Gurmeet Singh
General Manager In Automobile Dealership
Lucknow
Summary
Automotive sales leader with 18+ years of experience driving organisation's growth, customer excellence and business transformation across organizations like IBM, Audi, Maruti Suzuki NEXA/Arena & Jaguar Landrover. Proven track record of successfully leading a team, delivering sustained business performance through strategic planning, customer centric operations & manpower development.
Overview
18
18
years of professional experience
Work History
General Manager
JSV Jaguar Landrover
07.2026 - Current
- Overall responsibility for business operations, sales performance, profitability and customer experience of the dealership.
- Developing and executing quarterly business plans, sales strategies, budgets and forecasts in line with OEM and dealership objectives.
- Driving retail and wholesale performance, market penetration, lead generation, conversion, customer retention and achievement of quarterly and annual targets.
- Monitoring key business KPIs including sales volumes, market share, enquiry generation, conversion ratios, average transaction value, margins and customer satisfaction.
- Building strong relationships with OEM leadership, key customers, corporate clients and other strategic stakeholders to strengthen the dealership's market presence.
- Ensuring delivery of a premium and consistent customer experience across the entire customer journey, from enquiry and purchase to ownership and relationship management.
- Establishing a high-performance culture through talent development, performance coaching, succession planning and manpower productivity.
- Reviewing business performance regularly, identify gaps and implement corrective and strategic action plans to achieve objectives.
- Ensuring adherence to OEM brand standards, operational processes, compliance requirements and premium retail standards.
General Manager
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
10.2023 - 07.2026
- Achieved the Outlet’s targets through strategic planning and team management.
- Aligned marketing plan with business requirements to support sales objectives
- Defining the target achievement strategy by conducting business planning and forecasting exercises for Retail and Value added services
- Create and maintain the Sales team organization structure so that it is aligned to achieve the overall business objectives defined by the dealership management and MSIL
- Coordinate with the HR department, dealership management and MSIL to ensure deployment of required processes at the dealership to ensure an effective and engaged workforce
- To take ownership of the overall flow of communication related to targets, policies, performance, customer offers and other directives from dealership management and MSIL across the dealership sales organization
- Took ownership of the communication flow regarding targets, policies, performance, customer offers, and directives from dealership management and MSIL within the dealership sales organization.
Deputy General Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
10.2021 - 10.2023
- Assigned targets to Senior Relationship Managers based on wholesale and retail targets, team count, defined areas, and employee experience
- Provide guidance and support to the Sales team as and when required through the sales cycle to ensure high lead conversion ratio
- Reviewed individual team heads and defined mid-course corrections.
- Tracked customer satisfaction KPIs and ensured alignment with MSIL standards for overall customer experience
- Guided Sales team throughout sales cycle to enhance lead conversion ratio
- Act as key interface with department heads for smooth business operations and higher customer satisfaction
- Ensuring that prospective buyers have a positive buying experience by providing them with accurate product information and excellent customer service.
Assistant General Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
03.2021 - 10.2021
- Building a strong team by enhancing their skills and imparting knowledge that can help them achieve their goals.
- Tracked and analyzed various sources of team enquiries, guiding the team on conversion strategies.
- Analyzed team data on enquiries converted, lost, and closed, providing feedback to identify strengths and areas for improvement.
- Cohesively working with the General Manager to ensure the achievement of Team’s sales goals.
- Analyzing the team data in terms of enquiries converted, lost, closed etc. that helps us to feed back the team in order to understand the shortcomings and strengths.
Training & Development Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
05.2016 - 02.2021
- Prepared new sales representatives through induction program, developed individual coaching plans, provided resources and assistance, and scheduled orientation drive with senior representatives.
- Scheduled and conducted training sessions for individuals and teams. individual and team training plans on a regular basis
- Evaluated strengths and weaknesses to identify specific training needs.
- Determined training needs by traveling with sales representatives, observing sales encounters, studying sales results reports, and conferring with sales managers.
- Accomplishing ‘Annual Balance Score Card’ target of the dealership by maximizing certified sales manpower
- To stay up-to-date with employee development trends
Relationship Manager – NEXA (Sales)
Bright 4 Wheel Sales Pvt. Ltd. - NEXA
06.2015 - 05.2016
- Ensured positive buying experience for prospective buyers through accurate product information and exceptional customer service.
- Establishing long-term relationship with customers developing a pattern of repeat sales, client loyalty and referrals.
- Maintaining strong and extensive knowledge of all vehicle features, makes, and models in order to consistently provide the best customer service
- Presenting vehicle prices, interest, and payment numbers to customers, providing financial advice;
- Communicating with Showroom Manager and Finance Managers in order to close deals and maintain loyal customer base
- Following up in-bound telephone enquiries, walk in prospects and emails enquiries
- Establishing long-term relationship with customers developing a pattern of repeat sales, client loyalty and referrals.
