I am an established P&L Manager with distinctive Business Development and Team Management skills, carrying comprehensive insight into varied industries. My experience of doing business throughout Asia Pacific, and US has lent me diverse exposure to bureaucratic frameworks and cultural setups. I have capability and confidence to lead a new business on a country-wide basis, and to design strategies and implementation plans for a business vertical while ensuring successful execution as per planned timelines and milestones.
Overview
33
33
years of professional experience
Work History
Head – Sales Operations & Business Development
MASU Brake Pads Pvt. Ltd.
11.2020 - Current
Company Overview: Masu Brake Pads Pvt Ltd is a Preferred Supplier to leading Vehicle Manufacturers, well known Friction Material Manufacturers, Brakes System Manufacturers, Brake Shoe Re-Builders and Distributors across the World for Commercial and Passenger vehicle. MASU brakes Products are exported to 55 Countries around the World.
Handling US Market for both Commercial and Passenger Vehicles
Create and conduct proposal presentation
Account Development: establish and develop a relationship with the Customer with the objectives of ensuring best possible level of service.
Handling accounts like: Auto Zone, Federal Moghul, NAPA (Rayloc), Zion Automobiles (DFC) to name a few
Masu Brake Pads Pvt Ltd is a Preferred Supplier to leading Vehicle Manufacturers, well known Friction Material Manufacturers, Brakes System Manufacturers, Brake Shoe Re-Builders and Distributors across the World for Commercial and Passenger vehicle. MASU brakes Products are exported to 55 Countries around the World.
Director Business Development
Proof of Performance Data Services Pvt. Ltd.
08.2017 - 10.2020
Company Overview: (A startup incubated at IIM-AHD) Seed funded by DST
Conceived and executed new vertical, Bhusatya (The Ground Truth) using AI and Machine Learning which is a data driven vertical
Create and conduct proposal presentation
Account Development: establish and develop a relationship with the Customer organization with the objectives of ensuring best possible level of service.
Conceive and execute special projects.
Identify and resolve client’s issues.
Manage the External Communications portfolio for the client
Create a brand value proposition through effective branding across sites, leading to a more engaged workforce
To manage special initiatives and projects including new sites launch and branding/ media coverage and announcement of projects and/or deals.
Some Projects handled:- Mapping data from ground for PWD, NDMC, MCD with parameters including road condition, traffic signage, Media assets, etc under Road safety and citizen services
Working with Smart cities to capture data covering the progress of the projects using 'BHUsatya' The ground truth
Traffic count and classification: Software was created to count and classify traffic and data was used to evaluate potential audience for billboards and also for traffic engineering and transport planning purposes by CRRI
Forest monitoring by use of Drone and feet on street
Forest Survey covering three geographical locations Road side Forest Canal Side Forest Block Forest for tree enumeration over a period of time
Stake holders agreeing to use our technology for the purpose of tree enumeration: Forest department – Haryana, World Bank, Giz
Ground research: Accurate census of shops and their classification
Helping the corporate world engaged in outdoor media advertisement to assess the plan v/s implementation by using the in-house built tool using the AI and ML
Implementation Audit: Outdoor media audit for outdoor advertising
GMR Aerocity project for proposing the sites to bring up outdoor media assets for the purpose of advertising by the corporate etc. using AI and ML
Audience and Retail Analytics: Gaze detection studies can determine how many people looked at the advertisement or shelf product and for how long.
(A startup incubated at IIM-AHD) Seed funded by DST
Consultant
SCC Online
10.2015 - 07.2017
Company Overview: International Business
Planning and implementation of Marketing strategies, business Development for Asia, SE Asia and Africa
Sales operations, Planning and Implementation of Marketing Strategies
Responsible for identifying new business opportunities in Africa & Asia
Africa (Nigeria, Kenya, Tanzania & Uganda), Sri Lanka, Malaysia, Pakistan, Bangladesh
Institutional business - coordinator of the regions, help to tap the available business through regular identification and follow -up on business Market Development.
Establish and develop a professional relationship with important stakeholder.
Appointing Distributors and Sub-distributors in Nigeria & Malaysia
International Business
Regional Head - Asia
Vestergaard
04.2012 - 06.2015
Company Overview: Vestergaard is a 50-year-old company, headquartered in Switzerland & a pioneer and by far the market leader in the field of disease control textiles, translating into Lifestraw - Point of Use Water Purification Systems and vector control products like Insecticide Treated Bed Nets, Curtains and products catering to Food security. Its Asia operations are headquartered in New Delhi and handle revenue of US$ 26 Million annually.
