Jayant Choudhury

Customer Retention & Repayments - Nov 2022 - Present

• Achieved profitability of 25% by streamlining processes and introducing new revenue channels in the retention function
• Increased collection rates by 7% for EMI customers by initiating customized campaigns across customers with >1 year subscription
• Customized communication framework through customer segmentation based on demographics and purchasing power which helped us drive targeted efforts on potential paying customers.
• Business Operations - Improved operational efficiency through SLA adherence, faster TAT and maintaining process hygiene
• Tech Operations - Integrated tech platforms - retention tools, order management and payment integrator to enable seamless customer retention journey which reduced turn around time by 30%

Strategic Initiatives & Program Manager - May'2020 - Oct'2022

• Responsible for overall post sales strategy for new products to optimize operations and impacted profitability by 30%
• Built product flows and corresponding customer journeys to create direct impact in revenue streams
• Formulated proof of concepts to soft launch new trial products and gathered key user feedback to plan for a scaled up launch
• Spearheaded growth of 250% in sales conversion by priming of leads through robust customer journeys

• Optimized the daily hotel pricing, discounts, and content on Make My Trip's platform through strategic collaboration with our partners
• Created supply plans for premium national accounts and delivered in market insights to category and marketing teams
• Maintain supply side hygiene parameters like rate and inventory parity, content and NPS to ensure a healthy app interface
• Managed portfolio worth INR 20 Cr+ monthly GMV with 35% YoY growth in existing market segments

• Acquired corporate clients from across industries ranging from MNC's to Start-ups with quarterly revenue generation of $30,000
• Leveraged existing corporate clients by cross-selling new offerings and services like employer branding & analytics tool