A Passionate, Self-driven , Innovative , Growth focused & Highly qualified Research analyst & academic professional with a Ph.D. in Management (Packaging), an MBA in Marketing, and a B.E. in Electronics & Communication. UGC NET Qualified Junior Research Fellow and Senior Research Fellow. Possessing a strong background in teaching and research, with a focus on Consumer Behavior, Marketing Research, and Packaging. Proven track record of publishing in Scopus & UGC Care-listed and peerreviewed journals.
Overview
13
13
years of professional experience
Work History
Research Data Analyst
Self Employed
01.2017 - Current
I started undertaking the task of completing the data analysis portion of Major & Minor Research Projects awarded by UGC to Professors of different Universities across India.
One of the major project undertaken was of Dr. Sandip Solanki of Symbiosis University. It was completed before time and for that Dr. Solanki was awarded by University.
Besides, that many other projects were undertaken and completed.
Financial Market Research & Technical Data Analyst
Self Employed
01.2017 - Current
I completed the course of CMT (Charted Market Technician) and started my career in Stock market.
Using Historical price data, trading volume, chart patterns and tools like RSI and moving average, I started to identify trends and optimal buy/sell points and started providing actionable insights to investors thereby guiding their investment strategies.
Full-Time UGC NET Qualified JRF and SRF Research Scholar
Christ Institute of Management
Rajkot, Gujarat
01.2013 - 10.2016
Conducted in-depth research leading to multiple publications and conference presentations on topics including packaging, consumer behavior, and celebrity endorsement.
Selected as the best paper presenter for the research titled 'A comparative study of OPD Patients satisfaction for Healthcare Services provided at public and private hospitals in the city of Rajkot' at an International Conference.
MBA Department, Rajkot, Gujarat
Assistant Professor & Lecturer
Christ Institute of Management
Rajkot, Gujarat
01.2013 - 10.2016
Taught and mentored students in core Management subjects including: Marketing Management, Consumer Behaviour & Marketing Research, Sales Management, Sales & Distribution Management, Integrated Marketing Communication (IMC), Product & Brand Management.
MBA Department, Rajkot, Gujarat
Education
Ph.D. - Management- Packaging
Gujarat Technological University
10.2016
UGC NET Qualified - JRF and SRF
M.B.A. - Marketing
Gujarat Technological University
03.2011
B.E. - Electronics & Communication
Saurashtra University
03.2009
Skills
Technical Data Analysis of Share Market Charts
Research Interests
Consumer Behavior & Marketing Research
Packaging
Service Marketing
Cause Endorsement
Integrated Marketing Communication (IMC)
Product & Brand Management
Share Market Technical Data Analysis
Conference Presentations
Celebrity Power: A study on How advertisement for high involvement product endorsed by celebrity influence consumer product perception & buying behavior as compared to Advertisement with no endorsement, International Conference on Global Business & Innovation Management: Trends & Competitiveness, Christ Institute of Management, Rajkot, 2016-01-01
Power of Animated Characters: A study on how pictures of animated characters on packages of packaged food & beverages influence the product liking and preferences of children and perception of parents, 6th International Conference on Excellence in Research and Education (CERE-2014), Indian Institute of Management Indore, 2014-05-01
A comparative study of OPD Patients satisfaction for Healthcare Services provided at public and private hospitals in the city of Rajkot, 3rd International Conference on Business Ethics, Governance and Sustainable Enterprises, Gujarat Technological University, 2013-02-01
Skills Hobbies
English, Hindi, Gujarati, Music, Technical Data Analysis of Share Market Charts
Personal Information
Title: Entrepreneur | Research Data Analyst | Financial Market Technical Data Analyst
Publications
Healthy Food Selection: The role of Nutritional Information of Packaged Foods on Consumers Purchase Intensions, Indian Journal of Marketing (UGC Care), 2015-09-01, 45, 9, 37-54, 09738703, 9.17
A Comparative Study of OPD Patients satisfaction for Healthcare services provided at Public & Private Hospitals in the city of Rajkot, SANKALPA: Journal of Management & Research (UGC Care), 2013-01-01, 3, 1, 123-133, 2231-1904, 3.711
The Smart Food Choice: A study on the influence of Front of Package Nutritional label on the perceptions and buying behavior of Consumers, Elixir International Journal (UGC Care), 2015-08-01, 85, 1, 34340-34347, 2229712X, 6.865
Cause Endorsement: A conceptual study of the influence of cause endorsed Packaging on the consumers Product Evaluation & Buying Behavior, American International Journal of Research in Humanities, Arts and Social Sciences (UGC Care), 2016-12-01, 17, 1, 14-20, 2328-3696, 10
Power of Animated Characters: A study on how pictures of animated characters on Packages of Packaged food & beverages influence the product liking and preferences of Children & perception of Parents, International Journal of Scientific and Research Publications (UGC Care), 2015-05-01, 5, 1, 371-38, 2250-3153, 7.662
Timeline
Research Data Analyst
Self Employed
01.2017 - Current
Financial Market Research & Technical Data Analyst
Self Employed
01.2017 - Current
Full-Time UGC NET Qualified JRF and SRF Research Scholar