INDRANIL DUTTA
Guwahati
Summary
- A MBA, Graduate with 15 years of rich experience in FMCG and FMCD channel Sales Operations.Proven expertise in leading and managing sales team, Scaling up new product development ,New business development in General Trade & Modern Trade.
Overview
15
15
years of professional experience
Work History
Branch Manager
Safari Industries Ltd
Guwahati & North East
11.2023 - Current
- Is responsible for projecting monthly & annual Plan and objectives in coordination with Company's Business Plan and provide regular updates, revisions and modifications to the plan
- Establish goals for my Team & continuously monitor their performance
- Ensuring that planned distribution targets are met
- Is responsible for promotional activity & to achieve the additional sales
- Recruiting & developing new sales Sales officers & sales promoters
- Appoint new channel partners and broad base distribution network
- Target new market/customers & opportunities
- Introduce innovative product promotion and market development activities to ensure higher market penetration
- Lead & manage a Team & channel partners
Channel Manager
VIP Industries Ltd
Patna & Guwahati
02.2019 - 11.2023
- Handled General Trade with a team of two sales officers.
- Handled Modern trade with help 80 sales promoter across the area
- Developed and implemented channel strategies to maximize sales and profitability.
- Identified potential areas of improvement in existing channel operations.
- Created, maintained and managed relationships with key retail partners and distributors.
- Developed comprehensive plans to increase brand visibility across all channels.
- Prepared monthly reports on performance metrics of channels such as sales volume, revenue and margin.
Sales Executive General Trade
Nestle India Ltd
Kolkata , Assam & Meghalaya
06.2012 - 02.2019
- Worked in Nestle for 7 years, handled territory of 10 crs monthly average sale.
- Leading and managing a Sales team comprising 8-10 distributors and 30 sub distributors & Team size of 2 on roll & 15 off roll Peoples
- Primary responsibilities are target setting, sales forecasting, budget allocation, channel sales management, and brand channel penetration.
- Evaluating performance of the sales team and monitoring distributor activities for deeper market penetration, and assisting the channel partners to meet their business targets and achieve profitable ROI.
- Identifying and exploring new business opportunities, managing sales & marketing activities and organizing promotional programs to tap profitable business opportunities.
Customer Care Manager
ING VYSYA BANK
Kolkata
03.2010 - 11.2012
- Used to look after sales of various products of Bank and other related products, customer service, to achieve sales target month on month and to generate revenue by selling third party products
- Making new clients, sourcing big lending, and sales promotion activities
Education
MBA - Marketing
Amity Business School
Bachelor in Business Administration - Marketing
West Bengal University of Technology
Class 10th -
Class 12th -
Skills
- Leading and Managing Sales team
- Sales and Distribution
- Planning & forecasting
- Budgeting & collection
- Channel Sales
- Distributor Channel Management
- Business Development
- Primary & Secondary
- General & Modern Trade
- New product development
Accomplishments
- PAN India Best SE for 2013-2014 for Volume Growth
- Best Sales Executive in the year 2015 form North East
- Best Sales Executive in the year 2016 form North East.
- Best TSM for the year 2019-20 for gaining Market share
- MD's award for MS gain in NE for 2022-23
Personal Information
- Date of Birth: 11/27/85
- Gender: Male
- Marital Status: Married
Timeline
Branch Manager
Safari Industries Ltd
11.2023 - Current
Channel Manager
VIP Industries Ltd
02.2019 - 11.2023
Sales Executive General Trade
Nestle India Ltd
06.2012 - 02.2019
Customer Care Manager
ING VYSYA BANK
03.2010 - 11.2012
MBA - Marketing
Amity Business School
Bachelor in Business Administration - Marketing
West Bengal University of Technology
Class 10th -
Class 12th -
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