Summary
Overview
Work History
Education
Skills
Certification
Languages
Accomplishments
Timeline
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Hina Bhagwani

New Delhi,Delhi

Summary

Dynamic Marketing and Communications Specialist with15+ years of experience in varied industries driving brand growth, digital engagement, and business innovation. Proven ability to launch and manage products, build marketing departments, and deliver impactful campaigns. Certified in Brand Strategy from MICA with a track record of leading cross-functional teams and achieving measurable business outcomes.

Overview

16
16
years of professional experience
1
1
Certification

Work History

Assistant General Manager: Marketing & Communications

HCL Healthcare
07.2021 - Current
  • Pioneering the development and establishment of the Marketing & Communications department, delivering a robust foundation for strategic growth
  • Spearheading the launch of the corporate wellness application, overseeing end-to-end UI/UX design, user engagement strategies, and content development
  • Designing comprehensive marketing strategies aligned with business goals, resulting in year-on-year business growth
  • Building360-degree communication plans for internal employees and external stakeholders
  • Conceptualizing and executing high-profile events, including core sales events, annual awards, milestone celebrations, and client engagements
  • Driving initiatives such as partnerships with associations including IOAH, NASSCOM, CII, People Matters, and GPTW
  • Creating and managing content for marketing collaterals, social media, and the corporate website
  • Overseeing vendor onboarding and management, ensuring quality and timely delivery
  • Introducing innovative communication tools and platforms to enhance engagement
  • Developing newsletters celebrating employee achievements and organizational milestones
  • Leading end-to-end organizational branding initiatives, ensuring consistent and impactful brand identity
  • Managing branding initiatives for the CEO office
  • Reporting to the CEO

Lead – Communications

India Didactics Association
03.2018 - 07.2021
  • Orchestrated360-degree marketing and communications strategies across digital and traditional channels
  • Revamped digital media presence, driving a30% growth in engagement
  • Managed PR activities, enhancing brand visibility in the education sector
  • Led innovative customer outreach campaigns, boosting event attendance and participation
  • Directed multi-channel communication strategies and collaborated with vendors to optimize output
  • Conceptualized, planned, and executed flagship events, elevating the organization’s profile
  • Implemented end-to-end organizational branding to strengthen market positioning
  • Reporting to the CEO

Senior Account Manager

Timeus Interactive Services Pvt. Ltd.
09.2014 - 01.2017

Drove sales and business development, converting small accounts into key accounts with a revenue generation of 1+CR per annum

  • Achieved significant client retention and account growth through strategic planning and relationship management
  • Acted as the primary interface between clients and internal teams, ensuring seamless project execution
  • Managed marketing collaterals and monthly newsletters for driving brand awareness

Client Relations and Key Accounts Manager

Magnon\\TBWA
03.2009 - 10.2013
  • Managed digital marketing strategies for 25+ key accounts, fostering long-term client relationships
  • Secured repeat business and grew account portfolios through innovative marketing solutions
  • Oversaw project delivery and provided ongoing client support, ensuring satisfaction and retention
  • Achieved a revenue generation of 96 Lac per annum

Education

BA Honours - English

Delhi University
New Delhi

Postgraduate - Advertisement & Public Relations

New Delhi

Brand Strategy & Communications - Marketing

MICA
Online

Skills

  • Product Marketing and Digital Media
  • Strategic Planning and Execution
  • Internal and External Communication
  • Branding and Public Relations
  • Leadership and Team Development
  • Event Conceptualization and Management
  • Vendor Onboarding and Management
  • Analytical Skills for Trend Forecasting
  • Creative Copywriting and Campaign Building
  • End-to-End Organizational Branding

Certification

Certification in Brand Strategy & Communications, MICA

Languages

English & Hindi

Accomplishments

  • Winner of the CEO Award for exceptional contributions to organizational growth in the year2024.
  • Enhanced brand visibility through innovative digital campaigns, driving sales by25% through lead acquisition.
  • Directed high-impact events, increasing stakeholder engagement by50%

Timeline

Assistant General Manager: Marketing & Communications

HCL Healthcare
07.2021 - Current

Lead – Communications

India Didactics Association
03.2018 - 07.2021

Senior Account Manager

Timeus Interactive Services Pvt. Ltd.
09.2014 - 01.2017

Client Relations and Key Accounts Manager

Magnon\\TBWA
03.2009 - 10.2013

Brand Strategy & Communications - Marketing

MICA

BA Honours - English

Delhi University

Postgraduate - Advertisement & Public Relations

Hina Bhagwani