Transformational leader experienced in galvanizing teams to meet demanding objectives and exceed benchmarks through targeted brand initiatives and customer-oriented solutions.
Overview
22
22
years of professional experience
1
1
Certification
Work History
AVP - SALES & MARKETING
CADILA PHARMA
AHMEDABAD
08.2024 - Current
Led portfolio exceeding ₹80 Cr with a team of over 250 field professionals.
Executed sales strategies that significantly increased market share.
Drove performance through customer engagement, accurate forecasting, and quarterly reviews.
HEAD OF MARKETING
INTAS PHARMACEUTICAL LTD
AHMEDABAD
01.2022 - 08.2024
Managed a portfolio exceeding 130 Cr with top brands SILOTIME, MEGATAS, and POTRATRE MB6 in the Urology segment.
Spearheaded product management and promotional strategies to drive business growth and Executed comprehensive marketing initiatives to elevate brand visibility on various platforms.
Monitored and optimized marketing expenditures to attract ideal customer demographics.
Created and implemented activity calendar for monthly, quarterly, and annual marketing campaigns.
Ensured sales team received timely updates on new product launches.
Executed successful creation of world's largest prostate awareness ribbon, verified by Guinness team.
ASSISTANT GENERAL MANAGER
INTAS PHARMACEUTICAL LTD
AHMEDABAD
01.2018 - 01.2022
Drove marketing initiatives to achieve high growth and increased market share in anti-ulcerant and prokinetic segments with over 400 field force members.
Managed portfolio exceeding 100 crore, featuring key brands such as RABIUM DSR and NEOPRIDE TOTAL.
Planned and executed comprehensive marketing strategies while overseeing KOL engagement and management.
Achieved recognition as TOTAL BRAND OF THE WINNER at Intas for 2021-22.
Led NEOPRIDE TOTAL to market leadership in 2020.
Received WINNER AT INTAS award for the fiscal year 2019-20.
Propelled NEOPRIDE TOTAL to become the most prescribed brand in the market by 2018.
MARKETING MANAGER
INTAS PHARMACEUTICAL LTD
AHMEDABAD
01.2015 - 01.2018
Directed oversight of 70 Crore portfolio, managing brands RABIUM (PPI) and NEOPRIDE TOTAL (PPI+Prokinetic).
Successfully launched RABIUM 40 and NEOPRIDE TOTAL 40, receiving accolades for strategic execution.
Achieved top honors at Intas for outstanding performance during 2014-15.
GROUP THERAPY MANAGER
INTAS PHARMACEUTICAL LTD
AHMEDABAD
01.2013 - 01.2015
Managed portfolio valued at 30 Cr, including prominent brands RABIUM (PPI) and NEOPRIDE (Prokinetic).
Contributed to training and growth of Gastro segment field personnel.
Achieved recognition as top performer at Intas for 2013-14.
Received award for outstanding cover page advertisement in 2015.
PRODUCT MANAGER
INTAS PHARMACEUTICAL LTD
01.2011 - 01.2013
Managed portfolio valued at 19 crore, including prominent brands RABIUM and EME OD.