Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
AdministrativeAssistant
Jayprakash Singh

Jayprakash Singh

Senior SMM (Content,Copy & ORM)
Mumbai

Summary

I am a professional with 6+ years of work experience as a knowledgeable social media manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition, and retention. Go-getter candidate eager to utilize analytical and research skills. Adept at event planning, media relations and social media management. Excellent communication skills with comprehensive understanding of communications industry.

Overview

7
7
years of professional experience
7
7
years of post-secondary education
4
4
Languages

Work History

Sr. Executive

Dr. Vaidya's-Herbo Lab India Pvt Ltd
Mumbai
12.2022 - Current
  • Developed and implemented new social media strategies and policies in collaboration with executive partners (brand marketing,D2C, and e-commerce) to establish and achieve long-term business objectives, providing the company with strong and sustainable organizational leadership.
  • Enabled revenue generation by pursuing partnerships & sourcing influencers and agencies.
  • Increased company growth through collaboration with sales and marketing departments.
  • Writing Performance Marketing Copies, Brand Communication, testimonials, Script, Social Media Copies, Ad Copies, FMCG
  • monitored the online presence of the company's brand to engage with users and strengthen customer relationships.
  • led the development of strategic marketing plans to raise awareness and drive sales growth.
  • Increased customer engagement through social media.
  • Copies that sells
  • Analyzed and reported social media and online marketing campaign results.
  • Writing and editing content for websites, blogs, social media, forums, agencies, and internal and external stakeholders
  • Designed and implemented social media strategies to align with business goals.
  • Preparing News Letters, Press Release, CEO Speech, Company
  • analyzed the marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
  • FMCG products Details and Catalog Writing
  • Developed and managed content calendars for each platform to establish timely and relevant posts.
  • Writing Product Description for Products for Ecommerce
  • Collaborated with team members to develop creative campaigns for social media platforms.
  • Website like Amazon, Flipkart, Nayaka, 1mg, Netmeds,
  • Suggested and implemented new features to develop brand awareness.
  • Collaborated with senior management to develop strategic initiatives and long-term goals.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.

Social Media Campaigns

  • Fitness Campaign (All Platforms)
  • Valentines Social Media
  • Shilajit Resin Campaign
  • Amla Chatpata Candy
  • Hotstar Campaign (ACV)
  • Hotstar Campaign (Gummies)
  • MX Player Campaign (ACV,Gummies)
  • Mahi Vij (TV Actress) Campaign on Gummies
  • Brand Awareness Campaign (School Visit)
  • Blogs Promotion on LinkedIn for Website Engagement D2C

Sr. Content, Copy & Social Media Manager

Dr Batra's
Mumbai
09.2022 - 12.2022
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Analyzed and reported social media and online marketing campaign results.
  • monitored the online presence of the company's brand to engage with users and strengthen customer relationships.
  • Built, established, and maintained relationships with sources.
  • Conducted research to identify audience demographics, incorporating the collected data into future copy.
  • monitored the performance of copywriting campaigns and analyzed the data to identify areas for improvement.
  • Reviewed and edited the final copy for accuracy and to correct grammar errors.
  • Managed competing deadlines with efficiency.
  • Forums, Preparing News Letters, Press Release,
  • SPOKESPERSON DOCUMENTS, Company FMCG products
  • Details and Catalog Writing
  • Writing and editing Product Description for 70+ FMCG Products for
  • Ecommerce Website like Amazon, Flipkart, Nayaka, 1mg,
  • Netmeds, Snapdeal, etc
  • Campaigns Positive Healthcare Awards
  • Collaborated with team members to develop creative campaigns for social media platforms.
  • Developed and managed content calendars for each platform to establish timely and relevant posts.
  • Authored fresh and engaging press releases and prepared complete press kits.
  • Conducted media training for company executives and business leaders.
  • Designed and implemented social media strategies to align with business goals.
  • Increased customer engagement through social media.

Social media campaigns:

  • Positive Health Awards (Campaign)
  • Doctor-Patient-Brand Awareness Video
  • Clinic Supervision Campaign to improve customer experience
  • New Product launches on Children's Day
  • Amazon, Flipkart, Nayaka, 1mg

Sr SMM and Content

SAI ICE INDUSTRIES PVT. LTD
Mumbai
06.2018 - 08.2022
  • Managed and planned Bucket tools for Greater Conversion
  • monitored the online presence of the company's brand to engage with users and strengthen customer relationships.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Managed time efficiently in order to complete all tasks within deadlines.
  • Proven ability to learn quickly and adapt to new situations.
  • Designed and implemented social media strategies to align with business goals.
  • Demonstrated leadership skills in managing projects from concept to completion.
  • Participated in team projects, demonstrating an ability to work collaboratively and effectively.
  • Creating Social Media Marketing and Promotion
  • Campaigns of TEAM BEAST INDIA a Product Of the Company Released in 2019, Facebook and
  • Instagram Advertisement Planning and execution along with Analysis of Customer
  • Engagement and Conversions
  • India Today TV, content writing and Copy Writing
  • Mumbai
  • Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
  • Conducted research to determine current benchmark trends and audience preferences.
  • Developed and implemented tracking systems to measure the results of posts and campaigns.
  • analyzed the marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
  • Authored fresh and engaging press releases and prepared complete press kits.
  • Writing & SMM, Basically it is a Product end to end Management Company, right from manufacturing to
  • Increased customer engagement through social media.
  • These Products are Ice Solvent, Ammonia,Ice tube slabs,block ice Cans and Protein Supplement launched in 2019
  • Content Writing and Promotional Copy Writing
  • Making Necessary Stratergy for Social Media Marketing and Promotion using Various available

