Jaibhoy Thomas
CHIEF SALES AND MARKETING OFFICER
Gurugram
Summary
With 27 years of experience in Sales, Marketing, and Operations across retail, consumer durables, telecom, and healthcare sectors, I have successfully managed revenues exceeding INR 2000 cr and led a team of 14+ hospitals. In my current role I am based in Gurugram and I am responsible for developing short and long-term strategies for our brand, integrating multiple hospitals, structuring the Sales and Marketing department, and leading initiatives in organ transplants and Centers of Excellence. Additionally, I oversee consultant recruitment, international business development, and automation efforts for patient engagement, call center operations, digital initiatives, website management, and OP to IP conversions. By orchestrating these endeavors meticulously, I consistently achieve targeted EBITDA and revenue growth as outlined in our Annual Operating Plan. The core team's crucial involvement has been instrumental in positioning Marengo Asia Hospitals as a national healthcare brand.
Overview
27
27
years of professional experience
4
4
Languages
Work History
Chief Sales & Marketing Officer
Marengo Asia Hospitals
12.2020 - Current
- Company Overview: Marengo Asia Hospitals, is a healthcare delivery platform with ‘ Patient First Approach’ that envisions to grow to 3000+ hospital beds by 2025 with a strong backing by Samara Capital and investments from Godrej Family office and Havells Family office.
- Responsible for developing short and long-term strategies for our brand, integrating multiple hospitals, structuring the Sales and Marketing department, and leading initiatives in organ transplants and Centers of Excellence.
- Responsible for consultant recruitment, international business development, and automation efforts for patient engagement, call center, digital initiatives, website, and OP to IP conversions.
- Involved in achieving targeted EBITDA and revenue growth as outlined in our Annual Operating Plan.
- Part of the business growth strategy, evaluation, and due diligence team for evaluating various hospitals.
- Marengo Asia Hospitals, is a healthcare delivery platform with ‘ Patient First Approach’ that envisions to grow to 3000+ hospital beds by 2025 with a strong backing by Samara Capital and investments from Godrej Family office and Havells Family office.
- Currently having acquired Marengo CIMS hospital, Ahmedabad, QRG Hospital, Faridabad, W-Pratiksha Hospital Gurugram and a fourth hospital in Bhuj we have a bed strength of 1500+ with plans to be a 3000+ bed platform by May 2026.
- Part of the CXO team and closely involved in developing the strategy to achieve the organizational goals.
Group Chief Marketing Officer
Care Hospitals
04.2018 - 12.2020
- Company Overview: Care Hospitals a tertiary chain of 14 hospitals spread across India with over 2200 beds.
- Role involves to plan the business growth strategy and communicate to the Board, investment committee and CEO regarding business performance and to align with key objectives and collaborate with the appropriate teams for implementation.
- Facilitated decisions through solutions and recommendations that aligned with the vision and priorities of the organization.
- Partnered with the unit CEOs, key clinicians, and key stakeholders to bridge cash flow gaps and restore revenue and EBITDA growth.
- Care Hospitals a tertiary chain of 14 hospitals spread across India with over 2200 beds.
- FY 17-18 financial results mostly flat, degrowing EBITDA, negative cashflow and a contribution of over 28% bad credit business.
- The budget and AOP was planned so as to increase the cash and insurance business and reduce the bad credit business by 20 % thus resulting in a strong EBITDA and cash flow.
- The overall result was a 49 % growth in EBITDA in FY 18-19.
Regional Head - Sales and Marketing
Fortis Healthcare Pvt Ltd
09.2013 - 03.2018
- Prepare AOP for gross revenue achievement. Current assignment Rs.1950 cr.
- EBITDA and Cash Flow management.
- Cash to credit ratios budgeted for both Domestic and International revenue.
- Receivables management.
- Plan for expansion in untapped markets.
- Comprises of teams for Cash sales – Urban and Rural, Corporate Sales, International Business, Community, Marketing, PR management, Marcom, Call Centre, Conversion Management, Service Line etc.
