Indranil Dutta

Subjects Taught: Services Marketing, B2B Marketing, and International Business.

• Develop course materials and curricula for diverse business management subjects
• Facilitate engaging classroom discussions to enhance student learning experiences
• Mentor students through academic challenges and career planning initiatives
• Collaborate with faculty on research projects to advance knowledge in management fields
• Organize workshops and seminars to promote professional development opportunities
• Advise undergraduate and graduate students on academic matters such as course selection and career paths
• Design comprehensive assessment plans aligned with curricular objectives set forth by accrediting agencies

• Advise clients on business strategy and marketing enhancements to drive growth
• Conduct market research to uncover industry trends and opportunities
• Support data-driven decision-making through comprehensive research methodologies
• Present findings in clear documentation for stakeholder review

• Headed B2B & Technology Team and managed the overall performance and P&L of the team
• Proven track record of delivering high-quality research (both qualitative and quantitative) in area of brand, CX, market opportunity assessment, innovation, media etc.
• Developed syndicated product in area of brand; set-up the SMB (1000+ members), start-up (1000+ members) and CIO (300+members) panels that are used in various strategic initiatives
• A trusted advisor to client by providing actionable insights and recommendation based on data
• Ideated & implemented metrics to measure the impact of research on clients' businesses; tracked the Key Performance Indicators (KPIs) to assess the effectiveness of the research
• Established the international business capability for B2B research in 2022 which is on track to grow by US$1 million by end of CY 2023
• Managed a team of 18 members
• Rendered guidance, formal training & mentoring to the juniors
• Speaker & Panelist in various industry forums & events
• Authored multiple articles in magazines & portals; quoted in newspaper & articles and interviewed for magazines.

• Played a key role as part of Market Development and Insights; enabled decision-making for IBM's various brands and business partner organizations with actionable market intelligence to improve marketing and sales effectiveness
• Managed the end-to-end projects pertaining to primary research for multiple geographies; performed multiple roles encompassing understanding business issues, translating them into research problems, vendor identification and evaluation, vendor management, recommending appropriate methodology, managing budgetary issues, developing research instruments, preparing analysis plans, customizing reports as per internal client needs, and so on
• Developed and implemented the survey using online research tools such as Survey Gizmo, Qualtrics, and Survey Monkey, as per the client’s needs and the nature of the research.
• Worked closely with marketing and sales enablement stakeholders to provide key inputs to marketing functions, including strategic planning, competitive programs, new product launches, and so on
• Conducted brand and market analysis, entailing market opportunity sizing and market tracking for software brands

• Led and managed quantitative and qualitative research projects in ICT sector, achieving client satisfaction score of 4.2 out of 5.
• Recruited and mentored a team of six analysts to enhance project outcomes.
• Achieved 120% of business targets through effective business development and client servicing.
• Oversaw group business targets and profit-and-loss management to ensure financial health.
• Conceptualized and supervised development of syndicated reports to inform strategic decisions.
• Established delivery competencies for executing global research from Bangalore office.
• Served as speaker and panelist at IDC and client-sponsored conferences to share insights.
• Authored research studies and articles featured in publications such as Times of India and Economic Times.

• Generated regular and ad hoc reports for clients in ICT research domain while leading a team of 3 research associates
• Developed business development activities, project management tasks, and client presentations with rigorous quality checks
• Designed questionnaires and discussion guides, formulated analysis plans, and presented research findings to clients
• Moderated business groups and conducted interviews with C-level executives to gather insights
• Conceptualized and established CTOPS, a panel of IT decision-makers from large Indian businesses, utilized by numerous clients
• Authored articles featured in print media such as Financial Standard to enhance industry visibility