Gino Tharakan
Associate Creative Director
Summary
With over 18 years of experience in visual communication. Adept at leading design and video teams to produce compelling visual content. Utilizes strategic planning and creative direction to enhance brand identity and market presence. Track record of fostering collaboration and innovation, ensuring high-quality deliverables on tight deadlines. Passionate about producing visually stunning designs with a detail-oriented and solution-driven approach. Recognized for a positive "never-say-no" attitude and ability to perform under pressure.
Overview
24
24
years of professional experience
Work History
Associate Creative Director
Nester's Hub
12.2021 - Current
- Drove the development of campaigns by championing innovative ideas and collaborating effectively with colleagues.
- Refined creative processes for efficient workflow management, reducing production timelines while maintaining quality standards.
- Executed branded events from concept to completion, resulting in increased audience engagement and brand awareness.
- Developed an effective system for managing resources like budgets and deadlines leading to higher efficiency and output.
- Established strong client relationships through clear communication, understanding of goals, and delivering on expectations.
- Implemented design best practices to maintain consistency across digital, print, and social media platforms.
Art Director
Enthof
03.2021 - 12.2021
- Elevated brand awareness by creating visually striking marketing materials for print and digital campaigns.
- Collaborated with cross-functional teams to ensure cohesive visual storytelling in product packaging designs.
- Delivered consistent visual messaging across multiple channels, including email marketing campaigns, website banners, and print collateral.
- Managed design team resources by delegating tasks efficiently based on individual strengths and workload capacity.
- Enhanced overall design quality by mentoring junior designers and providing constructive feedback on their work.
Creative Producer
Video Houze PTE Ltd
12.2015 - 02.2019
- Created high-impact visuals for branding, advertisements, and digital marketing campaigns
- Developed motion graphics and video content, enhancing brand engagement
- Conducted design research to stay updated with industry trends and user preferences
- Collaborated with cross-functional teams to ensure visual consistency across multiple channels, resulting in a unified brand identity.
- Mentored junior designers, fostering a collaborative environment that promoted skill development and career growth.
Graphic Design Manager
Sagarika Music Pvt. Ltd
07.2005 - 11.2015
- Led creative projects, including album covers, promotional materials, and social media campaigns
- Directed visual branding initiatives, improving the company's digital presence
- Oversaw the entire process from concept development to final output-including layout design, typography selection and color coordination for various print and digital materials.
- Boosted client satisfaction by effectively addressing concerns and incorporating feedback into revisions.
- Presented design concepts to stakeholders in a clear, concise manner that elicited positive responses and buy-in from decision makers.
- Streamlined design processes for increased efficiency and productivity within the team.
F&B Executive
Four Seasons Hotel
03.2002 - 06.2003
- Enhanced overall guest experience by consistently monitoring service quality and making necessary adjustments based on feedback from both guests and employees alike.
- Assessed employee performance through regular evaluations while setting clear goals for both individual development as well as team success.
- Conducted regular inventory checks and implemented efficient ordering systems for optimal stock management.
- Actively contributed in designing an aesthetically appealing dining area that elevated the overall ambiance of the restaurant, attracting more patrons.
F&B Associate
ITC Grand Maratha Sheraton
06.2001 - 03.2002
- Evaluated customer feedback data to identify areas for improvement in product offerings or service delivery methods.
- Maintained a comprehensive knowledge of industry trends in order to adapt business practices accordingly for continued success in the market.
- Developed strong communication channels between front-of-house and back-of-house teams for seamless service delivery.
Education
High School Diploma -
Rizvi College of Hotel Management
Mumbai, IndiaHigher Secondary Certificate - undefined
Mumbai University
Skills
Branding and Design Skills
Advertising campaigns
Concept development
Design background
Graphic & Motion Design
Strategic thinking
Typography
Creative team leadership
Visual storytelling
Software
- Figma
- Adobe Creative Suite
- Corel Draw
- After Effect
- Final Cut Pro
Timeline
Associate Creative Director
Nester's Hub
12.2021 - Current
Art Director
Enthof
03.2021 - 12.2021
Creative Producer
Video Houze PTE Ltd
12.2015 - 02.2019
Graphic Design Manager
Sagarika Music Pvt. Ltd
07.2005 - 11.2015
F&B Executive
Four Seasons Hotel
03.2002 - 06.2003
F&B Associate
ITC Grand Maratha Sheraton
06.2001 - 03.2002
Higher Secondary Certificate - undefined
Mumbai University
High School Diploma -
Rizvi College of Hotel Management