Hukum Yadav
Delhi
Summary
Senior Digital Marketing Specialist with 5+ years of experience in Google Ads, PPC, and SEO strategy, delivering measurable ROI and business growth. Proven success at DigiPerth, driving a 40% revenue increase through data-driven campaign optimization. Skilled in client relationship management, digital strategy development, and lead generation across diverse industries. Adept at leveraging analytics and performance metrics to align marketing initiatives with business objectives, and maximize online visibility.
Overview
6
6
years of professional experience
Work History
Google Ad Executive
DigiPerth
Delhi
10.2023 - Current
- Company Overview: DigiPerth is a leading digital marketing agency based in Perth, Australia, dedicated to helping businesses grow their online presence.
- Successfully managed and optimized Google Ads and Facebook Ads campaigns, resulting in a 40% average increase in client revenue over six months.
- Implemented strategic PPC initiatives that improved the return on investment (ROI) for clients by 35%, demonstrating effective budget allocation and targeting.
- Developed targeted ad campaigns that increased lead generation by 50% for clients across various industries, contributing significantly to their business growth.
- Leveraged PPC strategies to assist clients in entering new markets, resulting in a 30% increase in market share within the first quarter.
- DigiPerth is a leading digital marketing agency based in Perth, Australia, dedicated to helping businesses grow their online presence.
Digital Marketing Specialist
BOLD DIGI TECH PVT LTD
Raipur
09.2021 - 02.2023
- Developed and executed successful digital marketing strategies, resulting in a 50% increase in website traffic and a 30% increase in lead generation.
- Managed SEO and SEM campaigns, resulting in top rankings for targeted keywords and increased website visibility.
- Developed and managed PPC advertising campaigns, resulting in a 20% decrease in cost per click and a 25% increase in conversion rates.
Digital Marketing Executive
AV Infra Equip
Raigrh
09.2019 - 06.2021
- Designed and executed SEO strategies that increased organic traffic by 50% within 6 months.
- Conducted A/B tests and implemented CRO tactics that improved website conversion rates by 30%.
- Created and managed email marketing campaigns that resulted in a 25% increase in open rates and a 10% increase in click-through rates.
Education
Bachelor of Science - Biology
Shaheed Nand Kumar Patel University
Raigarh, Chhattisgarh06-2023
High School -
Sanskar Public School
Raigarh, Chhattisgarh01.2020
Skills
- Google Ads
- Meta ads
- SEO
- Google Analytics
- WordPress
- Squarespace
- Wix
- Google Tag Manager
- Google Search Console
- HTML
- CSS
- JavaScript
- SEMrush
- Moz
- Ubersuggest
- Ahref
- E-commerce
- Woocommerce
- Email marketing
- Canva
- Stable Diffusion
- Runway ML
- Shopify Store Management
- Facebook Ads optimisation
- PPC campaign strategies
- SEO and SEM expertise
- Campaign analytics
- Digital marketing strategy
- Content marketing planning
- Lead generation techniques
- Data-driven decision making
- Team leadership
- Effective communication
- Client relationship management
- Problem solving
Hobbies and Interests
- Book Reading
- Watching Documentry
- Blog Writing
- AI and Technology
Projects
Digital Marketing Agency Website, 04/01/24, 06/01/24, Designed a digital marketing agency website to cater the business in Delhi NCR., www.digitalmarketersdelhi.com Squarebox Blogging Website, 08/01/22, 09/01/22, Designed the website using WordPress and Elementor page builder., www.squarebox.in Digital Marketing Agency Website, 05/01/21, 06/01/21, Designed and developed own digital marketing agency website 'Digital Monkey'. The website is made with WordPress and elementor page builder., www.digital-monkey.in
Languages
- Hindi, Native or Bilingual Proficiency
- English, Full Professional Proficiency
- Bhojpuri, Native or Bilingual Proficiency
- Chhattisgarhi, Professional Working Proficiency
Freelance Projects
- The Tone Door, Web Design and SEO, 07/01/24, 08/01/24, Designed and developed an eCommerce website using WordPress and Woocommerce., Integrated necessary eCommerce plugins such as Razorpay, Delhivery (for automatic delivery optimisation) and Mailchimp., Uploaded and managed 500+ SKUs and 100+ products., Theme customisation and white labeled., On Page SEO for all pages and Product SEO for all products., GTM, Google Analytics and Google Search Console integration., www.thetonedoor.com
- Shree Narayani Construction, Website Development SEO and PPC, 05/01/24, 06/01/24, Designed and developed business website using WordPress and Elementor page builder., Implemented On-Page SEO (Meta title, Meta description and Keyword positioning)., Run campaigns on Google and Meta for lead generation., www.shreenarayaniconstruction.com
Languages
Hindi
First Language
English
Proficient (C2)
C2
Timeline
Google Ad Executive
DigiPerth
10.2023 - Current
Digital Marketing Specialist
BOLD DIGI TECH PVT LTD
09.2021 - 02.2023
Digital Marketing Executive
AV Infra Equip
09.2019 - 06.2021
Bachelor of Science - Biology
Shaheed Nand Kumar Patel University
High School -
Sanskar Public School
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