Hemanth Roy Badugu

As the Lead Design and Senior Staff User Experience Designer at Netradyne, I have driven the overall user experience strategy for AI-driven intelligent transportation systems, leading a team of designers to deliver intuitive, impactful solutions. Over six years, I have redefined critical features, secured a patent, and contributed to business growth through innovative design and cross-functional collaboration.

• Redefined Coaching Flow & Patented Innovation: Led the end-to-end redesign of the coaching flow, enhancing driver safety and engagement. Invented and patented the Virtual Safety Manager (US11983938B2), an AI-powered system for real-time vehicle monitoring and safety alerts, revolutionizing road safety standards.
• Feature Development & Deal Closure: Played a pivotal role in developing user-centric features for web applications, mobile apps, and dashboards, directly contributing to closing high-value deals by aligning designs with client needs and business objectives.
• Project Planning & PRD Development: Spearheaded project planning, defining timelines, scope, and deliverables. Authored Product Requirements Documents (PRDs), ensuring alignment between design, engineering, and product teams.
• User Research & Persona Development: Conducted in-depth user research, including interviews, usability testing, and journey mapping, to develop user personas and scenarios that informed data-driven design decisions.
• Design System Advocacy: Established and maintained a scalable design system, promoting consistency across platforms and reducing development time through reusable UI components.
• Cross-Functional Collaboration: Partnered with product managers, engineers, and stakeholders to align UX strategies with technical feasibility and business goals, fostering a collaborative environment.
• Mentorship & Team Leadership: Mentored junior designers, fostering a culture of innovation and continuous learning, while leading the UX team to deliver high-quality, user-focused solutions.

• Led a team of designers to redesign the UX for a consumer platform, increasing booking percentage from 28% to 41% through intuitive and user-centric solutions. Facilitated collaborative workshops to drive creative concepting and align with business priorities.
• Collaborated with developers and stakeholders to deliver polished interfaces across devices, ensuring alignment with strategic objectives.

• Designed user-centric UX for web, sales, vendor, and painter applications, streamlining user flows to enhance engagement and support platform growth.
• Developed adaptive layouts to ensure consistent and effective UX across web and mobile platforms, collaborating with stakeholders to meet business objectives.