Summary
Overview
Work History
Education
Skills
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Timeline
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Glenda Nivar

Indianapolis

Summary

Marketing graduate looking to continue developing my strong communication and organizational skills in fast-paced marketing environment, as I transition into new field. Demonstrated ability to manage multiple projects and collaborate with cross-functional teams. Adaptable and ready to leverage marketing expertise to contribute effectively in new role.

Overview

2
2
years of professional experience

Work History

Social Media Strategist Intern

My Monthly
05.2025 - Current
  • Created 12+ posts and Stories, driving +131.5% reach and +74.1% profile activity in month one.
  • Increased Reels engagement by 20%, posts by 15%, and non-follower reach by 40%.
  • Coordinated 3 brand-collab events, increasing awareness by 40% among target audiences.
  • Planned trend-driven campaigns; edited 10+ Reels using CapCut, Canva, and Figma.

Marketing Intern

Goodwill Inc
06.2025 - 07.2025
  • Boosted non-follower reach by 40% and engagement on Reels (+20%) through trend-driven content.
  • Captured and edited 3 Reels and 5+ lifestyle posts for store openings and events.
  • Developed customer personas from in-store observations, influencing visual merchandising and campaign messaging.

Event Student Assistant

Purdue University Center of Economics
08.2023 - 05.2025
  • Coordinated 70+ economic events, managed event logistics and planning
  • Utilized Mail Merge to streamline outreach
  • Assisted in 10+ economic research studies, providing data analysis and organizational support

Social Media Intern

Millie's Thrift Store
10.2024 - 12.2024
  • Co-created and executed targeted campaigns across Instagram, Facebook, and TikTok, boosting engagement by 199,000% (88% from non-followers).
  • Organized and promoted a community donation drive with Purdue Women’s Basketball, expanding local reach and brand awareness.

Growth Operations Internship

Aon
06.2024 - 08.2024
  • Analyzed 100+ datasets to uncover trends and inform strategic decisions within gaps in the market
  • Built and managed a CRM of 200+ contacts, improving outreach response rates by 80%.

Education

Bachelor of Science - Marketing with a concentration in Data Analytics

Purdue University: Daniels School of Business
West Lafayette, IN
05.2025

Skills

  • Technical: Python, R, Tableau, Microsoft Office Suite (advanced), Visual Design (Canva & Figma), Capcut & AI
  • Marketing: Consumer Insights, Social Media Management, Content Creation, A/B Testing
  • Analysis: Sales Forecasting, Market Research, CRM Management, Trend Analysis
  • Languages: Spanish (Fluent), English (Fluent), German (Proficient)

Timeline

Marketing Intern

Goodwill Inc
06.2025 - 07.2025

Social Media Strategist Intern

My Monthly
05.2025 - Current

Social Media Intern

Millie's Thrift Store
10.2024 - 12.2024

Growth Operations Internship

Aon
06.2024 - 08.2024

Event Student Assistant

Purdue University Center of Economics
08.2023 - 05.2025

Bachelor of Science - Marketing with a concentration in Data Analytics

Purdue University: Daniels School of Business

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Glenda Nivar