Jaswant Singh Chandele

Social Media and Advertising Expertise

• Conducted in-depth research to identify target audiences and develop effective social media and paid advertising campaigns.
• Tracked industry trends and news to inform and adapt strategies proactively.
• Crafted visually compelling designs and consistent brand messaging across digital marketing platforms.
• Managed multiple agencies to execute paid ad campaigns and coordinate influencer marketing.
• Collaborated with influencers to promote company products ensuring alignment with brand values.
• Ran paid advertisement campaigns using Meta Ads Manager.
• Developed and scheduled engaging social media content optimized for target audience engagement and platform algorithms.
• Researched competitors’ social media strategies to identify opportunities for differentiation and innovation.
• Responded promptly to customer inquiries and comments, fostering positive relationships and improving brand perception.

Analytical and Strategic Contributions

• Conducted comprehensive research and data analysis to support strategic planning and decision-making.
• Assisted in developing and optimizing paid advertising strategies across platforms, including setting up and fine-tuning analytics tools for visitor behavior tracking.
• Worked closely with internal teams and platform representatives to optimize campaign performance based on key performance indicators (KPIs).

Operational and Creative Support

• Designed promotional materials such as banners and infographics to support advertising efforts.
• Managed inventory and supplies to ensure seamless availability of resources for campaigns.
• Utilized advanced tools and software to streamline processes and enhance operational efficiency.
• Ensured compliance with platform terms of service and guidelines when posting content.

Social Media Strategy and Execution

• Developed and implemented client-aligned social media strategies to enhance brand visibility and engagement.
• Created engaging, platform-specific content to foster audience interaction and drive meaningful connections.
• Launched and managed social media channels, including creating content calendars and coordinating cross-functional efforts.

Community Engagement and Collaboration

• Monitored social channels, promptly responding to inquiries and fostering positive relationships with the online community.
• Collaborated with the creative team to design visually appealing assets that align with brand messaging.

Campaign Optimization and Paid Advertising

• Identified trends, conducted performance analysis, and optimized campaigns for improved results.
• Led paid social media advertising campaigns, ensuring efficient use of key performance metrics and continuous improvement.

Industry Awareness and Best Practices

• Stayed up-to-date with social media trends, tools, and best practices to keep strategies innovative and effective.