- Prepare the annual marketing plan to ensure Brand Equity Index.
- Grow current market share by additional 2 %.
Cluster Head (DGM)
Reliance Communications Ltd.
06.2012 - 08.2013
Zonal Business Manager
Etisalat DB Telecom Pvt. Ltd.
05.2009 - 06.2012
- Reporting to VP operations- ( Maharashtra & Goa ).
- Current Assignment: Working in Mumbai since Jan 2011 for launch.
Branch Head
BIG TV – Reliance Communications Ltd.
07.2008 - 05.2009
- Responsible for Sales, After sales service, Customer care, Training, Marketing Activities, Stock forecasting, compliances and Audits.
- Additional responsibility of direct sales channel for Maharashtra & Goa.
Senior Manager
Reliance Retail Ltd.
02.2007 - 07.2008
- Key contribution to activities before launch like property shortlisting, channel partner identification and training, setup of warehousing, closely worked with procurement team.
- Post launch managed 5 stores and responsible for store sales for revenue generation, marketing activities in 5 km catchment, price benchmarking etc.
Product Manager
Hutchison Essar Cellular Ltd.
09.2006 - 02.2007
- Worked as a product manager for world calling cards.
- Program head for new town launch, network planning, marketing activities for optimum network utilization, monitor competitor activities.
Cluster Manager – Prepaid
Reliance Communications Ltd.
05.2004 - 09.2006
- Worked as the cluster manager and responsible for prepaid sales, handset and data card sales.
Territory Manager – Channel Sales
Airtel
06.2003 - 05.2004
Senior Sales Officer
Titan Industries Ltd
06.2001 - 06.2003
- Company Overview: A Tata group company into manufacture and marketing of watches and jewelry under the brand Titan and Tanishq in domestic and international markets.
- Responsible for sales and distribution for Pune and South Maharashtra, new store opening responsibility, product test marketing.
- A Tata group company into manufacture and marketing of watches and jewelry under the brand Titan and Tanishq in domestic and international markets.
Sales Officer
Kenstar
06.1998 - 05.2001
- Company Overview: A Videocon International Group into appliances such as microwave ovens, air conditioners, refrigerators etc.
- Responsible for sales for the microwave oven division for Pune district.
- A Videocon International Group into appliances such as microwave ovens, air conditioners, refrigerators etc.
Education
Master of Business Administration - Marketing
MPIM, University of Pune
Diploma in Marketing Management - undefined
University of Pune
Bachelor of Commerce - undefined
Vidya Bhavan, University of Pune
SSC - undefined
St. Joseph’s Boys High School
Skills
Digital & Social Media Marketing
Personal Information
Date of Birth: 04/25/76
Timeline
Chief Sales & Marketing Officer
Marengo Asia Hospitals
12.2020 - Current
Group Chief Marketing Officer
Care Hospitals
04.2018 - 12.2020
Regional Head - Sales and Marketing
Fortis Healthcare Pvt Ltd
09.2013 - 03.2018
Cluster Head (DGM)
Reliance Communications Ltd.
06.2012 - 08.2013
Zonal Business Manager
Etisalat DB Telecom Pvt. Ltd.
05.2009 - 06.2012
Branch Head
BIG TV – Reliance Communications Ltd.
07.2008 - 05.2009
Senior Manager
Reliance Retail Ltd.
02.2007 - 07.2008
Product Manager
Hutchison Essar Cellular Ltd.
09.2006 - 02.2007
Cluster Manager – Prepaid
Reliance Communications Ltd.
05.2004 - 09.2006
Territory Manager – Channel Sales
Airtel
06.2003 - 05.2004
Senior Sales Officer
Titan Industries Ltd
06.2001 - 06.2003
Sales Officer
Kenstar
06.1998 - 05.2001
Diploma in Marketing Management - undefined
University of Pune
Bachelor of Commerce - undefined
Vidya Bhavan, University of Pune
SSC - undefined
St. Joseph’s Boys High School
Master of Business Administration - Marketing
MPIM, University of Pune
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