Iti Gupta
Strategist and Consultant
Jaipur
Summary
Pragmatic professional with solid experience in leadership roles. Adept at implementing strategic business plans, driving growth, improving operations and problem-solving. At Vodafone Idea Limited, spearheaded initiatives that significantly enhanced competitive positioning and achieved strategic business growth, showcasing, ability to foster strategic partnerships and drive customer relations. Approach combines analytical prowess with a commitment to teamwork and collaboration, contributing to substantial revenue achievements and market expansion.
Overview
16
16
years of professional experience
4
4
years of post-secondary education
3
3
Certifications
Work History
Co-Founder
Growspace M2M Pvt Ltd
01.2024 - Current
- Increased company revenue by 100%, Networked with Global MVNOs to increase sales opportunities, revenue margins and contacts.
- Drove company expansion into new markets.
- Recruited new staff members and developed training materials for employees.
- Navigated complex legal requirements, Ensured all certification and compliance of DOT and TRAI to be in place while minimizing risk exposure for business.
- Established and maintained strong relationships with customers, vendors and telco partners.
- Established and streamlined operational processes for improved efficiency and cost reduction.
- Created inclusive corporate culture that fostered teamwork, open communication, and increased employee morale.
- Provided strategic direction for product development, resulting in high-quality offerings that resonated with customers'' needs and preferences.
National Strategy - Govt
Vodafone Idea Limited
03.2023 - 12.2023
- Presented regular progress updates to senior leadership, facilitating informed decision-making regarding resource allocation and strategic direction setting.
- Led cross-functional teams to successfully execute high-impact projects, improving company performance.
- Achieved strategic business growth by identifying market opportunities and implementing new initiatives.
- Generating business Intelligence to achieve National Revenue Targets (250 Mn.) for Government segment. • Participating in Forums/Seminars/Round table Conferences to increase reach and product & brand awareness of Vi.
- Devising strategy in creating Annual Operating Plan, allocating DB and Monthly Business targets for Cluster sales heads and Business Development Managers.
- Driving Sales Programs for government segment to ensure all circle achieve their KPIs and all NAMs gets entitled for SIP.
- Drove cost optimization efforts through process improvements, vendor negotiations, and operational efficiencies without compromising product/service quality or customer satisfaction.
Enterprise Sales Manager
Vodafone Idea
06.2020 - 03.2023
- Excelled in competitive selling environments by leveraging knowledge of industry trends and competitor offerings to differentiate products and secure high-value client contracts.
- Working with Retail channel on strategic and operational initiatives to achieve revenue and sales targets to drive mobility and Non- Mobility Market Share for SME and SOHO segment.
- Applied analytics and business intelligence tools on large customer datasets to build Go-to-Market strategies for SME segments; Enabling channel sales force with data- driven insights to deliver measurable profitability impact.
- Responsible for farming large set of 100k+ customers for upselling, wallet share enhancement; delivering 2500+ Enterprise conversions per month. Streamlining & Defining processes for smooth verification, activation & collection.
- Allocated resources, oversaw sales campaign and developed process for smooth transition through stages of sales. Assigned Targets & timelines to achieve goals of AOP.
Market Development Manager
Vodafone Idea
03.2016 - 05.2020
- Devised and implemented go to market strategy for SME and SOHO Segment by creating annual operating plan, ensuring effective target setting and providing relevant and timely insights on team performance for all national projects.
- Leveraged data-driven insights from CRM systems to inform targeted outreach efforts aimed at increasing customer retention and loyalty.
- Delivered Targets for Circle on Revenue (52 Mn) and Subscriber base (added 5k numbers monthly), of Fixed line (39Mn), cloud (1.5 Mn) and IOT (4.2Mn) products by implementing strategic initiatives.
- Delivered value extraction for key customer segments by achieving “Total Telecom” account acquisition targets through Syndicates. Did Tie ups & engagement with Industry Association, System Integrators & Incubators/Start-ups.
