Summary
Overview
Work History
Skills
Languages
Timeline
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Harsh Porwal

New Delhi

Summary

Organized and motivated employee eager to apply time management and organizational skills in various environments. Seeking entry-level opportunities to expand skills while facilitating company growth.

Overview

3
3
years of professional experience

Work History

Digital Marketing Executive

CQS Training Pvt Ltd
11.2022 - 12.2023
  • Analyzed customer feedback from various sources to improve user experience.
  • Developed marketing strategies based on corporate objectives and market trends.
  • Created content for website, social media accounts, email campaigns and other digital channels.
  • Monitored conversations about the company on social media sites, responding where appropriate.
  • Cultivated leads and sales through social correspondence.
  • Developed and executed lead generation strategies to increase qualified leads by 20%.
  • Researched best practices in digital marketing and applied those insights into our overall strategy.

Social Media Specialist

Shree Ganesh International
01.2022 - 10.2022
  • Develop and implement a comprehensive social media.
  • Create engaging and shareable content for various social media platforms, including text, image, and video content.
  • Develop and execute paid social media advertising campaigns to increase reach, engagement, and conversions. Monitor and optimize advertising performance based on key metrics.
  • Created social media strategies to increase sales and brand awareness across multiple platforms.
  • Liaised with senior leadership to concept and pitch strategic social campaigns and content plans.
  • Developed guidelines outlining proper usage of the company's logo or branding materials.
  • Analyzed performance of campaigns using analytics tools such as Google Analytics and Hootsuite Insights.

E-commerce Executive

Corso Art Paper Design Company
Delhi
12.2020 - 12.2021
  • Engaged in ongoing campaign optimization, account management, and ad placement of advertising campaigns across a variety of Amazon accounts and regular performance reviews with clients.
  • Analyze the products like ASIN rankings, ratings, customer feedback/reviews, and keyword opportunities as well as product sales performance to determine the best and worst-performing SKUs.
  • Monitor campaign performance, keyword bids, and budgets on a daily basis and maintain Impression share, quality score, and other key KPI metrics.
  • Develop unique and creative campaign ideas, by analyzing competitor ads, keywords, and strategies through tools.
  • Stay up to date with the latest trends and best practices in Amazon Advertising and e-commerce.
  • Managed time efficiently in order to complete all tasks within deadlines.

Skills

  • Data analytics to gather and process a wide range of information and plan marketing campaigns accordingly
  • Knowledge of SEM and SMM to reach the target audience
  • Ability to plan and execute SEO, SEM, SMM, and email marketing campaigns
  • Roi Calculation
  • Marketing Strategy
  • Ability to do SEO on page optimization with keyword research, meta tags title tags and internal page linking
  • Can handle social media channels such as Facebook and Instagram for brand promotion
  • Proficient with WordPress to build and manage websites
  • Campaign Performance Tracking
  • Product Promotion
  • Google Analytics
  • B2C Marketing
  • Competitor Analysis
  • Social Media Marketing
  • Lead Generation Campaigns
  • Brand Promotion
  • Google Analytics Setup

Languages

Hindi
First Language
English
Upper Intermediate (B2)
B2

Timeline

Digital Marketing Executive

CQS Training Pvt Ltd
11.2022 - 12.2023

Social Media Specialist

Shree Ganesh International
01.2022 - 10.2022

E-commerce Executive

Corso Art Paper Design Company
12.2020 - 12.2021

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Harsh Porwal