Summary
Overview
Work History
Education
Skills
Certification
Affiliations
Additional Information
Accomplishments
Timeline
Manager

GAURAV GULATI

Digital Marketing Manager
Delhi,Delhi

Summary

  • Aspiring for a managerial position in Marketing Department with an organisation of high repute Professional Synopsis Progressive Experienced Professional with 6+ years of experience in Product Marketing and Sales in the Drinkware/Barware Glassware Industry since June 2015.
  • Dynamic professional with 3+ years of experience in Sales & Marketing (including Online Marketing) and Business Development in the IT/ ITES/ Software industry with an exemplary performance record Worked with IDS Logic, NOIDA as a Assistant Marketing Manager August’12 to May 2015.
  • Proficient in handling customer relations, managing business contacts, market analysis, and identifying & developing new market segments.
  • Actualize revenue strategies and coordinate with the team to deliver revenue targets.
  • Possesses strong communication, interpersonal, analytical and problem-solving skills. Ability to think out-of-the-box and contribute towards achieving business excellence. Track record of attaining consistent yearly growth both in terms of sales and revenue, as well as developing new clients/ markets, thereby expanding the customer base.
  • Tech-savvy [Digital Marketer ] with more than [6] years in integrated marketing, testing, search engine optimization, Pay-Per-Click and social media marketing. Proven results in digital marketing efforts.

Overview

4
4
years of professional experience
3
3
Certifications
2
2

Languages

Work History

Digital Marketing Manager

Ram Glassware
delhi, Delhi
07.2017 - Current
  • Increased customer engagement through social media.
  • Created social media content with consistent content and tone.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Provided weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
  • Managed social media accounts for 15 clients, generating interest for existing and upcoming product or service releases.
  • Successfully launched offline and online consumer targeting and marketing strategy.
  • Analyzed competitor pages to locate backlink and keyword opportunities.
  • Discussed SEO needs and optimized strategies for short- and long-term campaigns.
  • Monitored and evaluated website analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.

Education

MBA - Marketing & International Business

GGSIP University
2010 - 2012

B.Tech - Mechanical & Automation

GGSIP University
2006 - 2009

12th - undefined

Modern School

10th - undefined

Modern School

Skills

Audience outreach

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Certification

CM - Certified Manager Certification

Affiliations

  • Certified with Google Ads Display with mastery of the fundamentals of developing and optimizing effective Google Display campaigns.
  • SEO Certified with SEO Baba Institute, for effective management of on-line SEO marketing campaigns to maximize ROI of the companies on the marketing efforts that are employed by them.
  • Industrial Training Organization : Hindustan Latex Ltd. Project : Social Marketing at HLL Duration : June & July 2011 Scope : The project involved comprehending the necessity of social marketing in this day and age & highlighting the impact of social marketing in context to the initiatives conducted by HLL Lifecare Ltd Organization:
  • BHEL Ltd. Position : Summer Intern Duration June & July 2008 Dissertation Conducted a study on the concept of Internet Marketing in India which explained how Internet has changed the face of marketing. It assessed the various trends of marketing which are evolving and their impact on companies having virtual presence.
  • Computer Proficiency Adroit in MS Office Exceptional knowledge about various search engine tools and researching on the net Accolades
  • Successfully organized & participated in various events in school and in previous institutes
  • Gave several successful performances in school and in institutes and received a number of awards and scholarships for the same

Additional Information

Worked with IDS Logic, NOIDA as a Marketing Executive from Aug’12 to May’ 15

Job Responsibilities : Liaising with international agencies/retailers from UK, Canada & USA for new sales and up-selling and promoting integrated marketing products, thereby increasing revenue generation.

Formulating and implementing Online Marketing Strategy for Agencies and Retail Clients, and SEO & PPC strategies for keeping in line with latest industry developments and changes in search engine algorithm.

Collaborate with International Agencies from UK, Canada & US to increase revenue by upselling and promoting integrated marketing products.

Achieving increasing monthly targets and excelling revenue goals Developing SEO and PPC strategies to stay in step with the latest industry developments and changes in search engine algorithm.

Correlating with the team and clients to deliver online marketing solutions that solve our clients’ market challenges.

Managing client acquisition, management & retention Noteworthy Achievements.

Achievements: Responsible for generating 50% of the fresh business earned by the company in the year 2014.

Acquired 45 new fresh clients in the organization in 2014.

Holds the record for getting 10 fresh SEO campaigns in a month.

Recognized as the first person to acquire 30 projects / campaign with-in a short time span of 10 months.

Achieved the Highest Fresh Business & Scale up in the Sales & Marketing team.

First person to clear the Internal Company Sales Certification in the Marketing function.

Accomplishments

  • Increased web traffic 30% within 6 months by designing innovative digital marketing campaigns.
  • Helped generate $2000 in new sales following launch of social media campaign.
  • Improved relationships with customers by soliciting feedback and encouraging interactions with customers on social media.
  • Collaborated with team of [Managers] in the development.
  • Supervised team of 5 staff members.

Timeline

Digital Marketing Manager

Ram Glassware
07.2017 - Current

MBA - Marketing & International Business

GGSIP University
2010 - 2012

B.Tech - Mechanical & Automation

GGSIP University
2006 - 2009

12th - undefined

Modern School

10th - undefined

Modern School
GAURAV GULATIDigital Marketing Manager