Jennifer Canada
Westfield,IN
Summary
Professional Experience
Summary:
Masimo Corporation: 2010 – 2022
Nuvasive Spine: 2008 – 2010
Stryker CMF: 2005 - 2008
EXP Realty: Dec. 23'-Current
Overview
17
17
years of professional experience
Work History
Account Manager
Masimo Corporation
04.2010 - 05.2022
- Managed accounts and establish new sales through relationships and call points within the NICU, OR, PACU, CCU (Anesthesiologists, Respiratory Therapist, Nursing Executives, Biomed)
- Sales Trainer (3 years): 5 Reps selected annually to lead training (out of 180 Reps)
- Significant Wins: St
- Vincent Health ($12M), IU Health ($14M), Franciscan Health ($10M)
- Performance over time: 2021: 90% PTQ, 2020: 130% PTQ, 2019: 672% PTQ, 2018: 165% PTQ, 2017: 100% PTQ, 2016: 102% PTQ.
Account Manager
Masimo Corporation
04.2010 - 05.2013
- Manage accounts and establish new sales through relationships and call points within the NICU, OR, PACU, CCU (Anesthesiologists, Respiratory Therapist, Nursing Executives, Biomed)
- Significant Wins: Inova Health System ($17M), Valley Health ($2M), Univ Virginia
- Performance over time: 2012: 120% PTQ, 2011: 110% PTQ, 2010: $2.5M.
Regional Manager, Neurovision Market Development
Nuvasive Spine
03.2008 - 02.2010
- Managed and grew Nuvasive’s spinal nerve navigation product line
- 80% travel
- Provided technical expertise to sales rep, surgeon, and staff on NeuroVision Technology
- Supported sales efforts for relationship building with targeted surgeons and staff
- Conducted multiple area and team trainings to educate Reps/RM on NeuroVision Technology
- Chairman’s Club winner 2008
- Managed 15 states w/ 115% sustained growth
- Worked to setup over 20 Remote Monitoring accounts within 2 years
- Managed 2 NeuroVision specialists and 50 sales reps within the Southeast.
Sales representative
Stryker
06.2005 - 03.2008
- Effectively manage a high volume territory by servicing the needs of 5 surgical specialties (ENT, Neuro, Oral Facial, Plastics, and Trauma)
- 6th most profitable sales territory in country (out of 120 sales reps)
- Top 5 out of 120 Sales Reps in Neurosurgical volume
- Top 10 out of 120 Sales Reps in Biomaterial volume
- Million Dollar club 07’
- Coordinate and execute continuing education courses for Surgeons and Residents
- 2007: 117.9% growth in neurosurgical product, 76% biomaterials and 40% radiofrequency tech
- Awarded sole-source contract in a large-volume acct with all CMF products (George Washington)
- Independently implemented 3 medical education programs with annual funding.
Marketing Associate
Stryker
06.2005 - 12.2006
- Marketed and promoted craniomaxillofacial based implants, instrumentation, and biomaterials
- Presented and taught product training classes, developed new product launches and educational materials, and acted as sales liaison for new product development and support
- 80% travel US and International
- In-serviced doctors, residents, nurses and OR staff
- Effectively marketed within budgetary objectives, profitability and order volume
- Provided clinical and sales development for over 120 sales representatives
- Selected to present the US market strategies at Global Marketing meeting in Nice, France
- Increased and drove product growth by 70% during years of 2005 – 2006
- Assisted in closing over 75 trials by leading product demonstration workshops and sales dinners
- Managed 2 territories (Wichita, KS and Flower Mound, TX) while territory was vacant.
Education
Bachelor of Arts - Corporate Communication/Business Administration
College of Charleston
Charleston, SC05.2005
Skills
- Account Management
- Customer Service
- Teamwork and Collaboration
- Client Relations
Extracurricular Activities
College of Charleston Women’s Basketball team 2000-2005, Captain 2003-2005 Southern Conference Scholar Athlete of the Year 2004 Student Leadership Council 2004
Timeline
Account Manager
Masimo Corporation
04.2010 - 05.2022
Account Manager
Masimo Corporation
04.2010 - 05.2013
Regional Manager, Neurovision Market Development
Nuvasive Spine
03.2008 - 02.2010
Sales representative
Stryker
06.2005 - 03.2008
Marketing Associate
Stryker
06.2005 - 12.2006
Bachelor of Arts - Corporate Communication/Business Administration
College of Charleston
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