Hemant Pal
Ghaziabad
Summary
SEO & Digital Marketing Leader with 9+ years of experience delivering measurable results in enterprise and e-commerce SEO. Proven record of driving 200% organic traffic growth, 2x revenue increase, and 50+ first-page keyword rankings. Skilled in technical SEO, content optimization, and team leadership, with expertise in generative engine optimization (GEO), answer engine optimization (AEO), and analytics-driven campaign improvements. Adept at managing global SEO campaigns and aligning strategies with business objectives to maximize ROI.
Overview
10
10
years of professional experience
1
1
Certification
Work History
SEO Team Leader
Cyfuture India Pvt. Ltd.
02.2022 - Current
- Designed and executed SEO roadmaps, boosting organic traffic by 200% YoY and doubling revenue.
- Directed SEO strategy for 5 enterprise projects, achieving 95% on-time delivery and high ROI.
- Conducted competitor benchmarking with SEMrush & Ahrefs, securing 50+ first-page keyword rankings.
- Managed and mentored a 7-member SEO team, improving performance and maintaining 95% client satisfaction.
- Optimized campaigns using data-driven insights, reducing CPC by 20% while increasing conversions.
Technical SEO – Senior
Gradeup
10.2021 - 02.2022
- Conducted technical SEO audits (crawl, indexation, schema, mobile), improving site health by 35%.
- Optimized 500+ content pages, resulting in a 20% increase in organic traffic in 3 months.
- Implemented on-page improvements that boosted rankings for 30+ high-volume keywords.
- Automated SEO reporting using Google Data Studio, cutting reporting time by 40%.
- Partnered with product and content teams to align SEO strategies with platform growth.
Senior SEO Executive
Cyfuture India Pvt. Ltd.
08.2015 - 09.2021
- Executed SEO campaigns for 10+ client websites, achieving 50–100% traffic growth within 12 months.
- Improved site health scores by 40%+ through technical SEO audits.
- Secured 25+ Page 1 keyword rankings through targeted optimization.
- Enhanced domain authority with white-hat backlink strategies.
Education
B.Tech - Information Technology
Uttar Pradesh Technical University
GHAZIABAD06-2013
Skills
- Search Engine Optimization (SEO)
- Technical audits
- SEO strategy
- Leading team meetings
- On-page SEO
- Off-page SEO
- Technical SEO
- Local SEO
- Site Architecture
- Keyword Research
- Keyword Clustering
- Schema
- Link Building
- GEO
- AEO
- Analytics
- Reporting
- GA4
- Google Search Console
- Google Tag Manager
- ROI Tracking
- CTR
- CPC
- Conversion Optimization
- Data Studio
- Power BI
- Digital Marketing
- E-commerce
- SEO for Amazon
- SEO for Flipkart
- SEO for Meesho
- SEO for Snapdeal
- SEO for Shopify
- B2B Campaign Optimization
- B2C Campaign Optimization
- Social Media Marketing
- Tools
- Platforms
- SEMrush
- Ahrefs
- Moz
- Majestic
- Screaming Frog
- SurferSEO
- Clearscope
- Leadership
- Project Management
- SEO Team Leadership
- Enterprise Projects
- Basecamp
- Zoho
- Trello
Selected Achievements
- Increased organic traffic by 200% YoY and achieved 2x revenue growth from SEO campaigns.
- Delivered 50+ first-page keyword rankings in competitive markets.
- Improved site health by 35–40% with technical SEO audits.
- Reduced CPC by 20% while increasing conversion rates.
- Led a 7-member SEO team, delivering 95% client satisfaction.
Core Skills
On-page & Off-page SEO, Technical SEO, Local SEO, Site Architecture, Keyword Research & Clustering, Schema, Link Building, GEO & AEO, GA4, Google Search Console, Google Tag Manager, ROI Tracking, CTR, CPC, Conversion Optimization, Data Studio, Power BI, SEO for Amazon, Flipkart, Meesho, Snapdeal, Shopify, B2B & B2C Campaign Optimization, Social Media Marketing (Facebook, Instagram, LinkedIn, Twitter), SEMrush, Ahrefs, Moz, Majestic, Screaming Frog, SurferSEO, Clearscope, SEO Team Leadership (7 members), Enterprise Projects (5+), Basecamp, Zoho, Trello
Accomplishments
- I got the Star Performer of the Year Award in 2019
Languages
English
First Language
Hindi
Upper Intermediate (B2)
B2
Certification
- Navigating on-page and technical SEO: a Semrush deep dive from Semrush
- Google Digital Garage: The Fundamentals of Digital Marketing
- Google Analytics: Getting Started with Google Analytics 360
Timeline
SEO Team Leader
Cyfuture India Pvt. Ltd.
02.2022 - Current
Technical SEO – Senior
Gradeup
10.2021 - 02.2022
Senior SEO Executive
Cyfuture India Pvt. Ltd.
08.2015 - 09.2021
B.Tech - Information Technology
Uttar Pradesh Technical University