Social media campaigns:

  • Worked on Various Campaigns including brand marketing, performance marketing and Social media
  • Fathers day campaign
  • mother day campaign
  • CSR Campaign
  • Team Beast India Booth Campaign

Social Media Marketing Intern

India Today Group
Mumbai
04.2018 - 06.2018
  • Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
  • Conducted daily updates to social media profiles to boost the company's online presence.
  • Contributed to mock-ups, email campaigns, and social media content.
  • Designed and presented social media campaign ideas.
  • Created informative and entertaining posts for the client's Twitter, Facebook, and Instagram pages.
  • Responded to comments, posts, and questions from various channels under supervision of
  • Created engaging content to catch the attention of potential customers.
  • Optimized social media content for maximum engagement and reach.
  • Became a good Content writing Professional with Copy Writing skills Mastered News
  • Writing for TV, remaking news writing, slug writing, voice over, Peace to Camera,
  • Learnt Editing on Adobe Premiere Pro and Final cut, Recirculated News Ethics and
  • Values, Sensational Journalism, live Reporting, interview etc
  • General reporter
  • Covering local issues
  • Content/Copy Writer and News local press co,
  • Virtual

Revoluters Foundation
Mumbai
05.2016 - 07.2017
  • Learnt Social Media Marketing Conceptualized Various Social Topis Led a Team of 3
  • Content Writers, Wrote Copy on Facebook Page of The Company Mastered Writing
  • Promotion Content
  • Gained Copy writing Skills too
  • Highlights of the Internship 1
  • I have Also Participated in Story Narrating Competition Where in we had to
  • Narrate Various Stories At School Level
  • 2
  • Led a team of 20 people in 2016 for Cleaning of Aksa Beach Mumbai under
  • RevoluterFoundation
  • 3
  • Led my college group in singing Events at Various Inter and Intra College
  • Festivals Conducted by Colleges Associated with University of Mumbai
  • TRAININGS :
  • Video editing, canva, photo editing, online marketing, advertisement, facebook and instagram, advertisement, video recording to final edited video
  • 1.Internshala training certificate in
  • Interview preparation and training certificate july 2022 2.Broadsheet with Self Written content, Copy

Content and Copy Writer

Local Press Co
Mumbai
07.2016 - 08.2016
  • Content writing and advertising content writing along with Social Media promotion and marketing Mainly Facebook and Instagram Advertisements
  • Built Contacts with various Local Bodies of Mumbai Regarding Happening news
  • Wrote short Headlines, Learnt How to write Catchy News Articles, Developed Various
  • Sources for News Hunting, Learned Video editing and Making Final Video from Raw
  • Footages
  • Senior
  • Completed thorough research into assigned topics.
  • Provided writing support in fast-paced environment for variety of public-facing materials.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Utilized feedback from clients and colleagues to improve content quality.

Education

Diploma - creative writing

Diploma - Google Ads and Social Media Stratergy, Mass Communication & Journalism

ALISON Online University

Post Graduation In Mass Communication - Mass Communication

India Today Media Institute
07.2017 - 03.2018

Master in Mass Communication -

KES Shroff College (Mumbai University)
Mumbai
06.2014 - 04.2017

Senior Secondary XII - Science

Kes college, Mumbai University
01.2014 - 04.2017

SSC - undefined

TP Bhaita College

Skills

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Accomplishments

  • 1
  • Certified copy writing expert with
  • How to write persuasive copy(January 2022-august 2022) Alison -emp2
  • Internshala 2 certificate in
  • Professional interview specialist
  • Ans job selection specialist(march 2022- august 2022)internshala3
  • Certified proofreading executive
  • August 2022 Alison-emp

Timeline

Sr. Executive

Dr. Vaidya's-Herbo Lab India Pvt Ltd
12.2022 - Current

Sr. Content, Copy & Social Media Manager

Dr Batra's
09.2022 - 12.2022

Sr SMM and Content

SAI ICE INDUSTRIES PVT. LTD
06.2018 - 08.2022

Social Media Marketing Intern

India Today Group
04.2018 - 06.2018

Post Graduation In Mass Communication - Mass Communication

India Today Media Institute
07.2017 - 03.2018

Content and Copy Writer

Local Press Co
07.2016 - 08.2016

Revoluters Foundation
05.2016 - 07.2017

Master in Mass Communication -

KES Shroff College (Mumbai University)
06.2014 - 04.2017

Senior Secondary XII - Science

Kes college, Mumbai University
01.2014 - 04.2017

Diploma - creative writing

Diploma - Google Ads and Social Media Stratergy, Mass Communication & Journalism

ALISON Online University

SSC - undefined

TP Bhaita College
Jayprakash SinghSenior SMM (Content,Copy & ORM)