Gurmeet Singh
Sr Creative Visualizer / Graphic Designer
New Delhi,DL
Summary
Highly creative and results-driven professional with 14+ years of experience in team leadership, design, branding, and business process design for print and digital media. Proven ability to develop and execute award-winning campaigns, leverage AI technologies, and mentor creatives. Adept at translating client objectives into impactful strategies and building strong client relationships. Passionate about continuous learning and contributing to organizational growth.
Overview
14
14
years of professional experience
3
3
Language
Work History
Senior Manager Communication – Creative Designer
Hill and Knowlton a BURSON Group Company WPP
06.2023 - Current
- Lead a team of creatives in developing and executing award-winning campaigns for national and international clients, including TBAI, The Nature Conservancy, Jhpiego, RISE, USAID, GAIN (The Global Alliance for Improved Nutrition)
- Nutrition Connect, Corteva Agriscience, Vital Strategies, AIF, Di-verse, Ferty9, Otrivin, Engender Health, UNPFA, Azure
- Power, Marley, Alphatec, BEC, Pioneer DJ, UBER, SAP, MakeMyTrip, ABInBev, Cabasse Eole and NTPC
- Explore and integrate AI tools, fostering team learning and enhancing creative output
- Mentor creatives, promoting a culture of innovation and excellence
- Discursion with account directors to translate client objectives into impactful creative strategies
- Develop data-driven creative solutions that achieve measurable results
- Present innovative concepts to clients, securing buy-in and exceeding expectations
- Manage client relationships, ensuring clear communication and satisfaction
- Oversee brand and marketing communications, designing collateral materials (Coffee Table Books, Corporate Brochures
- Website Banners, Newsletters, PPT, Pitch Deck, Mailers, Emailers, Flyers, Hoardings/Billboards, Backdrops, Standees
- Mockups, YouTube Podcasts, Video Editing, Motion Graphics, Social Media Posts)
- Support New Business Development by design Pitch Decks and creative materials, mockups to secure new clients and partnerships
- Achievements: Þ Won BURSON Gabbys Award 2024 for Client EngenderHealth, UNFPA, and AIF (Di-verse)
- Achieved "Star Performer of the Month" (September 2023)
- Won Silent Ninja Award in Annual HK VIBES Awards 2023
- Won HK Best Creative Campaign Awards.
Manager Graphic Design & Visualizer
ü Nirvasa Healthcare Pvt. Ltd, SupportMart Global Services Pvt. Ltd
05.2019 - 05.2023
- Led a team of four designers, overseeing e-commerce, digital, print, and web design projects, ensuring high-quality creative output and timely delivery
- Conceptualized and built 4 distinct brands from scratch, including Nutrafirst, Nirvasa, Nirvasa Shop, BigJack, and
- Mapple Homes, establishing their visual identity and market presence
- Developed comprehensive brand and marketing communications, including logo design, product packaging, corporate stationery, brand identity, E-commerce, A++ listing creative, social media campaigns, digital posts, GIFs, Mockups, videos, website layouts, landing pages, newsletters, and mailers
- Designed graphics and imagery for product pages across e-commerce platforms like Amazon, Flipkart, and the brand’s own website
- Proposed innovative ideas to maintain the brand’s design relevance in the digital space
- Collaborated with cross-functional teams, including marketing, product, and e-commerce teams, to understand project requirements and deliver designs that meet business objectives
- Mentored, trained, and monitored team members, fostering skill development and ensuring consistent performance across projects.
Manager – Graphic Designer
Franchise India Brands Ltd
09.2015 - 10.2018
- Awarded - The Creative Visionary Award 2022 ü
Senior Creative Visualiser
K. Birla Group
01.2015 - 08.2015
- Managed multiple brands and their identities, overseeing project briefings, team support, and the development of creative designs for both B2B and B2C marketing campaigns
- Delivered a wide range of creative assets, including marketing brochures, event materials (banners, standees, billboards, backdrops, canopies), print and digital ads, newsletters, emailers, flyers, certificates, posters, greeting cards, invitations, signage, catalogs, magazines, business cards, menus, branding materials, and logos
- Ensured consistency and alignment with brand guidelines across all deliverables, enhancing brand recognition and market presence
- Collaborated with stakeholders to understand project requirements and deliver creative solutions that met business objectives
- Achievements: Þ Awarded as i-MAD Award for best performance 2017 ü JWT - J
- Walter Thompson & Venture Web at Client side: C.
