Honey Gupta
Digital Marketer
Bengaluru
Summary
Performance-driven digital marketing professional with over 2 years of experience in SEM, campaign execution, and ad account management. Proficient in managing Google Ads and Amazon Ads platforms with a proven track record in optimizing ad spend and increasing revenue. Seeking to leverage my skills as an Ads Account Manager at Amazon to help advertisers achieve their campaign goals and drive growth.
Overview
3
3
years of professional experience
27
27
years of post-secondary education
4
4
Certifications
3
3
Languages
Work History
Google Ads Specialist
Skillhance.com
02.2024 - 05.2025
- Planned and executed data-driven Google Ads campaigns with a total budget of ₹3,00,000
- Regularly monitored campaign performance and delivered insights through in-depth reports.
- Focused on ROI-driven strategy, targeting relevant keywords and audiences to drive course sales and sign-ups
- Delivered an average CTR of 4.5% across search and display campaigns.
- Developed search, display, and remarketing ad strategies to increase conversions and user acquisition
Digital Marketing Intern
MANDEM IT
10.2022 - 12.2022
- Managed the day-to-day operations of Google Ads accounts, including campaign setup and optimization.
- Conducted keyword research and monitored performance of search terms on Google Ads for optimal results.
- Analyzed performance data in tracking tools and optimized campaigns for better performance.
- Provided ongoing customer support via phone, email, or chat to ensure customers are receiving a high level of service.
- Successfully executed and optimized Google Ads (Search & Display) campaigns.
- Used analytics tools to evaluate campaign performance and make data-driven decisions.
- Demonstrated ability to manage advertising budgets effectively for optimal ROI by driving relevant traffic with minimum CPC.
Education
PG Certification - Digital Marketing And Communications
MICA & UpGrad
04.2001 - Current
Bachelor of Commerce - Finance And Marketing
Lovely Professional University
Phagwara, Punjab 08.2019 - 08.2022
Skills
Search Engine Marketing (SEM)
Google Ads
Campaign Analysis & Optimization
Client Relationship Management
Digital Marketing Strategy
Performance Reporting & Insights
Revenue Tracking & Goal Alignment
Google Keyword Planner
Google Analytics
Microsoft (Excel,Powerpoint, Word)
Websites
Certification
Google Analytics Certification by Google
Timeline
Google Ads Specialist
Skillhance.com
02.2024 - 05.2025
Digital Marketing Intern
MANDEM IT
10.2022 - 12.2022
Bachelor of Commerce - Finance And Marketing
Lovely Professional University
08.2019 - 08.2022
PG Certification - Digital Marketing And Communications
MICA & UpGrad
04.2001 - Current
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