- Ensured channel partners' efficiency through successful implementation of partner incentive programs.
Training and Complaints Manager
Vodafone
07.2011 - 02.2016
- Handled 3 roles in 5 years around customer life cycle as training manager, data complaints manager and Retention lead.
- As Training Manager - Managed, audited and shared feedback on Training performance deliverables to attain performance goals for team of over 1000 members of 5 Inbound & 2 Outbound Call Centers. • Managed a group-wide change management initiative, identified process bottlenecks, created SOPs and KPIs for call center training teams. Managed Monthly Knowledge Assessments for Frontline & Leadership Roles, designed & drove R&R programs for partner teams. Ensured smooth launch & dissemination of New Knowledge & System Guidelines. • Created content – Presentations, Scripts, Verbiages and Specialized Briefings. Organized Various TTTs for Partner Training, Quality and Operation teams.
- As Data Complaints Manger- handled team of 6 Data specialists to resolve data and device related queries and complaints of customers across Rajasthan; ensured 100% compliance with query resolution TAT. • Ensured and governed team performance on quality parameters during query/complaint resolution. • Educated and Supported training team on new developments and launches. • Reduced cost by 10% by implementing new processes and correcting existing ones.
- As Retention Lead - devised and implemented strategies for upsell, cross sell and referral programs for revenue enhancement; resulted in 20% YOY growth in ARPU. • Ensured prompt and effective service delivery to B2C customers enhancing customers' intention to stay; resulted in 200% improvement in retention. • Implementing and assuring process compliance & hygiene down the line.
Sr Account Manager
92.7 Big Fm
01.2010 - 07.2011
- Increased revenue for company through strategic upselling and cross-selling initiatives.
- Mentored junior account managers, fostering their professional growth and skills development within company.
- Generated INR 15 m in revenue, achieving 238% of sales target, amongst top 3 sales managers in Big FM Rajasthan.
- Responsible for 35% revenue generation for Reliance Radio “Big 92.7 FM” Jodhpur
- Led sales collateral content creation i.e. designing and managing spreadsheets, letters and customer presentations
Sr Health Assurance Manager
ICICI Prudential Life Insurance
10.2008 - 12.2009
- Managed channel size of 14 doctors; provided product and skill training to channel partners.
- Coordinated assurance engagements from planning to execution, providing reliable results for clients.
- Established culture of continuous improvement within team by encouraging feedback and promoting open communication.
- Created tool on financial planning which was implemented nationally and got me national recognition. • Provided risk, health and financial planning B2C segment resulting in health and retirement solutions sales. • Generated recurring sales of INR 3.4 m, secured fast track promotion within 2 months of joining.
- Led New channel creation for health insurance products through onboarding of doctors as channel partners and generating business through them.
Education
MBA - Marketing
IILM
Gurgaon 05.2007 - 10.2008
Bachelor of Science - Science Biology
Kanodia College Jaipur
Jaipur, India 04.2004 - 03.2007
Skills
Business Development
Problem-Solving
Teamwork and Collaboration
Analytical and Critical Thinker
Relationship and Team Building
Negotiation
Strategic business planning
Leadership and People Development
Strategic Partnerships
Customer Relations
Certification
High impact presentation by dale carnegie
Timeline
Co-Founder
Growspace M2M Pvt Ltd
01.2024 - Current
National Strategy - Govt
Vodafone Idea Limited
03.2023 - 12.2023
Enterprise Sales Manager
Vodafone Idea
06.2020 - 03.2023
Market Development Manager
Vodafone Idea
03.2016 - 05.2020
Training and Complaints Manager
Vodafone
07.2011 - 02.2016
Sr Account Manager
92.7 Big Fm
01.2010 - 07.2011
Sr Health Assurance Manager
ICICI Prudential Life Insurance
10.2008 - 12.2009
MBA - Marketing
IILM
05.2007 - 10.2008
Bachelor of Science - Science Biology
Kanodia College Jaipur
04.2004 - 03.2007
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