Ishan Manchanda
Affiliate Network Manager
Chandigarh
Summary
Veteran Affiliate Network Manager with 4.6 years of experience in affiliate marketing ranging from networks and marketing agency.
Progressive experience marked by continuous contributions above and beyond requirements.
Career achievements in multi-model marketing agency , network built up and managing relations with affiliates and advertisers.
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
4
4
years of professional experience
6
6
years of post-secondary education
Work History
Affiliate Network Manager
Affilired
Chandigarh
05.2022 - Current
- Conducted market research to identify new opportunities and target markets.
- Launched successful marketing campaigns for travel merchants on world's most reputed networks i.e, Awin US, Shareasale , Impact and Tradetracker.
- Coordinated with merchants design and media teams to develop high-quality creative assets to convert campaigns more.
- Onboarded top and best affiliate partners on our merchants through Awin Top 100 list and invitations to influencers accounts on Awin US.
- Executed comprehensive market plans that consistently achieved targets for increased revenue.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Mentored my junior teammates on best practices and protocols to maximize productivity.
- Managed well through performance of newly merchants on Awin and Shareasale i.e, Adventures Cancun , Adventures Vallarta on Awin and Guadalajara Hotels on Shareasale and many more.
- Successfully launched more than 50 merchants on top networks in Tier 1 regions.
Account Manager
Glopss Media
Zirakpur
09.2021 - 04.2022
- Built and strengthened long-lasting client relationships based on campaign requirements and markets.
- Identified key entry markets and target markets to successfully launch merchants.
- Coordinated with internal team to facilitate campaign details and requirements and then managed to perform the campaign KPIs.
- Liaised with marketing and sales teams to develop targeted campaigns.
- Set campaign goals and merchants required needs of from marketing budgets.
- Developed and implemented strategies to increase revenue and ROI on marketing spends.
- Reviewed and mitigated discrepancies to increase sales, reduce costs and streamline processes.
- Contributed to team objectives in fast-paced environment.
- Maintained current knowledge of evolving changes in marketplace.
- Attended monthly sales meetings and quarterly sales trainings.
- Met with merchants representatives to discuss and needs and tailor solutions for them.
Publisher Manager
Pixel Carrier Digital Media
Zirakpur
03.2019 - 08.2021
- Experienced how to work on different tracking platforms from Affise , Gotrackier to HasOffers.
- Onboarded more than 500 new affiliate partners to the network across categories cashback, adnetworks and brokers , travel content creators, display content, voucher sites, bloggers & influencers and PPC affiliates.
- Prepared validations sheets every month for the campaigns.
- Handled relations with merchant accounts and onboarded more than 20 advertisers account.
- Worked as team player within a team of 10 people.
- Dedicated most time and efforts for campaign success and performance through different channels of marketing.
- Worked on CPI , CPS , CPA and CPL models.
Education
Professional Certification Program - Data Science And Artificial Intelligence
06.2023 - Current
- Continuing education in data science and artificial inteligence to gain my skills
MBA - Finance And Marketing
07.2016 - 07.2018
Bachelor of Commerce - Finance And Marketing
06.2013 - 06.2016
Diploma in Digital Marketing - Digital Marketing
08.2016 - 03.2017
Skills
Self-Motivated
Decision-Making
Multitasking Abilities
Interpersonal Communication
Problem-Solving
Teambuilding
MS Office
Teamwork and Collaboration
Analytical and Critical Thinking
Reading business books , newspapers and articles
I love to read business books and business newspapers to remain focused about stock markets and marketing things. I read alot of articles on marketing dynamics , sales funnels and marketing strategies.
Timeline
Dataisgood - Professional Certification Program, Data Science And Artificial Intelligence
06.2023 - Current
Affiliate Network Manager - Affilired
05.2022 - Current
Account Manager - Glopss Media
09.2021 - 04.2022
Publisher Manager - Pixel Carrier Digital Media
03.2019 - 08.2021
Ecdemy - Diploma in Digital Marketing, Digital Marketing
08.2016 - 03.2017
Chandigarh University - MBA, Finance And Marketing
07.2016 - 07.2018
Panjab University - Bachelor of Commerce, Finance And Marketing
06.2013 - 06.2016