Hi, I’m
Isha Gulati
Port Coquitlam, British Columbia
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Summary
Dynamic Marketing Professional with 9 years' experience driving footfall, revenue growth, and community engagement through impactful campaigns, national launches, and corporate events. Also brings 6 years' experience as an Administrative Assistant supporting senior leadership with calendar management, communication, travel coordination, meeting logistics, and confidential correspondence. Known for strategic thinking, execution excellence, and seamless executive support.
Overview
16
years of professional experience
Work History
AS Digital Delhi
Founder
08.2023 - Current
Job overview
- Developed targeted social media strategies for doctors and small-scale hospitals, boosting engagement by 40% through interactive content, patient-focused campaigns, and promotions.
- Organized and promoted offline health camps for clinics, significantly increasing OPD footfall and patient outreach.
- Managed Google Ads campaigns for dental clinics, driving them to the top search positions within their local target areas.
- Assisted doctors in creating engaging Reels content, contributing to increased visibility and helping several clients achieve Instagram verification (blue tick).
- Created SEO-optimized website content for over 15 healthcare websites, ensuring clarity, patient education, and search engine performance.
- Authored strategic blog content for dental clinics aligned with high-volume keywords, enhancing organic traffic and brand authority.
- Supervised end-to-end SEO projects for medical professionals, consistently achieving Page 1 Google rankings within 6 months.
Max HealthcareDelhi
Marketing Manager
07.2018 - 08.2023
Job overview
- Planned and executed targeted marketing campaigns for super-specialties including Oncology, Cardiology, and Orthopedics, resulting in a 20% increase in OPD and 30% growth in IPD admissions.
- Enhanced brand visibility in local and upcountry regions, contributing to a 20% year-on-year growth in outstation patient footfall.
- Led community engagement initiatives such as health camps, COVID vaccination drives, outstation OPDs, and large-scale awareness events, fostering trust and loyalty towards the hospital brand.
- Strengthened media relations to secure extensive positive coverage for the hospital and its doctors, while also playing a key role in managing and mitigating negative publicity.
- Recognized with awards for significantly increasing cash-paying patient inflow within the first 6 months of joining.
- Ensured cohesive brand messaging and visual identity across all touchpoints, and successfully launched the new Oncology wing with consistent, patient-centric branding.
Max HealthcareDelhi
Administrative Assistant
07.2014 - 07.2018
Job overview
- Provided high-level administrative support to senior hospital leadership, including the Vice President, CFO, and Unit Head, ensuring seamless day-to-day operations.
- Coordinated and documented leadership meetings, preparing and circulating Minutes of Meeting (MoM), and ensuring timely follow-ups and closure of action points.
- Organized conferences and strategic partner meetings, managing end-to-end logistics including invitations, venue setup, branding, catering, agenda planning, speeches, and giveaways.
- Maintained smooth communication and coordination between the leadership office and senior management teams across departments.
- Handled official correspondence and email communication on behalf of the senior leadership office, ensuring timely and appropriate responses.
- Tracked and followed up on legal complaints, collaborating closely with the Head Office legal team and Medical Superintendent to ensure prompt resolution.
- Assisted doctors in completing and submitting DNB applications for various specialties, ensuring compliance with documentation requirements.
- Planned and executed leadership and management offsites, focusing on team building, strategic alignment, and operational planning.
Asian Institute of Medical SciencesFaridabad
Administrative Assistant
11.2013 - 03.2014
Job overview
- Provided comprehensive administrative support to the Chairman of Asian Hospital, ensuring smooth and efficient functioning of the executive office.
- Welcomed and coordinated arrangements for VIP visitors, guiding staff on F&B setup, presentation, and hospitality protocols to maintain high standards.
- Managed and prioritized incoming emails and phone calls, filtering communication and preparing appropriate responses in consultation with the Chairman.
- Scheduled and facilitated high-level confidential meetings with senior doctors, ensuring discretion and professionalism at all times.
- Maintained and tracked office supplies and expense records, overseeing timely payments related to the Chairman’s office operations.
- Coordinated with Heads of Departments to compile Minutes of Meetings (MoM) and ensure timely follow-up and closure of action items.
Exclusive MotorsDelhi
Assistant Brand Manager
10.2011 - 11.2013
Job overview
- Led the launch events of ultra-luxury car brands including Bentley Mulsanne, Bugatti, Lamborghini, Bentley GT Sport, and others, delivering high-impact brand experiences.
- Managed end-to-end event execution — from VIP invitations, venue selection, F&B, giveaways, setup, to brand visibility and ambiance, ensuring flawless execution.
- Oversaw merchandise orders and sales for premium clients, ensuring timely delivery and exceptional customer service.
- Handled high-profile media interactions involving the Managing Director and elite clientele, including magazine features, curated media drives, and exclusive interviews.
- Coordinated international driving experiences for clients, managing all logistics for luxury trips to Dubai and Europe, enhancing brand loyalty and customer satisfaction.
Shobiz Experiential CommunicationsDelhi
Senior Execute Events
01.2009 - 01.2010
Job overview
- Generated new business opportunities for the agency by proactively cold calling potential clients, pitching concepts, and successfully closing event design and quotation deals.
- Collaborated with brands to conceptualize unique event themes, launch formats, and creative engagement ideas, delivering out-of-the-box experiences tailored to brand identity and audience appeal.
- Managed end-to-end execution of high-impact events for top brands including HP, Pepsico, Goodyear, Bentley, Fortis, Tanishq, and more—ensuring seamless planning and flawless delivery.
- Handled artist management, assisting clients in selecting suitable performers, negotiating optimal costs, and ensuring quality performances and timely execution.
- Serviced key clients with a focus on satisfaction and retention, acting as the primary point of contact and coordinating closely with operations for smooth event execution and on-ground transitions.
Education
Apeejay Institute of Mass CommunicationDelhi
Post Graduate Diploma from Mass Communication
03-2009
Delhi UniversityDelhi
Bachelor of Arts from Mass Communication
03-2008
Skills
- Social media strategy
- Brand visibility
- Marketing campaign planning
- Community engagement
- Event promotion
- Media relations
- Team leadership
- Multitasking Abilities
- Relationship and team building
- Excellent communication
- Operational efficiency
- Sales growth
Accomplishments
- Walk-in channer performer of the Year 2018
Languages
Hindi
Native language
English
Proficient (C2)
C2
Work Preference
Work Type
Full TimeWork Location
On-SiteRemoteHybridImportant To Me
Career advancementPersonal development programsHealthcare benefitsCompany CultureSimilar Profiles
Narmin MansurovaNarmin Mansurova
Head of Organizational Development and Business Partnering at Innovation and Digital Development Agency under the Ministry of Digital Development and TransportHead of Organizational Development and Business Partnering at Innovation and Digital Development Agency under the Ministry of Digital Development and Transport
Budi SantosoBudi Santoso
Head of Customer Engagement at PT GTECH Digital Asia (Now PT MAPCLUB Digital Asia)Head of Customer Engagement at PT GTECH Digital Asia (Now PT MAPCLUB Digital Asia)
Atif AliAtif Ali
Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)
Leian MareeLeian Maree
Customer Service Representative at VenetianCustomer Service Representative at Venetian
EVEMARY MKONGWAEVEMARY MKONGWA
Restaurant Food Server at House Of BoatengRestaurant Food Server at House Of Boateng