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Hi, I’m
Pooja Sah
Lucknow
Remember, remember, this is now, and now, and now. Live if, feel it, cling to it. I want to become acutely aware of all I’ve taken for granted.
Sylvia Plath
Summary
Hi! I'm an aspiring Brand Consultant with a Bachelor's degree in Business Administration and a fiery passion for all things marketing, I'm driven by the desire to constantly learn and grow in this dynamic industry. With 3 years of expertise in social media marketing and persuasive copywriting, I specialize in helping businesses harness the full potential of their brand, through compelling content and ingenious marketing strategies. I'll forge a dynamic and captivating digital presence that captivates your target audience and propels your business towards unprecedented success.
Overview
4
years of professional experience
Work History
The Visual House
Asst. Social Media Manager
03.2022 - 04.2023
Job overview
- Crafted creative copies for Instagram and Twitter, ensuring brand consistency and capturing the attention of the target audience.
- Designed and executed campaigns that drove high levels of engagement and increased brand visibility.
- Managed and curated compelling content for the LinkedIn profiles of both the Founder and the Company's Page, enhancing professional branding and attracting a wider network.
- Collaborated with influencers and brand advocates to amplify brand awareness and reach, organizing influencer partnerships and managing influencer-generated content.
- Collaborated closely with directors and the design team to develop visually appealing content, ensuring alignment with the brand's vision and message.
- Successfully managed social media growth, implementing strategies to increase followers, reach, and engagement across various platforms.
- Demonstrated proficiency in shooting and editing reels for Instagram, elevating brand storytelling through dynamic visual content.
- Assisted in creating storyboards for scripts, aiding directors during production shoots, and contributing to the seamless execution of creative projects.
- Exceeded goals through effective task prioritization and great work ethic.
Ark Saivi
Copywriter
05.2021 - 02.2022
Job overview
- Produced original, creative content for promotional advertisements and marketing materials.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Wrote social media outreach posts on both informational and promotional topics.
- Developed and executed marketing campaigns for diverse industry clients, driving brand awareness and achieving measurable results.
- Engaged in client servicing by actively meeting with clients, attentively understanding their content briefs, and delivering tailored solutions that align with their brand objectives.
- Produced content for reels that showcased the essence of clients' brands, effectively capturing attention and driving audience engagement.
- Collaborated with cross-functional teams to ensure seamless implementation of content initiatives and maintain consistency in brand messaging across various platforms.
- Conducted thorough research and analysis to stay updated with industry trends, consumer behavior, and emerging content formats, contributing to the continuous improvement of content strategies.
Publicity Mantra
Digital Marketing Executive
02.2020 - 04.2021
Job overview
- Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by 70%.
- Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
- Created email blast campaigns to target key customers.
- Curated content for high-profile Twitter accounts of renowned politicians, maintaining a strong online presence and fostering meaningful connections with the audience.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
- Implemented weekly promotional and editorial strategies to improve customer engagement across channels.
- Created printed marketing materials designed to drive campaigns.
- Developed insights on marketing campaigns to assess performance against goals.
- Recruited and hired experienced contractors to complete projects on time and within budget requirements.
Camindia Productions
Copywriter Intern
10.2019 - 01.2020
Job overview
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Completed thorough research into assigned topics.
- Formatted articles, blogs and webpages with HTML, photos and infographics.
- Collaborated with team of writers and content marketing strategists to create copy promoting clients' SEO, sales and thought-leadership goals.
- Developed copy while maintaining brand voice and adhering to legal requirements.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
- Maintained current understanding of industry and trends, enhancing writing and marketing success.
Education
National PG College | Lucknow UniversityLucknow
BBA from Business Administration And Management
07.2019
Army Public SchoolLucknow
High School Diploma
06.2016
Skills
- Creative Copywriting
- Paid Ad Campaigns
- Search Engine Optimization Expertise
- Graphic Design
- Public Relations
- Event Management
- Influencer Marketing
- Email Marketing
- Website Creation
- Performance Marketing
Software
Mailchimp
Movavi Video Editor
Canva
Photoshop
Wixcom
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Asst. Social Media Manager
The Visual House
03.2022 - 04.2023
Copywriter
Ark Saivi
05.2021 - 02.2022
Digital Marketing Executive
Publicity Mantra
02.2020 - 04.2021
Copywriter Intern
Camindia Productions
10.2019 - 01.2020
National PG College | Lucknow University
BBA from Business Administration And Management
Army Public School
High School Diploma
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