CDM - Customer Delight & operations Manager (Sales & Service)
AUDI Lucknow
10.2013 - 06.2015
- Defined, assessed, and maintained sales and service quality standards.
- Timely & effective resolution of customer complaints. Analyzing the root cause of complaints, determining accountability & defining counter measures.
- Prepared and conducted international HSO audits for the organization.
- Ensures optimum utilization of available resources for better performance and continuous improvement in business process to generate better results.
- Executed customer delight activities and implemented processes for smooth organizational functioning.
- Defined and initiated corrective action plans with the team.
- Optimized resource utilization to drive continuous improvement in business processes and enhance results.
Quality Analyst & Training Lead
Convergys India Pvt. Ltd.
06.2011 - 11.2012
- Led a team of 14 executives, ensuring efficient management and support.
- Shared knowledge and experiences with newcomers to facilitate their learning curve.
- Creating data reports and presentations for proper analysis of the regular challenges & opportunities.
- Achieved the KRA’s and met the deadlines set by the clients.
- Handling a team of 14 executives and managing them efficiently
- Shared and discussed quality scenarios with the leadership team; implemented and executed guidelines for process improvement.
- Reporting to: Process Manager
Arbitration Specialist
EXL Services Ltd.
05.2009 - 09.2010
- Conducted extensive case studies to understand the liability proportions for both parties.
- Processed cases in the U.S. Arbitration court.
- Negotiated and closed cases with mutual understanding and settlement.
- Conducted detailed case studies when the adverse carrier refused to settle the claim.
- Prepared and represented the case in arbitration court when the other party refused to settle.
- Managed client relations with Hartford Ins. Group (U.S.A)
- Vertical: Legal writing Unit
Subrogation Specialist
IBM India
08.2008 - 05.2009
- Reviewed insurance claims, police reports, witness statements, damaged vehicle photographs, draft screens, actual cash value reports, and salvage reports.
- Resolved liability and damage disputes to achieve client recovery targets.
- Prepared reports and moved files to DRA (Dispute Resolution Arbitration) when the adverse carrier was not ready to negotiate or not accepting liability.
- Managed client relationship with CRAIG Ins. Group (U.S.A) to ensure effective communication.
- Engaged in pursuit of settlements and negotiations for client recovery.
Education
Bachelor of Commerce -
Lucknow University
Lucknow 04.2001 -
Intermediate - CBSE
Baby Martin College
Lucknow 04.2001 -
High School - CBSE
Cathedral School
Lucknow 04.2001 -
Skills
Sales Leadership
Sales coaching
Performance coaching
Team management
Customer experience management
Retail strategy
Dealer operations
Organizational development
Accomplishments
. Achieved a milestone of surpassing a sale of 100+ vehicles in a month for the first time for a rural outlet with a record sale of 123 vehicles
· Appreciated for being the 2nd best outlet for achieving targets with lowest average discount for year 2024-25.
· Awarded for Best Sales Trainer consecutively for 4 quarters in N3 Region by MSIL's N3 Regional Manager (Mr. Arun Bhati)
· Received appreciation for achieving highest sales by an RM in Nexa in the year 2015-2016.
· Successfully executed Audi India's Lean Six Sigma Project and bagged 2nd position among 40 participants at National level.
· Winner of IACS (International After Sales Customer Satisfaction) project and scored 94.7% against a target of 90%
· Received appreciation from clients (Convergys India) and management for my efforts towards the process improvement.
· Awarded by Vice President (EXL SERVICES) for being selected as a ‘QUALITY CHAMPION'
· Awarded for achieving maximum NPS (Net Promoter Score) and Quality scores at (EXL SERVICES)
· Received appreciation certificate from IBM India for achieving maximum arbitration settlement for the year 2008-2009
Timeline
General Manager
JSV Jaguar Landrover
07.2026 - Current
General Manager
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
10.2023 - 07.2026
Deputy General Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
10.2021 - 10.2023
Assistant General Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
03.2021 - 10.2021
Training & Development Manager – Sales
Bright 4 Wheel Sales Pvt. Ltd - Maruti Suzuki Arena
05.2016 - 02.2021
Relationship Manager – NEXA (Sales)
Bright 4 Wheel Sales Pvt. Ltd. - NEXA
06.2015 - 05.2016
CDM - Customer Delight & operations Manager (Sales & Service)
AUDI Lucknow
10.2013 - 06.2015
Quality Analyst & Training Lead
Convergys India Pvt. Ltd.
06.2011 - 11.2012
Arbitration Specialist
EXL Services Ltd.
05.2009 - 09.2010
Subrogation Specialist
IBM India
08.2008 - 05.2009
Bachelor of Commerce -
Lucknow University
04.2001 -
Intermediate - CBSE
Baby Martin College
04.2001 -
High School - CBSE
Cathedral School
04.2001 -