Summary
Overview
Work History
Education
Skills
Websites
Key Role
Additional Information
Certification
Languages
Timeline
Generic

Harsha Nair

Media Buying
Delhi

Summary

Experienced Media Buyer with 9+ years of experience developing investment portfolios and cultivating lasting business relationships with clients and media partners. Delivered impressive Return on Investment across diverse client categories, including FMCG, Automobiles, Handsets, and more. Currently manages portfolios for esteemed clients such as Muthoot Finance, Dominos, Blinkit, and Zomato at Mindshare.

Overview

9
9
years of professional experience
6
6
years of post-secondary education
1
1
Certification

Work History

Investment Director - The Exchange

Mindshare, GroupM
2021.12 - 2024.09

Senior Investment Manager

Dentsu Advertising & Media
2019.02 - 2021.12

Media Buying Executive

Starcom Mediavest
2017.12 - 2019.02

Media Buying Executive

Initiative Media
2015.07 - 2017.12

Education

MBA - Marketing

Institute of Management Technology (CDL)
Ghaziabad
2015.01 - 2017.05

Bachelor of Arts - Mass Communication And Journalism

Jagannath Institute of Management Sciences
Delhi
2010.04 - 2013.11

Skills

Negotiations

Driving efficiencies

Problem-solving ability

Relationship building and management

Client Relationship Management

Key Role

  • Maintaining good business relation with vendors to remain updated about new opportunities for client and brand
  • Constant evaluations and negotiations of channels deals basis CPRP benchmarks, negotiations for Impact, Radio, Print and Digital campaigns
  • Derive Value addition for our prestigious clients
  • Constant tracking of benchmarks and ensuring exit CPRPs as planned
  • Managing Campaign Post Deliveries, effectively reallocation of savings for maximum yield
  • Active participation in new projects and pitches
  • Management of weekly and Monthly Reports like Property Monitoring, Campaign Monitoring, Weekly GRPs, Property Calendar, Inventory Load
  • Quarterly and Yearly Buying review
  • Final deals and deliveries for auditing

Additional Information

Management Trainee - Client Servicing

Ogilvy and Mather Pvt Ltd (Feb 2013 - Apr 2013)

Management Trainee - Client Servicing
McCann Erickson Pvt Ltd (Aug 2014 - Sep 2014)

Certification

Digital Marketing course- Udemy

Languages

English
Hindi
Mayalaym

Timeline

Digital Marketing course- Udemy

2024-08

Investment Director - The Exchange

Mindshare, GroupM
2021.12 - 2024.09

Senior Investment Manager

Dentsu Advertising & Media
2019.02 - 2021.12

Media Buying Executive

Starcom Mediavest
2017.12 - 2019.02

Media Buying Executive

Initiative Media
2015.07 - 2017.12

MBA - Marketing

Institute of Management Technology (CDL)
2015.01 - 2017.05

Bachelor of Arts - Mass Communication And Journalism

Jagannath Institute of Management Sciences
2010.04 - 2013.11
Harsha NairMedia Buying