/Rural Business Development, Brand Management / Channel Management with an organization of repute.

A Master Degree holder in Marketing with about 16 Years of experience in Sales and Marketing, Channel Management, Sales Promotion as well as Distribution Management in the varied sectors.

Demonstrated competence in organizing promotional activities for generating optimum product visibility & Sales.

Communication and presentation skills with demonstrated abilities in Leading, training, team building and driving front-line people.


Overview

16
16
years of professional experience
1
1
Language

Work History

Business Development Manager

Pan Health Care PVT L.T.D (Little Angel)
11.2024 - Current
  • Currently Handling Team of 6 ASMs 35 ASE and 122 SR with business size of 6 Cr per Month.
  • Generated new business with marketing initiatives and strategic plans.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
  • Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.

Area Sales Manager

McNRoe Consumer Products L.T.D (Wild Stone)
05.2023 - 11.2024
  • Currently Handling 2 ASEs 3 Sales Officers 2 JSOs and 28 TSIs with Business Size of 12.5 Cr per Annum.
  • Forecasting of 2 CFA Rishikesh and Ghaziabad.
  • Coverage of 34 Distributors, 112 Sub-D and 10K+ Retail Outlets with Program Outlets.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
  • Exceeded targets by building, directing, and motivating high-performing sales team.
  • Built lasting relationships with clients through outstanding customer service interactions.
  • Coached sales team on promotions and events to increase marketing effectiveness and boost sales of critical merchandise.

Area Sales Manager

Guiltfree Industries Limited (Too Yumm)
08.2022 - 05.2023
  • Manage Team of 41 Peoples (5 On Roll Sales Officer and 36 Sales Representatives) with business around 8.4 Cr per annum
  • Merchandising and BTL Activities for Snacks Category Business
  • Brand Coverage and Rural Expansion in UP Project
  • Urban Town Direct and Indirect coverage expansion
  • Handling 14K Retail outlets and Program stores
  • Develop and manage efficient distribution network for sales
  • Reported sales activity, generated sales quotations and proposals and maintained customer contact database to achieve sales objectives.
  • Grew business by adopting market expansion strategy to serve different customer needs.
  • Track sales data and kept up to date with market trends.

Area Sales Manager

INDONATIONAL L.T.D (Nippo)
05.2019 - 07.2022
  • Handled 58 distributors,13 Districts with business revenue 9.5 Cr per Annum in Uttarakhand State
  • Managed team of 12 people on roll of company
  • Successfully Launched Electrical accessories in Uttarakhand
  • Incremental Growth in LED From 16000 PCS TO 29000 with help of rural and hills penetration.
  • Geographically covered distribution of 12 K Retail Outlets with Van Operations, Electrical Dealers and Direct Coverage and Rural Network
  • CFA management,logistics operations, demand and supply
  • Develop and manage efficient distribution network for sales
  • Monitoring sales team performance, periodical forecasting and reporting regional head
  • Provide innovative ideas and suggestions to improve market presence
  • Conduct business plan review meetings with sales team
  • Appreciate contributions and accomplishments of sales employees through proper rewarding mechanism

Business Development Executive

L’Oréal India PVT L.T.D
02.2018 - 04.2019
  • Saharanpur,Muzaffarnagar and Dehradun Urban+Rural
  • Handled 3 distributors and 1 Super Stockiest with 45 Rural areas turnover of 12 Cr per Annum
  • Operated BA Outlets with Promoters for direct customer’s approach
  • BTL Activities on special days General Trade, Modern Trade & Rural Sub-stockist model
  • ROI management of distributors
  • Managed team of 11 peoples
  • Handled Primary & Secondary sales
  • Managed 1280 Retail Outlets with 127 Program Outlets
  • Handled strategy of Merchandising and Visibility

Senior Sales Officer

Heinz India PVT. L.T.D
01.2013 - 01.2018
  • Handled 7 distributors and 54 Rural Distributors with Turnover of 11.5 Cr per Annum Area Covered (Ghaziabad,Meerut Muzaffarnagar,Saharanpur,Bulandshehr Urban and Rural)
  • Operated General Trade, Modern Trade & Rural Sub-stockist model
  • ROI management of distributors
  • Managed the team of 8 people
  • Handled Modern trade Chains National and Regional.
  • To Mange 1800 retail outlets & 198 wholesale outlets
  • Handled the Strategy of Seasonal Brands Glucon D and Nycil
  • Additional Responsibilities of Uttarakhand for 3 Years
  • Handled the additional Responsibilities of WUP Claims and Rural activities
  • Achievements > Won the Good job done Card by VP Sales 14 Times in This Time Period
  • 3 Times Ranking in North TOP 10 Sales Officers
  • Got recognition in 2016 as a Branch Sales Trainer Gurukul Team for New Joiners Induction

Distribution and Sales Executive

Perfetti Vanmelle India PVT.L.T.D
11.2011 - 01.2013
  • Area Covered Aligarh ,Agra ,Hathras,Bulandshehar District business of 9 Cr
  • Developed and led sales training initiatives for employees and teams across organization.
  • Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
  • Covered 6 Direct and 2 Super stockiest with 90+Substickiest area.
  • Handled 5 PSR third party and 9 off roll persons.

T.S.I

PIDILITE IND.L.T.D
07.2008 - 10.2011

Education

Graduate - Commerce

M.B.A -

Swami Vivekanand Subharti University

Skills

Leading & Monitoring the performance of Team members

Territory Management

Relationship Building

Database Management

Systems and software programs

Business development and Strategic Planning

Accomplished Manager

Decision-Making

Logistics Management

Budget administration

Interests

Meet with New peoples

Listening Music and Travel

1.Soft Music like Ghazals and old songs.

2. Travel is about adventure for hills.

Additional Information

Marital Status : Married

Date of Birth : 05.09.1985

Corresponding Address : Ajnara Complex Crossing Republic Ghaziabad 201003

Permanent Address : H NO. T -12 Hakikat Nagar Near Shiv Mandir Saharanpur-247001








Place:

Signature:

Date






Timeline

Business Development Manager

Pan Health Care PVT L.T.D (Little Angel)
11.2024 - Current

Area Sales Manager

McNRoe Consumer Products L.T.D (Wild Stone)
05.2023 - 11.2024

Area Sales Manager

Guiltfree Industries Limited (Too Yumm)
08.2022 - 05.2023

Area Sales Manager

INDONATIONAL L.T.D (Nippo)
05.2019 - 07.2022

Business Development Executive

L’Oréal India PVT L.T.D
02.2018 - 04.2019

Senior Sales Officer

Heinz India PVT. L.T.D
01.2013 - 01.2018

Distribution and Sales Executive

Perfetti Vanmelle India PVT.L.T.D
11.2011 - 01.2013

T.S.I

PIDILITE IND.L.T.D
07.2008 - 10.2011

Graduate - Commerce

M.B.A -

Swami Vivekanand Subharti University
GAURAV CHANDNASales Professional