Harihara Subrahmanyan

Shopsy – Responsible for acquisition, retention, seller growth & monetization
• Acquisition – Improved New customer acquisition through play store rating improvements from 4.1 to 4.3, login rate improvement by 10% through Truecaller integration
• Retention – Improved retention by 400bps through product quality improvements, Order experience for the customer
• Monetization – Improved ads revenue through additional supply channels, Improving RoAS for sellers by 1.5X by keeping ads revenue consistent. Reduced Operating costs by reducing returns on the platform by 150bps
• Seller growth – Worked with data science teams to build pricing intelligence, selection intelligence models for sellers & created selection and pricing flywheels for sellers to grow faster in shopsy

Group Buying
• Built a community commerce platfrom for Flipkart through Group buying – Enabling value to consumers through social purchasing of products

Recommerce (C2B2C)

• Identified user needs for old products - Created affordability (exchange), convenience (TradeIn) & repurpose (Refurbished) offerings for consumers to sell & buy used products on the platform
• Scaled Up the business to 1.5X volumes through the offerings

Retail (B2B)

• Built Retail as a SaaS offering covering the Source-to-Pay ecosystem (Contract LifeCycle Management, Procurement, Accounts Payable, Payments & Trade Promotion management)
• Had 30 customers transacting on the platform

Product Manager, Finance

• Bill-to-Cash: Built automated bill to cash process, enabling price revision for products in 1 day & new customer acquisition in 3 days
• GST: Enabled smooth transition to GST regime with 0 compliance breach during the rollout of GST & E-way Bill

Technical Roles

• Responsible for the 2G mobility application module in SGSN (Serving GPRS Support Node)
• Implemented the 4G(LTE)-3G/2G handover to enable smoother transition from 2G to 4G