Responsible for developing Agents and Distributors across Asia
Initiated and built the VF business in Philippines, Indonesia, China, Cambodia, Nepal, Bhutan, Myanmar & Thailand and India, as part of the International strategy, starting with Sri Lanka
Responsible for getting the field trials for the necessary registrations for our product range with the concerned authorities in the respective countries
Responsible for all Government 'Tender' business in the region
Responsible for budgeting, control and reporting monthly MIS to the Regional Director
Managing the tender business based on the development of entry barriers for competitors
Ensured that the competition is always on Service and Speed of response rather than prices
Operational Excellence
Ensured highest level of customer satisfaction by using a proactive and transparent approach to information sharing with customers at all times
Developed and continually nurtured excellent relationships with key bureaucrats and Ministers of Health in various countries
Vestergaard is a 50-year-old company, headquartered in Switzerland & a pioneer and by far the market leader in the field of disease control textiles, translating into Lifestraw - Point of Use Water Purification Systems and vector control products like Insecticide Treated Bed Nets, Curtains and products catering to Food security. Its Asia operations are headquartered in New Delhi and handle revenue of US$ 26 Million annually.
Director – Sales
WOLTERS KLUWER
10.2011 - 03.2012
Company Overview: Global Information Services on Tax, Legal and Medical
Develop and execute the strategic plan to deliver revenues across products.
To build a high performing sales organization to sell directly into corporate, institutions, libraries and government.
Build & manage an effective Inside Sales team to generate leads, qualify, demo the product and sell on the telephone.
Establish strategic alliances with trade bodies, associations, banks and other third parties to develop value proposition for specific segments and penetrate the same
Develop marketing programs specific to segments/ regions to accelerate market penetration.
Manage all the sales reporting to include sales budgets, forecasts, commissions and reports
Track competition and collaborate with the product management team to ensure inputs are provided for constant product enhancement
Managed the product lifecycle and drove revenues for each of the products
Providing training and coaching to sales team in using a consultative solution sales approach to achieve sales targets.
Global Information Services on Tax, Legal and Medical
Sales Head (SAARC)
SCC ONLINE (EBC Pvt. Ltd.)
03.2001 - 10.2011
Company Overview: Legal software
Marketing/Sales Head - Overall responsibility for the control of sales team comprising of ARSM's, TM's and SME’s.
To fix up targets to ensure that all the sales team achieve their targets-Distributor wise, brand wise, value wise and monthly wise sale.
10+ yrs of Corporate and government sales experience in Data Solutions selling.
Responsible for Large account Management - responsible for data solution selling to corporate and, government institutions and educational institutes.
Giving product presentations at conferences and forums in institutions and corporate.
Managing the Channel/ Dealer network across the country.
Significant exposure in implementing competitive sales programs to increase product awareness and enhance business growth.
Adept at identifying and developing unexplored market segments.
Devise an effective sales strategy, including market survey and brand promotion.
To chart and scope new markets across SAARC countries.
Legal software
Senior Officer Marketing
EICHER GOODEARTH LIMITED
11.1995 - 03.2001
Company Overview: Eicher Goodearth Limited was a leading player in the automobile industry. It also had diversified interests in GIS.
Responsible for marketing the data. With the services of ESRI (NIIT) using ARC GIS software
Planning & Budgeting - Plan resources and strategies in order to increase user base as well as revenues.
Marketing & Promotions - Implement assigned marketing initiatives in the assigned region in order to promote brand EICHER.
High emphasis on customized local promotion.
Increasing penetration - Identification of new networks, conceiving and execution of growth plans.
Relationship Management - Identify key affiliates, manage and grow relationship through promotions, merchandise and personal interaction in order to increase user base and service quality.
Designing and implementing 'short term' special schemes for generating additional sales through distributors for Cartographic products.
Organising participation in Exhibition, trade fairs, and other venues for promotion and sales.
Eicher Goodearth Limited was a leading player in the automobile industry. It also had diversified interests in GIS.
Achievements include Sale of the database of the Eicher City Map Delhi to a Noida based Co. 'I B Saxena Design Labs.' For the development of the GPS, which was a pioneering step in GIS/GPS in the country.
The successful launch of a new product concept i.e., EICHER CITY MAP, which became the fastest selling book since 'THE UNTOLD STORY'.
Setting up the sales and distribution network for Eicher Publications.
Sales Executive
RANBAXY LAB. LTD.
02.1992 - 11.1994
Adjudged the best salesperson for achieving sales and collection targets
Identification and development of potential markets
Establishing sales and distribution channels
Managing sales and distribution channel network
Achievements Include: Adjudged the best among the best salesperson in the sales for one of the company brands TIBIRIM - INH (an anti T.B. Drug) in a territory where the drug never did well (Abohor).
I was among the First twenty-five early bird contest in the Launch of their new Product (Haematinics) throughout India.
Head of Visa Department / Ground Operations /Manager of Business Development and Sales at Acf TourismHead of Visa Department / Ground Operations /Manager of Business Development and Sales at Acf Tourism