Summary
Overview
Work History
Education
Timeline
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HETAL MAKWANA

Mumbai

Summary

A certified Digital Marketer seeking an opportunity to use my marketing skills and work both independently and collaboratively at a growing organization

Overview

5
5
years of professional experience

Work History

CORRESPONDENCE OFFICER

IndusInd Bank, IndiaBulls
11.2020 - 09.2022
  • Assisted customers through mails for their loan application and disburseme
  • Verifying and Approving loan applications
  • Finding Solutions to problems and making recommendations based on product knowledge

CUSTOMER CARE EXECUTIVE

IndiaBulls Dhani Mumbai
03.2019 - 03.2020
  • Edited letters and written material for correspondence
  • Solved and assisted customers queries through mails regarding credit cards
  • Completed special procedures for customers such as investigating credit card frauds
  • Completed high volume targets.

Operations

Marsh And Mclenan
10.2022 - 01.2023

October 2022 - January 2023Worked as an operations


officer for Marsh MMA team verified and renewed


insurance plans of east American employees

CRM & Digital Marketing Intern

Gloval International
04.2023 - Current
  • Developed and implemented CRM strategies to enhance customer engagement, resulting in a 20% increase in customer satisfaction within the first six months.
  • Streamlined data management processes, ensuring accurate and up-to-date customer information, leading to a 15% improvement in data accuracy.
  • Collaborated with cross-functional teams to integrate CRM software, resulting in improved communication and coordination across departments.
  • Conducted regular training sessions for sales and support teams on CRM best practices, contributing to a 25% increase in team efficiency.
  • Designed and executed targeted email campaigns, increasing customer retention by 18% and driving a 10% boost in upsell opportunities.
  • Analyzed customer feedback and data to identify trends, providing actionable insights to the marketing team for more effective campaigns.
  • Implemented automation workflows, reducing manual tasks and improving response times, resulting in a 30% increase in operational efficiency.
  • Monitored and reported key performance indicators (KPIs) related to CRM activities, presenting findings to senior management for strategic decision-making.
  • Played a key role in the successful migration to a new CRM platform, ensuring a seamless transition and minimal disruption to business operations.
  • Collaborated with IT to troubleshoot and resolve CRM system issues, ensuring optimal system functionality for end-users.
  • Developed and implemented social media strategies, growing the company's social media following by 40% and increasing engagement by 25%.
  • Created compelling content for online platforms, including blog posts, infographics, and videos, contributing to a 20% growth in content-driven conversions.
  • Analyzed customer interactions and purchasing patterns, enabling more targeted marketing campaigns.

Education

MASTER'S - COMMERCE

IN, Y BACHELORS OF COMMERCE Mithibai Motiram Kundani college

Master's - Digital Marketing MCTA

NSS college of commerce and economics

Hubspot Inbound, Email -

Timeline

CRM & Digital Marketing Intern

Gloval International
04.2023 - Current

Operations

Marsh And Mclenan
10.2022 - 01.2023

CORRESPONDENCE OFFICER

IndusInd Bank, IndiaBulls
11.2020 - 09.2022

CUSTOMER CARE EXECUTIVE

IndiaBulls Dhani Mumbai
03.2019 - 03.2020

MASTER'S - COMMERCE

IN, Y BACHELORS OF COMMERCE Mithibai Motiram Kundani college

Master's - Digital Marketing MCTA

NSS college of commerce and economics

Hubspot Inbound, Email -

HETAL MAKWANA