Digital Marketing Intern with a background in corporate communications. Executes comprehensive communications and marketing strategies to align with organizational goals. Proficient in writing, editing, and proofreading for high-quality content. Demonstrates sound decision-making abilities and effectively oversees projects from initiation to completion.
1. Set up and managed ad campaigns across various digital platforms, ensuring proper targeting and bid capping to optimize reach and frequency.
2. Assisted in creating and scheduling posts across social media platforms, ensuring content alignment with marketing goals.
3. Used Al tools to generate high-quality text and image content for social media, and product showcases.
4. Conducted Meta audience research to identify potential audience size and opportunities in target industries.
5. Monitor website performance using Google Analytics and other web analytics/tracking tools, and generate monthly reports.
Participated in team meetings to brainstorm and strategize new marketing initiatives and creative concepts.
7. Monitored competitor activities and industry trends to identify new opportunities for ad campaigns and lead generation.
8. Provided regular reports on campaign performance to the marketing team.
9. Set up and optimize ROI-driven Facebook/Instagram/Google Ads(Shopping, P-Max,
Search Campaigns), etc.
10. Doing keyword research for Google search campaigns.
11. Contribute to team effort by helping with other projects as needed
Search Engine Optimization
Social Media Marketing
Google Analytics
Brand strategy
Social media expertise
Campaign Development
Performance Optimization
Developing campaigns
Influencer Marketing