Glen Francis
Business Leader - Luxury & Franchise Sales
Mumbai
Summary
Sales leader with 10+ years of experience driving revenue growth in interiors, luxury retail, and franchise-led businesses. Proven track record in building high-performing teams, launching new verticals, and scaling operations across Tier 1–3 cities. Adept at B2B/B2C sales, partner/channel development, and end-to-end business ownership.
Overview
12
12
years of professional experience
Work History
General Manager - Expansion and Success
Livspace
10.2024 - Current
- Owning franchisee P&L, ensuring high margins, strong conversion funnels, and scalable growth across West, Central, and North-East India.
- Driving ₹3 Cr+ in monthly sales, resulting in ₹2–2.5 Cr in recognized revenue (BGMV & CGMV) across FOFO stores by leading sales, design, and business operations.
- Accelerating performance in Tier 2 & 3 cities through localized strategies, deep partner engagement & unlocking regional demand.
- Building powerful offline (architects, brokers, builders) and online lead engines to fuel consistent demand.
- Engage directly with franchisee partners to optimize business outcomes, turning stores into self-sustaining, high-performing units.
- Leading a team of Territory Managers (1:4 store ratio) to drive customer meetings, BOQ execution, and closures.
- Core member of the Success Team, directly involved in partner evaluation, onboarding decisions, and business readiness.
- Shaping CGMV (Confirmed Gross Merchandise Value) as a key revenue metric to align store success with organizational growth.
AGM - Regional Head (West India)
Jaipur Rugs
01.2024 - 10.2025
- Spearheaded B2B, retail, and hospitality sales across West India, delivering consistent revenue growth while elevating brand presence in premium markets.
- Achieved 1.5x revenue growth in Mumbai (₹1.8 Cr to ₹3 Cr) through high-conversion strategies and design-led storytelling.
- Built and activated a robust network of architects, interior designers, and stylists to drive repeat, high-value business.
- Developed and nurtured a high-impact IDA (Interior Design & Architecture) ecosystem by onboarding key design influencers and decision-makers across the region.
- Represented Jaipur Rugs as the face of the brand in the design community, securing visibility at top-tier events like FOAID, ALW & Design Conclave.
- Drove brand preference through curated client experiences and long-term relationship building with key industry stakeholders.
- Enabled team success through hands-on sales coaching, funnel reviews, and localized GTM execution.
Territory Manager - Business & Sales
Livspace
12.2021 - 10.2023
- Built and led a team of 7–8 Senior BMs; managed 80–100+ architects, designers & vendor partners across Mumbai.
- Launched & Scaled the Home Renovation vertical to ₹3.5–₹4 Cr in monthly revenue with 70–80+ order closures.
- Drove growth across mid and luxury segments via strategic initiatives and strong sales execution.
- Improved lead conversions by 4–6% through CRM-driven, personalized sales strategies.
Business Manager
Livspace
03.2020 - 11.2021
- Closed ₹90L–₹1.5 Cr/month with 20+ monthly project closures.
- Managed team of 6–8 Senior Designers; delivered 20%+ conversion rate.
Sales Manager
Homelane
05.2019 - 03.2020
- Drove ₹1.5–₹2 Cr in monthly sales (30–35+ orders), achieving 1.5x revenue growth for the zone.
- Led 3 BDEs and 25+ Design Partners; upskilled DRMs/ADRMs to boost performance.
- Increased showroom footfall by 1.2x via developer and broker partnerships.
Business Development Manager
F1 Shipping & Logistics
04.2017 - 08.2018
- Negotiated vendor contracts, improving cost efficiency.
Team Lead
JP Morgan Chase
08.2015 - 03.2017
- Mentored a cross-functional team and aligned design tasks with performance standards.
Senior Business Development Executive
Platoz HR PVT LTD
10.2013 - 07.2015
- Drove B2B sales via cold calling, lead gen, and walk-ins across sectors.
Education
SSC -
St. John The Baptist High School
HSC - Commerce
Jnan Vikas Mandal's Mehta College
BBA -
Suresh Gyan Vihar University
Jaipur 04.2001 -
Skills
P&L and revenue management
Luxury retail strategy
Architect & Designer Network
Business Development
Business Forecasting
Franchise Growth
Team Leadership
Accomplishments
- Recognized at Jaipur Rugs for outstanding sales and operational performance in Q3 PAN India.
- Set national record for highest revenue and new bookings in Livspace’s Renovation segment (Q3 & Q4 2022).
- Top performer PAN India for revenue and bookings in Livspace’s Select segment (Q2 to Q4 2021).
- Recognized by Livspace leadership for driving revenue and building the Annual Operational Plan for Mumbai.
- Contributed to strategic growth initiatives at HomeLane, influencing city-level expansion plans.
Timeline
General Manager - Expansion and Success
Livspace
10.2024 - Current
AGM - Regional Head (West India)
Jaipur Rugs
01.2024 - 10.2025
Territory Manager - Business & Sales
Livspace
12.2021 - 10.2023
Business Manager
Livspace
03.2020 - 11.2021
Sales Manager
Homelane
05.2019 - 03.2020
Business Development Manager
F1 Shipping & Logistics
04.2017 - 08.2018
Team Lead
JP Morgan Chase
08.2015 - 03.2017
Senior Business Development Executive
Platoz HR PVT LTD
10.2013 - 07.2015
BBA -
Suresh Gyan Vihar University
04.2001 -
SSC -
St. John The Baptist High School
HSC - Commerce
Jnan Vikas Mandal's Mehta College
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