Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic

Jhalak Athri

Gurgaon

Summary

Innovative and results-oriented Brand Marketing Manager with a diverse skill set honed in dynamic startup environments. Adept at driving brand growth through a multifaceted approach, including D2C marketing, social media content creation, brand storytelling, and visual design. Passionate about transforming creative ideas into impactful, data-driven strategies that captivate audiences and enhance brand visibility. Skilled in crafting engaging narratives, designing immersive brand experiences, and leading visually compelling campaigns that resonate emotionally with customers. Proven expertise in leveraging digital platforms, optimizing customer journeys, and fostering brand loyalty. A natural storyteller with a keen eye for design, I bring creativity, adaptability, and a strategic mindset to every project, ensuring that each brand I manage stands out in a crowded market. Excels in fast-paced, ever-changing environments, with a knack for turning challenges into opportunities for growth.

Overview

6
6
years of professional experience

Work History

Brand Marketing and Sales Executive

Hair Originals
Gurgaon
12.2023 - Current
  • Developed and implemented sales strategies to meet customer needs and increase revenue.
  • Cultivated relationships with existing customers to encourage repeat business.
  • Collaborated with sales teams on product launches, promotions and pricing strategies.
  • Launched and managed a refer-and-earn program, generating 15% more organic leads through loyal customers.
  • Designed and led the creation of Hair Originals' visual identity, ensuring consistency across all platforms and reflecting brand values.
  • Built a distinctive brand narrative that resonated emotionally with the audience, and conveyed the brand's unique story.
  • Developed compelling storytelling to highlight the brand's USP., ensuring it consistently connected with target customers.

Small Business Owner

The Thrift Therapy
Kota
01.2022 - 11.2023
  • Company Overview: Online Clothing & Decor Store
  • Build small business from scratch & reached approx 10k followers on Instagram
  • Business Page with overall revenue of 8.50 Lakhs approx
  • Participated 3 times in Exhibitions – Happiest Flea in kota location & generated overall revenue of 2.50 Lakhs
  • Selling Clothing Items & Accessories
  • Creating & Managing Business Plans
  • Developing Marketing Campaigns like Facebook Ads
  • Social Media Marketing
  • Upselling & Cross-selling
  • Online Clothing & Decor Store

Sales Executive

Bizgurukul Private Limited
Kota
07.2022 - 04.2023
  • Revenue of approx 1 lakh in overall journey
  • Learned various skills as it's a learning & earning platform
  • B2C - Selling online courses
  • Social Media Marketing
  • Lead Generation
  • Counsel students for their course enquiry

Manager/ Assistant Manager/ Supervisor

Forever Living Products India Private Limited
Kota
04.2020 - 04.2022
  • Revenue generation of more than 12 lakhs throughout the journey
  • Managed & lead a team of approx 30 to 40 people
  • Developing a Marketing Strategy based on Product knowledge & Industry trends
  • Creating a Plan for generating Leads
  • Ability to find new leads and prospect for new clients by networking
  • Ability to drive and exceed target numbers on a month-to-month basis.
  • Social Media Marketing & Recruitment
  • Outbound & Inbound Calling – 80 to 120 calls a day
  • Developing Marketing Materials such as Brochures, Flyers & Social Media Posts
  • Trained 1000s of sales consultants through online & offline events
  • Converting potential leads to attend the trail classes

Management Trainee

Eat Good Technologies Private Limited
Gurugram
05.2019 - 03.2020
  • Cafeteria Management
  • Query Resolution
  • Customer Relationship Management

Education

Professional certification - Digital Marketing & Strategy

IIDE
04.2025

B.Sc. - Hotel & Hospitality Management

Chandigarh University
03.2019

Skills

  • Sales strategy
  • Lead Generation
  • Social Media marketing
  • Sales & Marketing
  • Communication skills
  • Customer relationship management

Accomplishments

  • Qualified fully sponsored Domestic Trip from Forever Living Products
  • Selected for Walt Disney Culture Exchange Programme, USA while pursuing B.Sc in College
  • Nominated in Inspirational Category in Iron Lady Award, DLF City Centre Chandigarh
  • Job offer from Vivanta by Taj, Panjim, Goa

Languages

  • Hindi, Native
  • English, Proficient

Timeline

Brand Marketing and Sales Executive

Hair Originals
12.2023 - Current

Sales Executive

Bizgurukul Private Limited
07.2022 - 04.2023

Small Business Owner

The Thrift Therapy
01.2022 - 11.2023

Manager/ Assistant Manager/ Supervisor

Forever Living Products India Private Limited
04.2020 - 04.2022

Management Trainee

Eat Good Technologies Private Limited
05.2019 - 03.2020

Professional certification - Digital Marketing & Strategy

IIDE

B.Sc. - Hotel & Hospitality Management

Chandigarh University

Similar Profiles

CREATE PROFILE
Jhalak Athri