Summary
Overview
Work History
Education
Skills
Certification
Timeline

Gaurav Kumar

Brand & Campaign Manager II Marketing & Analyst Professional
Patna,Bihar

Summary

Accomplished in campaign development, branding strategies and client relationship management. Bring deep understanding of customer habits, advertising policies and creative design developed over two years in field. Seeking to achieve high career growth through a continuous learning process, persist in being dynamic, visionary and competitive with changing scenario of the world and to contribute to the success of the organization.

Overview

5
5
Certifications
6
6
years of post-secondary education
2
2
years of professional experience

Work History

Campaign Manager

Indian Political Action Committee
Kolkata, West Bengal
02.2021 - Current
  • Developed policy positions and wrote public statements outlining stances.
  • Planned and executed events with leaders & Public.
  • Performed staff evaluations and grievances redressal in areas for improvement.
  • Worked with traditional media to obtain coverage of key events.
  • Utilized social media advantageously for free and persuasive media.
  • Created grassroots campaign initiatives mobilizing numbers for support.
  • Oversaw teams of volunteers and monitored effectiveness of each area.
  • Negotiated vendor contracts and managed relationships.

Relationship Manager

HDFC Bank
Patna, Bihar
06.2019 - 01.2021
  • Spearheading the entire gamut of activities involved in retail branch banking - strategic planning, scaling and execution for the attainment of the bank’s branch overall business goals.
  • Develop and execute sales, relationships, and credit strategies that aligned with area business plans to achieve desired revenue, expense and service goals.
  • Support the portfolio growth in the center by identifying cross-sell opportunities, deepening relationships and increasing client acquisition with an emphasis on wealth management.
  • Accountable for new customer acquisitions for banking products – CASA, Term Deposit, Credit Cards & Demat Accounts, etc. whilst managing HNI client business portfolio and maintaining service excellence for premier clientele.
  • Design & develop a business model for nurturing brand across the retail channel, majorly for credit cards & salary accounts and promoting third party products (TPP), i.e. Insurance & Mutual Funds for clients’ family members.
  • Perform portfolio analysis to deepen the relationship for new lead generations, meeting prospective clients & networking, etc. and delivering excellent service to the existing customers to get business through references.
  • Oversee & implement strategic direction and executing workflow to regularize the bank's growth and focus on branch revenue enhancement via increasing deposit base.
  • Plan, direct, and control the sales operations, ensuring that established policies and procedures are followed and delegating responsibilities to the branch colleagues as needed to meet office objectives.

Education

MBA - IT & Operation And Marketing Management

Jaipuria Institute Of Management, Lucknow
06.2017 - 03.2019
  • Elected to Student Coordinator for Student Excellence Council in 2018.
  • Awarded in SBI Inter College Debate Competition, Eureka B-Model Competitions
  • Member of Disciplinary & Student Welfare Committee.
  • Awarded with the "PPO-Pre Placement Offer" from HDFC Bank.

B.Tech - Mechanical Engineering

Uttar Pradesh Technical University , Lucknow
08.2012 - 06.2016
  • Awarded with inter college debate, inter college robotics war
  • Member of Mechfire, official Committee for Mechanical Dept.
  • Member of organizing Committee of feast in 2015 & 2016

Skills

    Campaign development

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Certification

IC-38

Timeline

Campaign Manager - Indian Political Action Committee
02.2021 - Current

IC-38

12-2020

Lean Six Sigma Green Belt-Udemy

08-2020
Relationship Manager - HDFC Bank
06.2019 - 01.2021

Campaign Manager Certificate, Google Ads

06-2019

NISM-VA

04-2018

Innovation in Management

11-2017
Jaipuria Institute Of Management - MBA, IT & Operation And Marketing Management
06.2017 - 03.2019
Uttar Pradesh Technical University - B.Tech, Mechanical Engineering
08.2012 - 06.2016
Gaurav KumarBrand & Campaign Manager II Marketing & Analyst Professional