HIMANSHI SINGH

(Now Acquired by Semify LLC, Rochester, NY, USA)

20 Months

During my tenure at SEOreseller, LLC, which was later acquired by Semify LLC, I worked remotely, bringing my expertise to a diverse range of U.S.-based clients. I played a crucial role in developing, executing, and implementing comprehensive SEO strategies designed to improve keyword rankings, drive organic traffic, and boost conversion rates from organic searches.

Key responsibilities and achievements include:

• Conducted in-depth technical SEO audits to identify and rectify issues affecting website performance.
• Enhanced search engine visibility by optimizing metadata, internal linking, and on-site content.
• Successfully managed outreach initiatives, securing high-quality backlinks through guest posts, link exchanges, and other strategic off-page activities.
• Utilized tools such as Google Analytics and Google Search Console to monitor and analyze website performance, making data-driven adjustments to continuously refine and improve SEO strategies.

This experience has provided me with valuable hands-on expertise in client relations and SEO execution, particularly in the U.S. market.

5 Months

• Worked as an Inhouse Outreach Specialist.
• Managed all outreach activities, securing over 50 monthly backlinks for main Uplers domain through guest posts and sponsored content.
• Coordinated with marketing and SEO teams to align outreach efforts with overall SEO strategies.
• Ensured timely content delivery by liaising with content writers.

9 Months

• Worked as a Sr. SEO Executive
• Managed on-page and technical SEO for multiple projects, improving organic rankings and traffic.
• Prepared detailed SEO reports, tracking keyword performance, and identifying areas for improvement.

• Worked in the SEO department- Strategise and manage all the on-page activities, off-page activities and technical SEO for all the assigned projects
• Analysing and researching keywords related to the clients' industry through premium keyword research tools and also by analysing the client's competitors' keywords and making a detailed Keywords Research and Analysis Report
• Based on the Keyword Research, analysing the website and creating the On-Page Implementation Report for the projects
• Conducting a thorough Competitor's Website Analysis
• GMB listing creation and optimisation
• Performing the website SEO and technical audit using various tools as well as manually and creating an in-depth SEO and Technical Audit Report to make the website SEO friendly
• Doing the off-page link building activities for the client like Business Profile Creation, Local Citations, PPT Creation and Submission, Image Submissions, Podcast Submissions, Onsite Content Bookmarking, Directory Submissions, Outreaching activities, etc
• Performing Guest Post Outreaching activities for the projects
• Finding the guest post prospects for the website keeping some metrics in mind and then sending them the guest post proposal through email
• Performing other Outreach methods like Unlinked Brand Mention Outreach, Content Promotion Outreach, Infographic Outreach and Content Upgradation Outreach
• Coordinating with the content team and briefing them about the onsite blogs and guest post content objective
• Keeping a track of Google Analytics, Google Search Console and Website's Backlink data for all the projects on a weekly basis
• Coordinating with the web development team to implement the technical pointers on the website or fixing any website technical issues or backend issues
• Publishing onsite blogs with their on-page using WordPress CMS
• Running a monthly technical audit for all the projects and making a detailed Technical Audit sheet that lists all the technical issues/errors like 404 images, broken links, image alt text issue, fixing XML sitemap, etc
• And assigning those to the web dev
• Team to get those fixed
• Doing Backlink Audit for the project to analyse any lost links or unwanted bad backlinks coming from the external source and submit those to Google Disavow tool
• Hands-on experience working on Keyword Research and Website Audit Tools like KW finder, Ahrefs, SE Ranking and SEMrush, and outreaching tools like Pitchbox, Snov.io and Buzz stream
• Continually monitoring organic search rankings to maximise organic traffic
• Working on the client's website site architecture, navigation, header, footer, etc
• And giving suggestions to the web
• Team for better UI
• Extras: Mentoring and managing team members day to day activities
• Presenting project's insights and highlights to the senior management
• Making Monthly SEO Reports for the respective projects using Google Data Studio
• Providing the deliverables to the client servicing team as per the given timeline
• Attending Weekly SEO Performance Meetings.

• Started as an SEO trainee at Whirlwind
• Performing Keyword Research, Backlink Audit, SEO Audit and Technical Audit for the client's website
• Performing Guest Post Outreach Activities manually as well as using the automated Outreach Tool, PitchBox; have proficient hands-on experience working on Pitchbox
• Finding guest post prospects considering some important metrics like a website's Domain Authority, relevancy, niche, Trust Flow and Citation Flow, Website's average monthly organic traffic, etc
• Have managed to get more than 25 backlinks per month for a client through Guest Post Outreach
• (This includes both paid and free guest posts) Researching guest post topic ideas based on the client's keywords and industry
• Strategising onsite blog content on a monthly basis for the client's website to improve the traffic and rankings
• Doing Website Content Audit on a regular basis
• Performing Service/Product Pages Content Audit and Upgradation
• Doing Local Citations using Bright Local Tool.