Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Jeetika Droch

New Delhi

Summary

Strategic and growth-focused marketing professional with a PGDM in Advertising and Media Management and a strong foundation in consumer insight, brand storytelling, and campaign execution. Demonstrated success supporting well-known clients like Maruti Suzuki and KFC through data-led strategy, content development, and cross-channel marketing initiatives. Adept at aligning brand messaging with business goals to drive awareness, engagement, and performance across traditional and digital platforms. Brings a collaborative and analytical mindset with a clear focus on measurable outcomes and brand impact.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Junior Account Executive

Avian WE
New Delhi
02.2025 - Current

Clientele: Maruti Suzuki

  • Contributed to the strategic planning and execution of integrated brand and product campaigns.
  • Conducted in-depth media and competitor research to identify trends and support positioning strategies.
  • Compiled and analyzed campaign performance reports to assess reach, sentiment, and effectiveness.
  • Acted as the bridge between internal teams, agency partners, and media stakeholders to ensure timely deliverables.
  • Drafted campaign communication assets, aligned messaging across touchpoints, and supported brand consistency.

Public Relations Intern

Edelman India Pvt.ltd
New Delhi
11.2024 - 02.2025

Clientele: KFC

  • Supported brand communication strategy by drafting press materials and campaign notes.
  • Managed daily media monitoring and analysis to track brand presence and competitor mentions.
  • Assisted in organizing PR activations, media briefings, and influencer interactions for campaign amplification.

Content Strategist Intern

Rcycle
Toronto
05.2024 - 08.2024
  • Developed and published content for social and blog platforms, leading to a 20% rise in organic impressions.
  • Worked closely with the marketing team to ensure alignment between business objectives and content execution.
  • Optimized web and social content for SEO, increasing reach and engagement.

Corporate Communication Intern

Mavenswood Investment Ltd
New Delhi
05.2024 - 08.2024
  • Contributed to a 30% improvement in audience interaction on LinkedIn through planned content initiatives.
  • Supported media relations by updating and maintaining media contact lists, helping facilitate timely PR outreach.
  • Managed LinkedIn page activities, contributing to consistent growth in industry connections and follower engagement.
  • Created and scheduled social media content, leading to a noticeable increase in followers and interaction during the internship period.

Virtual Event Management Intern

Emoha Elder Care
New Delhi
02.2023 - 05.2023
  • Handled LinkedIn content creation and page management, improving engagement.
  • Helped execute internal and external communication initiatives.
  • Updated media contact lists and supported stakeholder communication.

Content Writer Intern

The Ground Report
New Delhi
01.2022 - 03.2022
  • Wrote articles focused on global events with SEO-driven headlines and structure.
  • Edited and proofread content, ensuring accuracy and alignment with the publication’s voice.
  • Used tools like Google Analytics and SEMrush to guide content performance.

Education

PGDM - Advertisement: Media Management

Humber College
Toronto, Canada
09-2024

BA Honors- Journalism

Delhi University
New Delhi, India
08-2022

Skills

Client relationship building

Media Monitoring & Analysis

Brand Communication

Market Research & Consumer Insights

Time management

Problem-solving

Campaign Execution

PR & Influencer Coordination

Certification

  • Digital Marketing, 12/31/22
  • Google Ads Search Certification, 02/29/24
  • Introduction to Graphic Design, 11/30/23

Timeline

Junior Account Executive

Avian WE
02.2025 - Current

Public Relations Intern

Edelman India Pvt.ltd
11.2024 - 02.2025

Content Strategist Intern

Rcycle
05.2024 - 08.2024

Corporate Communication Intern

Mavenswood Investment Ltd
05.2024 - 08.2024

Virtual Event Management Intern

Emoha Elder Care
02.2023 - 05.2023

Content Writer Intern

The Ground Report
01.2022 - 03.2022

PGDM - Advertisement: Media Management

Humber College

BA Honors- Journalism

Delhi University
Jeetika Droch