ISHIKA CHOPRA
Kanpur
Summary
Results-driven marketing enthusiast with hands-on experience in social impact initiatives and community engagement. Adept at strategic networking, persuasive communication, and relationship building to drive brand visibility and stakeholder trust. Known for resilience, adaptability, and a strong work ethic, with the ability to execute campaigns, influence audiences, and deliver measurable outcomes in fast-paced environments.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Intern
Shree Balaji Advance Detergents Pvt. Ltd
Kanpur
03.2024 - 06.2024
- Streamlined agency and vendor operations, achieving 100% on-time delivery and 15% cost reduction.
- Optimized marketing budgets, forecasts, and reconciliations, improving precision by 20%.
- Managed marketing finance functions, accelerating fund allocation by 25%.
Intern
Cummins Technologies India Pvt. Ltd
03.2023 - 06.2023
- Audited IT assets in SAP across 5+ locations ensuring 100% compliance.
- Improved audit readiness by 30% through cross-functional coordination.
- Enhanced reporting efficiency by 25% through discrepancy resolution.
Finance Intern
NIF Pvt. Ltd (RSPL)
09.2021 - 10.2021
- Conducted ratio analysis to improve marketing budget allocation by 20%.
- Enabled data-driven decisions through liquidity and efficiency analysis.
- Identified 3+ marketing cost-optimization opportunities.
Education
MBA - Management
Indian Institute of Management
Jammu04-2027
B.Com (Hons.) -
MIT WPU
PuneClass XII - CBSE
S.P.S.E.C
KanpurClass X - CBSE
S.P.S.E.C
KanpurSkills
- Persuasive communication
- Microsoft Office
- Data visualization
- Stakeholder coordination
- Canva
Other Information
Persuasive Communication, Synergy, MS Office, Tableau, Public Speaking, Networking
Hobbies and Interests
- Public Speaking
- Networking
Certification
• Bloomberg Certified - Fundamentals of Finance for Marketing, Leveraged financial statements, pricing analytics, ROI, CLV, and profitability metrics to align marketing strategy with business growth.
• Foundations of Digital Marketing & E-Commerce
• AI Fundamentals for Non-Data Scientists
• Foundations of Digital Marketing & E-Commerce
• AI Fundamentals for Non-Data Scientists
Extracurricular Activities
Volunteered as a teacher in an NGO, improving communication skills and fostering a sense of social responsibility. Participated in a business simulation to gain exposure to real-world business operations and improve decision-making skills. Volunteered at a community blood donation camp, assisting in donor coordination and awareness activities.
Positions Of Responsibility
Industry Interaction Cell, IIM Jammu, Conducted workshops for 200+ participants, strengthening industry-academia engagement., Curated 10+ guest sessions, increasing engagement by 35%., Organized HR Conclave with 45+ CHROs, driving institutional brand visibility.
Personal Information
- Age: 23
- Gender: Female
Timeline
Intern
Shree Balaji Advance Detergents Pvt. Ltd
03.2024 - 06.2024
Intern
Cummins Technologies India Pvt. Ltd
03.2023 - 06.2023
Finance Intern
NIF Pvt. Ltd (RSPL)
09.2021 - 10.2021
MBA - Management
Indian Institute of Management
B.Com (Hons.) -
MIT WPU
Class XII - CBSE
S.P.S.E.C
Class X - CBSE
S.P.S.E.C