Travelling
Jatinder Seth
VP - Technical Sales, SBU Head -Projects Sarens India
New Delhi
Summary
Performance-driven Heavy Lift professional with 30+ years of experience aligning systems with business requirements, policies and regulatory requirements. Passionate about applying excellent organization and communication skills to manage and lead teams. Results-oriented individual well-versed in interfacing and consulting on business processes to drive results based on sound overall business judgment. Analyzing and visualizing Customers’ needs for Heavy Lift Solutions and Erection services. Project Management, Erection & Commissioning, Team Management, Project Costing, SHEQ and ensuring profitability in the project
Overview
33
33
years of professional experience
6
6
years of post-secondary education
4
4
Languages
Work History
Vice President-Technical Sales, SBU Head -Projects
Sarens Heavy Lift India Pvt ltd.
Noida
04.2021 - Current
- Increased BU's growth by achieving Orders worth INR 170 Cr (app 20 million USD) in the year 2022
- Hired and managed employees for safe and successful execution of Projects while training staff on best practices and protocols.
- Collaborated with senior management to develop strategic initiatives and long term goals.
- Maintained P&L and shouldered corporate fiscal responsibility for the BU
- Established and maintained strong relationships with customers, vendors and strategic partners.
- Identified opportunities to improve business process flows and productivity.
- Established performance goals for department and provided methods for reaching milestones.
AVP - Project Sales
Sarens Heavy Lift India Pvt. Ltd
New Delhi
01.2016 - 03.2021
- Responsible for achieving the economic ( turnover, client satisfaction, market-share, etc.) and organizational targets (SHEQ, HR, etc.).
- Responsible for the Depot’s Sales & Marketing strategy, organization, economical results, people and processes, thereby respecting the group rules and Corporate decisions.
- Achieved yearly sales of > $ 20 million in year 2022 and > $ 7.5 million continuously for preceding 3 years despite unfavorable market conditions
- Led development of strategic marketing plans to raise awareness and drive sales growth.
- Having in-depth knowledge of both the Sarens’ equipment and its possibilities, as well as the clients’ most relevant infrastructure and needs requiring lifting services, in order to become the client’s most trusted and knowledgeable advisor on heavy lift, special transport and crane rental.
- Evaluate and understand the bid document & clients need for heavy lifts and develop and offer a competitive project solution.
- Technical discussions with client’s site / execution team and negotiating with commercial team of client.
- Negotiating terms and conditions of Contracts / work orders as per Group contracting Policies to achieve maximum risk management & profits and to minimize risks and liabilities during project execution.
GM Operations & Project Sales
Sarens Heavy Lift India Pvt. Ltd
New Delhi
11.2011 - 11.2016
- SARENS IS THE RECOGNIZED WORLDWIDE, AND REFERENCE IN HEAVY LIFTING AND
- Demonstrated leadership skills in managing projects from concept to completion.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Managing a team of 125+ field staff, which included Site Engineers, Area Supervisors, Site Personnel, Crane Operators and Riggers etc. and a fleet of 50 heavy duty Cranes across India
- Supervising Critical Heavy Lift erections, managing the operations of the entire fleet of cranes ensuring maximum utilization of resources.
- Selection of suitable personnel- Engineers, Crane Operators, Riggers for various roles and crane capacities up to 1250 T.
Operations Manager
Sarens Heavy Lift India Pvt. Ltd.
New Delhi
07.2010 - 11.2011
- Devised processes to boost long-term business success and increase profit levels.
- Developed systems and procedures to improve operational quality and team efficiency.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
- Assisted in recruiting, hiring and training of team members.
Manager -Operations and Maintenance P&M
RELIANCE Industries Limited
Jamnagar
06.2006 - 07.2010
- Jamnagar Worlds Largest Grass root Refinery with Plant & Machinery Division having a large Fleet of Crawler Cranes (20t to 1250MT Capacity) and Hydraulic Cranes ranging from (10t to 600t Capacity) and also other plant and machineries worth 1500 Cr
- Fleet Management: Operations, Maintenance, Troubleshooting, Commissioning, Transportation, Reconfigurations (Dismantling & Assembly) of Hydraulic Tyre Mounted Cranes, Crawler Cranes. Heavy Lift Erections at refinery construction site.
Senior Service Engineer
ISAR TECHNICAL SUPPORT AND SERVICES (P) LIMITED
New Delhi
03.1999 - 06.2006
- Authorised Sales and Service Centre for MAN MAN Nutzfahrzeuge AG and ZF Friedrichshafen AG of Germany, representing Goldhofer AG in India
- Authorised Sales Partner for ZF Sachs Clutch Components & MSI Motor Service International
- Nature of Work Service Activities - Repairs and Maintenance, Troubleshooting, Commissioning of MAN Truck Tractors and Heavy ZF Transmissions throughout India Commercial activities – Looking after Spare Parts Sales, Developed aftermarket sales for Sachs and Kolbenscmidt Brands in India
- Sales promotional activities
- Major jobs undertaken during this tenure
- Maintenance and Service of MAN Truck tractors being operated in Heavy Haulage Industry and Oil fields throughout India
- Carrying out repairs and maintenance jobs including overhauling of Engines in 400-650 HP range
- Providing Service to ZF Transmissions fitted on the heavy Equipment
- Troubleshooting, Repairs, Aftersales support, Installation
- Carrying out major repairs including complete overhauling of ZF transmissions mainly WSK Transmissions and Ecomat Automatic Transmissions 6 HP 600 also doing the fault diagnosis with the help of test equipment like PR 22, PR 61 and PR 87
- Got Training on the Ecomat Transmissions fitted on the Volvo City Buses from ZF
- Also attended trainings on use of various diagnostic tools for different ZF Transmissions and CANBUS troubleshooting
- Carried out major overhauls on the Automatic Transmissions fitted on the Airport Crash Fire Tenders of Airports Authority of India
- Business Development: Established a network for aftermarket sales of the ZF Sachs Clutch components and Kolbenscmidt brand of Engine parts in India
- Successfully Organised and Managed participation at Auto India Expo in the years 2002, 2004 and 2006 independently
- Attended MAN Asia Service Conference in Manila and also attended the MAN Warranty System ‘Bison’ Training
- Evaluated problems and developed creative solutions by applying knowledge, skills and technical abilities.
