Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic
HARSHAL CHOKSI

HARSHAL CHOKSI

Delhi

Summary

Dynamic Regional Service Manager with a proven track record at Maruti Suzuki India Limited, driving an 11% growth in dealer business. Skilled in customer obsession and budget administration, I excel in enhancing team performance and optimizing service operations to elevate client satisfaction and operational efficiency.

Overview

16
16
years of professional experience

Work History

Regional Service Manager

Maruti Suzuki India Limited
Delhi
04.2024 - Current
  • Managed service operations for 29 dealer locations.
  • Mentored team to enhance data analytics, customer obsession, and financial acumen skills.
  • Optimized processes for faultless new car and service reporting delivery.
  • Maintained necessary stock of spares and accessories to meet customer service needs.
  • Handled complex customer complaints needing managerial intervention.
  • Initiated network improvements through innovative telematics strategies for better client connections.
  • Collaborated with rural influencers to boost market penetration.
  • Conducted regular meetings with corporate clients, fleet operators, and leasing companies to identify service requirements.
  • Performed administrative duties such as preparing budgets, monitoring expenses, creating purchase orders.
  • Supported foreign distributors in understanding company operational protocols.

Achievements

  • Accelerated dealer business growth by 11%.
  • Boosted customer NPS by 9 points.
  • Increased rural business growth by 40%, corporate business growth by 18%, and fleet business growth by 70%.
  • Coordinated 13 distributor visits to optimize understanding of operational protocols.

Area Service Manager

Maruti Suzuki India Limited
Calicut, Kerala
06.2021 - 03.2024
  • Managed Service business operations for five districts in North Kerala.
  • Supervised operation of a vehicle park with an annual capacity to handle reports totaling 600,000.
  • Enhanced team expertise in technical, commercial, and customer obsession strategies.
  • Enhanced customer experience through improved infrastructure.
  • Boosted digital efficiency for consistent business operations.

Achievements

  • Achieved business growth with a CAGR of 12% over 3 years.
  • Added 17 new workshops (Network expansion). Enhanced customer interaction areas in 28 existing workshops.
  • Achieved full integration of workshops at Dealer Experience Centre, leading to a 60% increase in CRE productivity.

Residential Service Manager

Maruti Suzuki India Limited
Rajkot
06.2020 - 06.2021
  • Restored operations for struggling dealer, boosting the growth of company.
  • Closely monitored business opportunities and ensured their conversion to improve financial stability.
  • Identified new business opportunities through cross-functional teamwork.
  • Identified and rectified unnoticed financial discrepancies related to dealer charges.

Achievements

  • Increased dealer labor revenue by 27%.
  • Increased dealer business performance from -26% to 4% within two months.
  • Addressed operational challenges to reopen six rural workshops.

Territory Service Manager

Maruti Suzuki India Limited
Chandigarh
12.2015 - 06.2020
  • Managed service operations for 14 dealers across Chandigarh and Punjab.
  • Regional Complaint Coordinator (Apr 2017 - Mar 2018): Enhanced customer satisfaction by identifying and addressing weaknesses in dealer performance.
  • Regional Fleet coordinator (Apr 2018 - Mar 2019): Optimized fleet repair processes to ensure minimum downtime with strategic supply prioritization and extended operational hours.
  • Regional Business cordinator (Apr 2019 to Jun 2020): Supported underperforming dealers by implementing strategies to enhance their business outcomes.

Achievements

  • Managed key dealerships across Chandigarh, Ludhiana, Jalandhar, Amritsar, and Sangrur districts.
  • Achieved a 30% decrease in complaints.
  • Implemented corrective actions to enhance customer satisfaction for a consistent CSI 140+.

Territory Service Manager

Hero MotoCorp Limited
Rajkot
11.2012 - 12.2015
  • Increased customer retention rate and dealer profitability.
  • Transitioned CI to advanced workshops.
  • Organized workshops for dealer representatives to enhance rural service outreach.
  • Ensured alignment of part availability with maintenance schedule.
  • Boosted client contentment by elevating service quality.

Achievements

  • Enhanced service business growth, achieving a CAGR of 12% for Saurashtra dealers.
  • Transformed CI of 17 workshops to a modern concept.
  • Established seven access points in rural areas to boost customer connections.

Service Engineer

Amara Raja Batteries Limited
Surat
06.2011 - 10.2012
  • Executed FIFO methodology to manage stock effectively.
  • Ensured timely resolution of warranty claims.
  • Conducted regular visits to OEM facilities for refresher training on handling and stocking batteries.
  • Engaged in BTL sales activities to enhance knowledge on battery handling and stocking at retail outlets.
  • Supported franchisee with claim settlements and ensured FIFO was maintained for stock.
  • Reduced warranty claims by 18%.

Jr. Engineer

Atul Auto Limited
Rajkot
08.2009 - 06.2011
  • Planned and executed production strategies to achieve daily targets.
  • Ensured adequate parts for assembly line to achieve daily targets.
  • Contributed to New Product Development: Atul Smart.
  • Prepared consignment packaging in SKD condition for exports.
  • Configured assembly line for international distributor Euro Motors, Sri Lanka.

Achievements

  • Boosted line productivity by 16%.
  • Advanced to the position of Export Coordinator in FY 2010-11.
  • Executed product performance demonstration at Euro Motors (Pte), Srilanka, leading to significant OEM order.

Education

Bachelor of Engineering - Automobile

A.D. Patel Institute of Technology.
New Vallabh Vidyanagar, Anand, Gujarat
05.2009

Skills

  • Customer obsession
  • Problem solving & decision making
  • Planning & Decision
  • Budget administration
  • Multi-tasking
  • Team development
  • Task delegation

Affiliations

  • Successfully Completed a 3-Day Leadership Development Program at IIM Kozhikode:
    Enhanced leadership, strategic decision-making, and team management skills through a comprehensive, intensive program at one of India's top business schools.
  • Achieved SSQS Bronze and Silver Certifications:
    Elevated productivity and diagnostic competencies by earning SSQS Bronze and Silver certifications, demonstrating proficiency in quality management and process improvement.
  • Completed Financial Acumen Training:
    Gained in-depth knowledge of dealer financial health, enabling improved decision-making and stronger financial oversight in business operations.
  • Participated in Technical Deliberation Workshops:
    Collaborated in detailed discussions on competitive products and strategies, leading to actionable insights for integrating best practices and innovations into current product offerings.

Timeline

Regional Service Manager

Maruti Suzuki India Limited
04.2024 - Current

Area Service Manager

Maruti Suzuki India Limited
06.2021 - 03.2024

Residential Service Manager

Maruti Suzuki India Limited
06.2020 - 06.2021

Territory Service Manager

Maruti Suzuki India Limited
12.2015 - 06.2020

Territory Service Manager

Hero MotoCorp Limited
11.2012 - 12.2015

Service Engineer

Amara Raja Batteries Limited
06.2011 - 10.2012

Jr. Engineer

Atul Auto Limited
08.2009 - 06.2011

Bachelor of Engineering - Automobile

A.D. Patel Institute of Technology.
HARSHAL CHOKSI