Sr. Creative Visualiser
Gill India Concepts Pvt. Ltd
04.2014 - 12.2014
- Led branding and creative design for sectors like Technology & Automotive, Home & Building, Healthcare, and Education, gaining multi-industry exposure
- Managed brand identity for CK Birla Group and its companies, covering brand analysis, creative design, print materials, websites, social media, and digital campaigns
- Designed brochures, leaflets, teaser campaigns, emailers, posters, logos, and collaterals as per client requirements
- Created event materials like stage designs, backdrops, and standees, ensuring cohesive themes for events
- Handled organizational branding projects, from concept to final delivery, adhering to brand guidelines
- Coordinated with agencies and vendors for printing, ensuring quality inspection and timely handover to clients
- Delivered projects within stipulated timelines (TAT), catering to internal teams and third-party clients
Graphic Designer
Elixir Web Solution Pvt. Ltd, Gi GROUP company
03.2012 - 03.2014
- Visualized and designed the company’s flagship magazine, "Today's Traveller", and Newswire newspaper, ensuring high- quality layouts and engaging visuals
- Created new ad concepts tailored to client requirements for magazines and coffee table books, delivering innovative and impactful designs
- Developed company media kits, brochures, profiles, leaflets, emailers, web banners, and flash-animated banners, enhancing brand communication and marketing efforts
- Designed event merchandise and materials, including stage designs, backdrops, standees, and other theme-based collateral, ensuring a cohesive and visually appealing experience
Executive Graphic Designer
Ducat Institute, SO InfoTech Pvt. Ltd
05.2011 - 03.2012
- Conceptualized and designed theme-based collaterals for campaigns and internal communication events, leveraging the latest innovative print technologies to deliver visually compelling materials
- Strengthened corporate brand identity by creating logos, cut-outs, corporate greetings, brochures, posters, wallpapers, and hoardings for offices across pan-India
- Developed event collaterals such as standees, canopies, banners, mailers, newsletters, and leaflets for national and international event sponsorships and participations
- Supported promotional campaigns by designing website images, flash banners, social media banners, business mailers, festive mailers, and print advertisements for magazines and newspapers
- Achievements: Awarded Best Executive among Enterprise Management Teams for 2013
- Generated INR 10 lacs in business
Graphic Designer
02.2009 - 04.2011
- Designed advertisements for newspapers and magazines, posters, flex banners, metro hoardings, company brochures, leaflets, and stationery, contributing to the company’s promotional and marketing efforts
- Created marketing materials and branded collateral, ensuring alignment with the company’s visual identity and communication goals
- Collaborated with the website team to design web layouts, GIF images, flash-animated banners, and other digital assets to enhance online presence and user engagement
- Delivered high-quality designs within stipulated timeframes, meeting the organization’s requirements for creative work and visual communication
- ANTS4U.com Advertising, Networking & Technical Solutions for You, Designed and executed creative assets for Bollywood clients, including website content, banners, logos, layouts, and image editing, ensuring visually appealing and engaging designs
- Created visual advertisement books, handbooks, packaging designs, 3D mascots, and animated content for clients in the pharmaceutical industry, aligning with their brand guidelines and marketing objectives
- Delivered high-quality designs that enhanced client branding and communication strategies across diverse industries.
Education
B.Sc. - Graphics & Multimedia
Shobhit Institute of Engineering & Technology
2014
Higher Diploma - Animation
ARENA Animation Academy
2008
Master Diploma - Computer Information & System management
Execl Net Computer Institute
2003
Skills
- Skill Software Known
- Photoshop Illustrator CorelDraw InDesign After Effect Premier Pro Canva Wondershare Filmora Motion Graphic Video
- Editing Branding Print Digital Microsoft Word Excel Power Point Outlook Acrobat AI tools
- Interests:
- AI-driven design trends, AR/VR prototyping (Adobe Aero)
- Geographical Exposure: Canada, UK, Singapore, Thailand, Malaysia, Cambodia, and Hong Kong
Timeline
Senior Manager Communication – Creative Designer
Hill and Knowlton a BURSON Group Company WPP
06.2023 - Current
Manager Graphic Design & Visualizer
ü Nirvasa Healthcare Pvt. Ltd, SupportMart Global Services Pvt. Ltd
05.2019 - 05.2023
Manager – Graphic Designer
Franchise India Brands Ltd
09.2015 - 10.2018
Senior Creative Visualiser
K. Birla Group
01.2015 - 08.2015
Sr. Creative Visualiser
Gill India Concepts Pvt. Ltd
04.2014 - 12.2014
Graphic Designer
Elixir Web Solution Pvt. Ltd, Gi GROUP company
03.2012 - 03.2014
Executive Graphic Designer
Ducat Institute, SO InfoTech Pvt. Ltd
05.2011 - 03.2012
Graphic Designer
02.2009 - 04.2011
B.Sc. - Graphics & Multimedia
Shobhit Institute of Engineering & Technology
Higher Diploma - Animation
ARENA Animation Academy
Master Diploma - Computer Information & System management
Execl Net Computer Institute
Work Preference
Work Type
Full TimeWork Location
On-SiteRemoteHybridImportant To Me
Career advancementCompany CultureFlexible work hoursPersonal development programsHealthcare benefitsPaid sick leaveTeam Building / Company RetreatsAdditional Information
· Languages: English (Professional), Hindi (Native), Punjabi (Native)
· Interests: AI-driven design trends, AR/VR prototyping (Adobe Aero)
· Geographical Exposure: Canada, UK, Singapore, Thailand, Malaysia, Cambodia, and Hong Kong.
Travel & Explore
raveling and exploring new places is one of my greatest passions. Over the years, I’ve had the opportunity to visit diverse countries such as Canada, the UK, Singapore, Thailand, Malaysia, Cambodia, and Hong Kong. These experiences have not only broadened my perspective but also enriched my creativity by exposing me to different cultures, traditions, and design aesthetics.
I love immersing myself in local cultures, trying new cuisines, and capturing the essence of each place through photography and sketches. Traveling fuels my curiosity and inspires me to think outside the box, which I bring back to my work as a designer. Whether it’s the intricate architecture of Singapore, the vibrant street art of Hong Kong, or the serene landscapes of Thailand, each destination leaves a lasting impression that influences my creative approach.
Exploring new places also helps me stay connected to global trends and design innovations, which I incorporate into my projects to create fresh and impactful visual narratives. Traveling is not just a hobby for me—it’s a way to grow, learn, and bring a unique perspective to my work.
Languages
English
Advanced (C1)
Hindi
Bilingual or Proficient (C2)
Punjabi
Bilingual or Proficient (C2)
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