Summary
Overview
Work History
Education
Skills
Selected Achievements
Core Skills
Accomplishments
Languages
Certification
Timeline
Generic

Hemant Pal

Ghaziabad

Summary

SEO & Digital Marketing Leader with 9+ years of experience delivering measurable results in enterprise and e-commerce SEO. Proven record of driving 200% organic traffic growth, 2x revenue increase, and 50+ first-page keyword rankings. Skilled in technical SEO, content optimization, and team leadership, with expertise in generative engine optimization (GEO), answer engine optimization (AEO), and analytics-driven campaign improvements. Adept at managing global SEO campaigns and aligning strategies with business objectives to maximize ROI.

Overview

10
10
years of professional experience
1
1
Certification

Work History

SEO Team Leader

Cyfuture India Pvt. Ltd.
02.2022 - Current
  • Designed and executed SEO roadmaps, boosting organic traffic by 200% YoY and doubling revenue.
  • Directed SEO strategy for 5 enterprise projects, achieving 95% on-time delivery and high ROI.
  • Conducted competitor benchmarking with SEMrush & Ahrefs, securing 50+ first-page keyword rankings.
  • Managed and mentored a 7-member SEO team, improving performance and maintaining 95% client satisfaction.
  • Optimized campaigns using data-driven insights, reducing CPC by 20% while increasing conversions.

Technical SEO – Senior

Gradeup
10.2021 - 02.2022
  • Conducted technical SEO audits (crawl, indexation, schema, mobile), improving site health by 35%.
  • Optimized 500+ content pages, resulting in a 20% increase in organic traffic in 3 months.
  • Implemented on-page improvements that boosted rankings for 30+ high-volume keywords.
  • Automated SEO reporting using Google Data Studio, cutting reporting time by 40%.
  • Partnered with product and content teams to align SEO strategies with platform growth.

Senior SEO Executive

Cyfuture India Pvt. Ltd.
08.2015 - 09.2021
  • Executed SEO campaigns for 10+ client websites, achieving 50–100% traffic growth within 12 months.
  • Improved site health scores by 40%+ through technical SEO audits.
  • Secured 25+ Page 1 keyword rankings through targeted optimization.
  • Enhanced domain authority with white-hat backlink strategies.

Education

B.Tech - Information Technology

Uttar Pradesh Technical University
GHAZIABAD
06-2013

Skills

  • Search Engine Optimization (SEO)
  • Technical audits
  • SEO strategy
  • Leading team meetings
  • On-page SEO
  • Off-page SEO
  • Technical SEO
  • Local SEO
  • Site Architecture
  • Keyword Research
  • Keyword Clustering
  • Schema
  • Link Building
  • GEO
  • AEO
  • Analytics
  • Reporting
  • GA4
  • Google Search Console
  • Google Tag Manager
  • ROI Tracking
  • CTR
  • CPC
  • Conversion Optimization
  • Data Studio
  • Power BI
  • Digital Marketing
  • E-commerce
  • SEO for Amazon
  • SEO for Flipkart
  • SEO for Meesho
  • SEO for Snapdeal
  • SEO for Shopify
  • B2B Campaign Optimization
  • B2C Campaign Optimization
  • Social Media Marketing
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • Tools
  • Platforms
  • SEMrush
  • Ahrefs
  • Moz
  • Majestic
  • Screaming Frog
  • SurferSEO
  • Clearscope
  • Leadership
  • Project Management
  • SEO Team Leadership
  • Enterprise Projects
  • Basecamp
  • Zoho
  • Trello

Selected Achievements

  • Increased organic traffic by 200% YoY and achieved 2x revenue growth from SEO campaigns.
  • Delivered 50+ first-page keyword rankings in competitive markets.
  • Improved site health by 35–40% with technical SEO audits.
  • Reduced CPC by 20% while increasing conversion rates.
  • Led a 7-member SEO team, delivering 95% client satisfaction.

Core Skills

On-page & Off-page SEO, Technical SEO, Local SEO, Site Architecture, Keyword Research & Clustering, Schema, Link Building, GEO & AEO, GA4, Google Search Console, Google Tag Manager, ROI Tracking, CTR, CPC, Conversion Optimization, Data Studio, Power BI, SEO for Amazon, Flipkart, Meesho, Snapdeal, Shopify, B2B & B2C Campaign Optimization, Social Media Marketing (Facebook, Instagram, LinkedIn, Twitter), SEMrush, Ahrefs, Moz, Majestic, Screaming Frog, SurferSEO, Clearscope, SEO Team Leadership (7 members), Enterprise Projects (5+), Basecamp, Zoho, Trello

Accomplishments

  • I got the Star Performer of the Year Award in 2019

Languages

English
First Language
Hindi
Upper Intermediate (B2)
B2

Certification

  • Navigating on-page and technical SEO: a Semrush deep dive from Semrush
  • Google Digital Garage: The Fundamentals of Digital Marketing
  • Google Analytics: Getting Started with Google Analytics 360

Timeline

SEO Team Leader

Cyfuture India Pvt. Ltd.
02.2022 - Current

Technical SEO – Senior

Gradeup
10.2021 - 02.2022

Senior SEO Executive

Cyfuture India Pvt. Ltd.
08.2015 - 09.2021

B.Tech - Information Technology

Uttar Pradesh Technical University

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