Area Sales Officer
Escorts Ltd, Escorts Yamaha Motor Ltd
Faridabad
04.1995 - 09.1997
- In charge for Rajdoot and Yamaha dealerships in North M.P, Reputed Engineering House, Manufacturers of Tractors, Motorcycles, Earthmoving and Lifting Equipment
- Nature of Work: Job responsibility included achieving wholesale and retail targets, Collection Plans, Maintaining paid stock levels at dealerships, conducting regular Sales Promotional activities at all levels i.e
- District, city tehsil and village levels, appointing Sales and Service Outlets at all levels
- Maintaining Sales Growth on Year to Year basis
- Major jobs undertaken during this tenure
- Achieved a growth of 9% in my area due to concerted efforts put in by self and motivating dealers of the area, despite an overall negative growth in the rest of the state and the region.
Service Engineer
Escorts Ltd
Faridabad
08.1990 - 04.1995
- Reputed Engineering House, Manufacturers of Tractors, Motorcycles, Earthmoving and Lifting Equipment
- Nature of Work: Job responsibility included providing customer satisfaction through an effective service network
- Imparting training to dealership staff in all aspects of dealership operations
- Organising Service camps, customer meets etc
- New Dealership Installation.
Education
Diploma - Automobile Engineering
07.1985 - 08.1988
Bachelor - Mechanical Engineering
07.2006 - 08.2009
Skills
Managing Business Unit's P&L by leading the project team in a lean and efficient manner and ensuring regular sales Keeping the Heavy Duty Cranes engaged through out the year
Accomplishments
- Achieved Order booking of USD 20 Million in year 2022 against a Sales Target of USD 6.5 million.
- Successful completion of heaviest Lift in India with the 3200 T Ringer Crane @ RUF Vizag Project for L&T.
- Successful completion of all heavy lifts at HMEL DFCU and Petrochemical Project wherein I had led from the beginning / inception stage till completion.
- Leading Startegic Business Unit -Projects at Sarens India with defined responsibility of P&L for the BU.
- Organized training on Heavy Lifts and Cranes for Engineers of EIL and Other esteemed organizations like Fluor India, Nayara Energy , L&T, Reliance...
Interests
Reading - Fiction and Tech
Additional Information
Experienced Heavy Lifting Professional with extensive experience in Project Sales in Heavy rigging and specialized transport industry and specialised jobs of Heavy Duty Cranes and Heavy Lift Projects. In-depth knowledge of the equipment and its capabilities, Cranes and Alternative Lifting methods Analysing and visualising Customers’ needs for Heavy Lift Solutions and Erection services, assessing the lifting operations to provide such planning, selection of cranes, lifting accessories and equipment as is necessary for the task to be undertaken safely. Proposing the most technically and economically feasible Solutions, Contracts Negotiations – Risk Mitigation Working closely with Engineering and Operations Team for successful, safe and timely completion of the Project. Project Management, Heavy lifts, Erection & Commissioning, Team Management, Project Costing, QEHS and ensuring profitability in the project Key Account Manager for major EPC companies and Project Owners. Versatile and seasoned professional who adapts well to rapidly changing environments. Strong team player/leader who excels in mediating among multiple divisions of large organizations and maintains productive relationships with staff, peers, and management. Excellent written, verbal, and interpersonal communicator and presenter skilled in creating PowerPoint presentations for audiences of all sizes. Effective communicator with good relationship building & interpersonal skills. Strong analytical, problem solving & organizational abilities
Timeline
Vice President-Technical Sales, SBU Head -Projects - Sarens Heavy Lift India Pvt ltd.
04.2021 - Current
AVP - Project Sales - Sarens Heavy Lift India Pvt. Ltd
01.2016 - 03.2021
GM Operations & Project Sales - Sarens Heavy Lift India Pvt. Ltd
11.2011 - 11.2016
Operations Manager - Sarens Heavy Lift India Pvt. Ltd.
07.2010 - 11.2011
IASE University - Bachelor, Mechanical Engineering
07.2006 - 08.2009
Manager -Operations and Maintenance P&M - RELIANCE Industries Limited
06.2006 - 07.2010
Senior Service Engineer - ISAR TECHNICAL SUPPORT AND SERVICES (P) LIMITED
03.1999 - 06.2006
Area Sales Officer - Escorts Ltd, Escorts Yamaha Motor Ltd
04.1995 - 09.1997
Service Engineer - Escorts Ltd
08.1990 - 04.1995
Board of Technical Education - Diploma, Automobile Engineering
07.1985 - 08.1988
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