Summary
Motivated hotelier, always looking for ways to enhance efficiency, productivity and profitability of Rooms by proper planning of sales and revenue streams. Responsible with supporting the sales in the day-to-day leadership and overseeing the operations along with expertise in customer loyalty, FIT & groups and other sales channels. Good control on market research, competitors study, strategy planning.
Overview
17
17
years of professional experience
Work History
Director of Sales
The Suryaa New Delhi
04.2024 - Current
- Developed and promoted weekly, monthly and quarterly sales objectives.
- Established sales objectives by forecasting and developing annual sales targets.
- Marketing
- RFP Management
- Overall responsible for hotel revenue goal.
- Employees retention & team performance management.
Director of Sales
Golden Tulip Suites
Gurgaon
07.2023 - 04.2024
- Marketing
- RFP Management
- Overall responsible for hotel revenue goal
- Employee Retention & team performance management
Senior Sales Manager
Roseate Hotels & Resorts
New Delhi
03.2021 - 07.2023
- Developed segments like Public Sector undertakings/government bodies, corporates and embassies for the hotel
- Deciding pricing as per market strategy to maximize revenue
- Analyzed customer requirement and prepared customized business proposals
Senior Sales Manager
Hyatt Regency
New Delhi
08.2018 - 06.2020
- Working collaboratively with sales channels to ensure leads are closed positively
- Understanding competitor's strength and weakness to make strategy to create revenue streams for own property with high value
- Implementing strategies towards delightful customer experience & optimal operational efficiency
- Deciding pricing as per market strategy to maximize revenue
- Ensuring successful leads for FIT / Groups to cater them
- Prepare month-end reports and training the team as to how to approach clients in market
- Successfully upselling every client to drive customer loyalty and create brand awareness
- Developed segments like Public Sector undertakings/government bodies, corporates and embassies for the hotel
Sales Manager
JW Marriott Aerocity
New Delhi
12.2014 - 07.2018
- Creating & implementing effective strategies to target new market after thorough research and analyzing of customer behavior
- Monitoring customer buying trends and ensuring the team is motivated in the right direction to close the sales positively
- Working closely with internal team and suppliers to evaluate cost against forecasted market price points to achieve profit targets
- Worked closely with key vendors and ensured 50% growth in revenue
- Delivering sales presentations to new clients, explaining and promoting the features to increase client database
- Analyzed customer requirement and prepared customized business proposals
Senior Sales Exec. To Manager
Crowne Plaza Okhla
New Delhi
01.2011 - 12.2014
- Developed innovative marketing campaigns to increase customer engagement and drive brand awareness
- Generated positive business from key markets like Okhla, Jasola, Mohan Cooperative, etc
- Improved sales process to streamline customer acquisition and onboarding strategies
- Successfully increased market share from key productive areas
- Designing new strategies to target new markets after research and analyzing market behavior
- Prepare month-end reports and working with the team to increase revenue
- Received recognition for achieving highest ADR in annual sales
Senior Sales Executive
Express Sarovar Portico
Faridabad
06.2010 - 01.2011
- Managing complete sales cycle for key accounts
- Outperformed revenue targets by positive upselling, cross-selling, promotion of packages and new sales techniques for local partnerships
- Maintaining rapport by approaching positive leads and cultivating strong business relationships through sales for a win-win situation
- Analyzing market trends in consumer industries to design and implement effective marketing and sales methods
- Documenting sales contracts and proposals following solicitation of customers to formally document oral agreements and terms
Sales Executive
The Atrium Hotel by Claridges
Faridabad
09.2007 - 03.2010
- Established and maintained around 1oo successful accounts over a period of year and expanding territory by two lacs
- Targeting new markets and successfully increased sales by 60% through proactive sales and negotiation skills
- Prospected around 15 leads every month and leveraged sales skills to achieve consistent 5% conversion rate
- Planned annual events for key accounts in order to strengthen relation with clients along with creating brand awareness
- Maintaining relationship with regular clients and prospected new retailers by calling on customer and engaging prospects in person
Education
Diploma - Travel & Tourism
Post Graduate - English
Graduation -
Skills
- Communication excellence
- Sales leadership and training
- MS Word
- Excel
- Power Point
- Managing Client Database
- Liaising with team
- Planning and coordinating company events
- Producing reports
- Innovative
- Revenue Focused
- Firm Leadership
- Strategizing Hotel Sales
- Complex Problem Solver
- Cost Management
- Training Sales Team
- Team work
- Field visits
Languages
- English
- Hindi
- Punjabi
References
- Mr. Rohit Saini, Director of Sales (Hyatt Place), Rohit.saini@outlook.com
- Ms. Sonali Gera, Associate Director of Sales - Roseate Hotels & Resorts, sonali.gera@roseatehotels.com
Salary Expectation
Open to discussion
Personal Information
Current CTC: 16.80
Languages
English
Advanced
C1
Hindi
Advanced
C1
Punjabi
Advanced
C1
Timeline
Director of Sales - The Suryaa New Delhi
04.2024 - Current
Director of Sales - Golden Tulip Suites
07.2023 - 04.2024
Senior Sales Manager - Roseate Hotels & Resorts
03.2021 - 07.2023
Senior Sales Manager - Hyatt Regency
08.2018 - 06.2020
Sales Manager - JW Marriott Aerocity
12.2014 - 07.2018
Senior Sales Exec. To Manager - Crowne Plaza Okhla
01.2011 - 12.2014
Senior Sales Executive - Express Sarovar Portico
06.2010 - 01.2011
Sales Executive - The Atrium Hotel by Claridges
09.2007 - 03.2010
South Delhi Polytechnic - Diploma, Travel & Tourism
Kanpur University - Post Graduate, English
Kanpur University - Graduation,
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