Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
ANEESH R.K

ANEESH R.K

Marketing and Sales in Polymer Industry
Calicut

Summary

Highly creative Marketing Manager in polymer industry with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.

Overview

23
23
years of professional experience
1
1
Certification
7
7
Languages

Work History

Marketing Manager

Overseas Polymers Pvt Ltd
11.2022 - Current
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
  • Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within the marketing department.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.

Regional Sales Manager

KVN Impex
04.2017 - Current

Managing polymer sales of a leading polymer trader in south India. Handling,Tamil Nadu,Pondicherry,Karnataka and Telangana territories.Chennai,Madhurai,Coimbatore,Salem,Erode,Sivakasi,Banglore,Manglore,Pondicherry and Hyderabad are the branches.

  • Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
  • Exceeded targets by building, directing and motivating high-performing sales team.
  • Understood and capitalized on industry trends to shape and enhance value-added solutions and strategies for new market developments.
  • Finalized sales contracts with high-value customers.
  • Held regular performance evaluations to assess strengths and weaknesses of team members and provide counseling to improve outcomes
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Created robust sales plans and set territory quotas.
  • Executed successful promotional events and trade shows.
  • Targeted prospects in other territories through careful research of competitor products, services and trends.

Marketing Manager

Rahmaniya Sdn Bhd
10.2014 - 12.2016
  • Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
  • Assessed marketing copy, art comps and final designs and compared with established specifications.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Developed network of related professionals to open up business opportunities.
  • Performed market segmentations, targeting and positioning for each product line.
  • Executed optimal sales strategies to achieve commercial goals for target market.
  • Maintained complete database of files, contacts and project materials.

International Sales Manager

Talkfree
12.2010 - 12.2013
  • Creating leads & continuous follow up to build them as company resellers
  • Interfaced with technical support to ensure quality applications and coordination
  • Preparing Sales Report
  • Tested VoIP features to customers’ satisfaction
  • Training resellers on products & services
  • Market research on competing products and providing feed back to marketing & development teams
  • Sells VoIP products and services to end-user customers in all over the world
  • Represents Talkfree to the customer and the customer to Talkfree in all sales-related activities in the role as key client contact

Senior Sales Officer

Al Madfa Technologies
02.2005 - 11.2010
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
  • Utilized internal lead referral tools to solicit new business opportunities and contacts.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.

Senior Sales Engineer

Gulf Lights
02.2003 - 01.2005
  • Proposed technical solutions and developed prototypes that addressed customer requirements and generated sales.
  • Investigated competitor technical specifications, product data and industry standards and continually developed knowledge of product offerings.
  • Communicated complex sales and engineering concepts to prospective users clearly and with constant customer focus.
  • Facilitated functional and technical discovery sessions with team members, customers, potential customers and vendors.
  • Resolved conflicts and negotiated mutually beneficial agreements between parties.

Business Development Manager

Commercial bank
01.2002 - 01.2003
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Reached out to potential customers via telephone, email and in-person inquiries.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Uncovered and qualified prospects and sales opportunities in targeted markets using external resources.
  • Taught consultative selling techniques to new and existing staff members to build expertise.

Education

Bachelor of Arts - Economics

Kannur University

Higher Secondary Education -

Kerala State Education Board

10th -

Kerala State Education Board, Kerala Govt. Board

Skills

IT SKILLS

MS OFFICE

Tally

Customer acquisition

Budgeting and allocation 

Data analytics

Excellent research skills

Solid communications skills

Market analysis

Certification

Microsoft Certified Professional System Engineer

Timeline

Marketing Manager

Overseas Polymers Pvt Ltd
11.2022 - Current

Regional Sales Manager

KVN Impex
04.2017 - Current

Marketing Manager

Rahmaniya Sdn Bhd
10.2014 - 12.2016

International Sales Manager

Talkfree
12.2010 - 12.2013

Senior Sales Officer

Al Madfa Technologies
02.2005 - 11.2010

Senior Sales Engineer

Gulf Lights
02.2003 - 01.2005

Business Development Manager

Commercial bank
01.2002 - 01.2003

Bachelor of Arts - Economics

Kannur University

Higher Secondary Education -

Kerala State Education Board

10th -

Kerala State Education Board, Kerala Govt. Board
ANEESH R.KMarketing and Sales in Polymer Industry